BusinessToday Middle East, July 2026
Page 1
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JULY 2026
CONTENTS
BIZTODAYME
@BIZTODAYME
BUSINESS TODAY MIDDLE EAST
3 CONTENTS
10 EDITOR’S NOTE
12 NEWS
18 PERSPECTIVE
What 20+ Years of Project
Delivery in the MENA
Region Can Tell Us About
������ ����
20 REAL ESTATE
Why Abu Dhabi Real Estate
Is Built to Last
22 OPINION
Professional Services in the
Age of the Informed Client
44 HOSPITALITY
Julia Schamne:
����� ������ �����
Impress; They Make
You Feel
46 EVENT
The Power Breakfast:
The New Wealth
Playbook
52 BUSINESS TODAY
HOSPITALITY 50
30 LEADERSHIP
��� ��������� A�����
Chose Abu Dhabi Over
Dubai for Its First Move
Outside India
34 OPERATIONS
Why AI Is a Co-Pilot,
Not an Autopilot
38 FINANCE
������������ � ���������
Key Considerations from
a CFO
24
40
80
ROBERTO
MANCONE ON
WHAT DU PAY
BECOMES NEXT
BUILDING THE
INFRASTRUCTURE
BEHIND OMAN’S
DIGITAL PAYMENT
REVOLUTION
76 ENTREPRENEURSHIP
What 808 Entrepreneurs
������ A���� ��� �A���
Business Future
78 TECHNOLOGY
���� ������ �������
Upgrade Has to Do With
��� M����� ������ A�
Ambitions
82 JEWELLERY
Cartier Reimagines the
LOVE Bracelet in Colour
82 LIFESTYLE
Fine Arts Paris Returns to
the Grand Palais
This September
THE MOST
POWERFUL
FORMULA E
CAR EVER BUILT
DEBUTS THIS
DECEMBER
IN JEDDAH
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Contributors
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DR FLORIAN MEIER
FARIS AL KHATTAB
GILBERT BOUSTANY
PROFESSOR ANGUS LAING
ZAID ABOOBAKER
BIZTODAYME
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8 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 9
Das gute Licht.
Returns darkness
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bega.com/darksky
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10 BUSINESS TODAY MIDDLE EAST | JULY 2026
Aya Zhang
Editor
aya@bncpublishing.net
Xiaoyue (Aya) Zhang
xiaoyuezhangg
I
n this part of the world, there
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LETTER FROM EDITOR
ON KEEPING UP
Page 11
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NEWS
INVESTMENT
IHC-BACKED IRH AND ADANI GROUP SIGN $11.5
BILLION ALUMINIUM DEAL IN INDIA
I
nternational Resources
Holding, the Abu Dhabi-
based natural resources
platform backed by IHC
Group, has signed an MoU
with Adani Enterprises and
the Government of Odisha
�� ������� � ���������
integrated aluminium
project in India valued at
approximately $11.5 billion.
The 50:50 joint venture
between IRH and Adani
Enterprises will include a
4 million metric tonne per
����� ������� �������� � 2
million metric tonne aluminium
smelter, a 4,000 MW captive
power plant and a downstream
manufacturing park. The
project is projected to generate
around 53,500 jobs across
construction and operational
phases and is expected to be
�������� ������� ������� ������
investment proposal.
The deal builds on the
broader strategic partnership
between IHC and Adani
Group, which spans energy,
transmission and artificial
intelligence.
IHC
CEO
Syed Basar Shueb said the
investment aligns with the
������� �������� �� ��������
long-term
platforms
in
industries shaping the global
economy.
Construction is expected
to
begin
following
land
acquisition, statutory approvals
and infrastructure planning.
12 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 13
DIFC AWARDS AED
3 BILLION HEIGHTS TOWER
CONSTRUCTION CONTRACT
Dubai International Financial Centre has awarded the
main construction contract for DIFC Heights Tower to Al
Basti and Muktha LLC, marking a key milestone for the
AED 3 billion mixed-use development in Gate District.
������� �� ��� ���� ��������� ���� ������ ������
original land bank, the tower will deliver 366 luxury
residences alongside premium commercial office
space and retail and dining offerings. Completion is
�������� ��� 2029�
The contract was awarded at a meeting attended by
DIFC Authority CEO Arif Amiri and Al Basti and Muktha
Chairman Tushar Pathak.
FINANCE
The Abu Dhabi Fund for Development deployed
A�� 562 ������� ������ ��� ��������� �����������
last year, targeting healthcare, education, food
security and economic development in India,
Vietnam, Indonesia and Uzbekistan.
The investments are projected to deliver
healthcare services to more than two million
������������ ��������� ������� ��������� �� ����
34,000 students, and more than 10,000 jobs
across priority sectors.
Key investments include SIS Hospital and
Tam Tri Medical in Vietnam, Phase Education
across Vietnam, Cambodia and Thailand, and
��������� ������������ ������� ���� ������ ������
������ ������� A����� A�� ����� �����
Investment Company.
Mohamed Saif Al Suwaidi, Director-General of
A���� ���� ��� ����������� ������ ��� ������
approach of directing capital toward high-impact
initiatives that strengthen economic resilience in
partner countries.
ABU DHABI FUND FOR
DEVELOPMENT DEPLOYS
AED 562 MILLION ACROSS
SIX INVESTMENTS IN 2025
REAL ESTATE
WWW.BUSINESSTODAY.ME 13
Page 14
NEWS
FINTECH
TRADE
REVOLUT RECEIVES UAE CENTRAL BANK
APPROVAL FOR PAYMENTS LICENCES
Revolut has received approval from the
Central Bank of the UAE for a Stored
Value Facilities licence and a Retail
Payment Services licence, marking a
���������� ���������� ��������� ��� ���
������ ������ �� �� �������� �� ������
operations in the country.
The dual licensing will enable
Revolut, which serves more than 75
million customers worldwide, to offer
digital financial services under the
�A��� ��������� �������� ����������
Once operational, customers will be
able to hold and manage multiple
currencies, conduct domestic and
international transfers, and make
payments via physical and virtual cards
through a single application.
Ambareen Musa, GCC CEO of
Revolut, said the UAE represents
��� �� ��� ������� ���� ��������
�������� �������� �������� M�������
Abdulrahman Alhawi, Undersecretary
of the Ministry of Investment, said the
�������� ������� ����������� ��� �A���
growing knowledge-based economy.
CHINA OVERTAKES JAPAN AS SAUDI
ARABIA’S TO� �EHI��E S����IER
����� A����� �������� ������������� 1�9 �������
�������� ���� 202� ��� 2025� ���� ����� ������� ����
����� ������ ��������� ��� ��� ���� ����� ����� ��
Japan, India, Thailand and South Korea.
A����� ������� ������� ������ 959�000 �����
�� 2025� ��������� ������������� 9�2�000 �� 202��
Chinese manufacturers including BYD, Chery, MG,
JAC and Geely have gained ground by offering
�������� �� ��� �A� 50�000 �� �A� 120�000 ����� ����
equipment levels matching or exceeding Japanese
and Korean competitors at equivalent price points.
The shift has been supported by rapid after-sales
network expansion across Riyadh, Jeddah, Dammam
and secondary cities, addressing a historical
weakness of Chinese brands in the region. Growing
consumer interest in SUVs, hybrids and electric
vehicles has also worked in their favour.
Toyota, Hyundai and Kia face the most direct
����������� ��������� ������ �������� ���� �������
and Hilux retain strong positions in the utility and
pick-up segments. Whether Japanese and Korean
manufacturers can arrest the market share shift will
�� � ������� �������� ��� ��� ����� ���������� ������
������� 2026 ��� 202��
14 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 15
RETAIL
D
� ����� ��� �������� �������
first fully integrated Logistics
Distribution Centre at Sokhna
Logistics Park, positioned within
the Suez Canal Economic Zone with direct
access to Sokhna Port.
The facility offers end-to-end supply chain
services including international freight forwarding,
warehousing, customs clearance and value-
added services such as assembly, packaging
and product customisation. It is designed to
allow businesses to serve multiple markets from
a single regional hub while retaining inventory
��������� ����� ���� �������������
The inauguration was attended by Egyptian
Prime Minister Mostafa Madbouly and coincided
���� ��� ���� ������� ����� �� ����� �� ����
Kazim following his appointment as DP World
Chairman. Three global customers signed
agreements at the launch, including a Kenya-
based tea exporter, a global consumer goods
distributor serving eight markets, and a German
������������� ������������ �� ���������� �������
DP World has invested more than $1.4
billion in integrated logistics infrastructure
across Egypt, including the expansion of
Sokhna Port and the development of Sokhna
Logistics Park.
D� �OR�D O�ENS E���T’S �IRST INTE�RATED
LOGISTICS DISTRIBUTION CENTRE AT SOKHNA
LOGISTICS
WWW.BUSINESSTODAY.ME 15
Page 16
NEWS
A�� ������� M����� ��� ������ �� ������� � �9�99 ��� ����
stake in a renewable energy portfolio in Spain from Repsol, in a
����������� ������� ��� ��������� �� ���9 ��������
The portfolio comprises 705 MW of operational capacity
across 13 wind farms and six solar parks, all of which entered
��������� �� 2025 ��� ��� ���� ������� �� 2026� �� ���� ��������
more than 565 MW of potential hybridisation pipeline growth
spanning wind, solar and battery storage.
Once completed, Masdar will hold 4.1 GW of operational
capacity across the Iberian Peninsula, with around 1 GW under
������������ ��� ����������� ����� ���� �� M������� �������� ��
����� 100 �� �� ������ ��������� �������� �� 20�0�
��� ����������� �� �������� �� ����� �� ��� ��� �� 2026�
subject to regulatory approvals.
MASDAR ACQUIRES 49.99% STAKE
IN RE�SO�’S S�ANISH RENE�AB�E
PORTFOLIO FOR ¤849 MILLION
SUSTAINABILITY
ENERGY
Oman has signed a series of
agreements with EDF Power
Solutions covering three major
projects totalling 3,500 MW of
clean energy capacity alongside
a digital infrastructure platform.
��� 2�000 M� ����� A����
pumped hydro energy storage
project, to be developed with
EDF, ONEIC, TAKHZEEN Oman
and Green Universe Enterprise,
would be the largest project of its
kind in the Middle East. Located
near the Wadi Dayqah Dam, it will
provide long-term energy storage
and support grid stability.
A separate agreement covers
the 500 MW Al Kamil Solar PV
Independent Power Project, to be
�������� ����� ��� �������� �� �
consortium including EDF, ONEIC
and OQ Alternative Energy.
In parallel, Oman, EDF and
Synergy Investments signed an
MoU to develop a 1,000 MW
sustainable digital infrastructure
�������� ���������� ������
ambitions in AI, advanced
computing and cloud services.
OMAN AND EDF
SIGN AGREEMENTS
FOR 3,500 MW OF
CLEAN ENERGY
AND DIGITAL
INFRASTRUCTURE
16 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 17
ALMARAI REPORTS SAR
5.87 BILLION IN Q2 2026
REVENUE, UP 11%
Almarai reported an 11 per cent year-on-year increase
�� ������� ��� ��� ������ ������� �� 2026� ��������
SAR 5.87 billion, driven by sustained demand across
its core product categories.
��� ������ ������� ������ ��������� 2026 ������� ��
�A� 12�0� �������� � 9 ��� ���� �������� �� ��� ����
������ �� 2025� ��� ����� ��� �2 ������� �A� 6�5��
million despite ongoing external cost pressures.
CEO Fawaz Al Jasser attributed the performance to
strong consumer demand for poultry and dairy products,
disciplined cost management and an improved product
mix. The poultry, dairy and juice divisions all recorded
solid growth during the quarter.
BUSINESS
I
nvest Qatar has launched a Venture
Capital Funding Module on the Invest
Qatar Gateway, developed in collaboration
with the Qatar Investment Authority, giving
startups a single platform to discover, apply to
and pitch participating VC funds.
The module consolidates fund discovery,
eligibility criteria and pitch submission into
one platform. Participating funds include QIA-
backed vehicles such as Shorooq, Speedinvest,
B Capital, Builders VC MENA and Greycroft,
alongside Tech Venture Fund by Qatar Science
and Technology Park.
QIA supports the participating funds through
its $3 billion Fund of Funds programme. Dr.
����� ������ A�������� ����� �������� ������
at Invest Qatar, said the module offers startups
a clear, direct path from idea to institutional
capital.
QATAR LAUNCHES VC FUNDING MODULE BACKED
B� �IA’S �� BI��ION ��ND O� ��NDS
Dr. Hamad Rashid Al-Naimi,
����� �������� �������
Invest Qatar
Haya Al Ghanim,
Director of Qatar Funds,
QIA
VENTURE CAPITAL
WWW.BUSINESSTODAY.ME 17
Page 18
OLD WAY
I
remember a conversation I
had early in my career, on site,
somewhere between a late
delivery and a heated client
meeting. A much more experienced
consultant pulled me aside and said:
“The project doesn’t lie. Schedules
lie. If you’re willing to listen, the
project will always tell you the truth.”
Twenty-plus years later, I still think
about that.
���� ��� ��� ��������� �� ��������
more than two decades delivering
projects across the MENA region,
���� ������ �������� ��� ������ �����
PERSPECTIVE
Gilbert Boustany,
Vice President,
Project Delivery at
Chalhoub Group
WHAT 20+
YEARS OF
PROJECT
DELIVERY IN
THE MENA
REGION
CAN TELL
US ABOUT
�HAT’S NE�T
From Gulf booms to global
disruption, two decades on the
ground reveal a hard truth: the
old model of project delivery
no longer fits the complexity
of what comes next.
BY GILBERT BOUSTANY
������������ �� ��������� ��������������
and mixed-use developments. I have
������ ������� ���� ����� ��� ������
recessions, through periods when the
������ ����� ��� ����� ���� ������ ���
periods when everything stopped.
What I want to share is not a
retrospective. It is an observation about
where we have been, what has quietly
�������� ��� �� ������ ���������� �����
��� �� ���� �� ���� ����� ��������
18 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 19
new WAY
THE FIRST PHASE TAUGHT
ME THAT SPEED WAS THE
CURRENCY.
The GCC in the early 2000s was a
region in a hurry. Governments were
building nations. Brands were entering
�������� ��� ����� ��� ������: �������
����� ��� ����� ��� ��� ���� �� �����
Contractors who could move quickly
were rewarded. Those who paused
to ask the right questions were
��������� ���� �������
��� ���� �� ���� ������� ������ ��
�����: �� �������� �� ��������� �� ��������
handed over and immediately handed
back. Speed without structure is not
��������� �� �� ���������
THE SECOND PHASE TAUGHT ME
THAT THE CLIENT HAD CHANGED.
The regional client, whether a
government entity, a private developer,
or a global luxury brand, had become
considerably more sophisticated.
They understood programmes,
challenged cost plans, and compared
notes with peers in other markets.
The conversation moved to
�������: �� ������� �� �����������
�� ��� ������������ ������� ���
built environment and the brand it
was meant to carry. In luxury retail
especially, the store is not a container
��� ��������� �� �� ��� ������ ����
�������� ���������� �� ���� � �����
�������� ����� ������� ������� ����
����� �� ��� � ������������ ������� ��
�� � ����� ��������
THE PHASE WE ARE LIVING
THROUGH NOW IS ASKING
HARDER QUESTIONS.
A global pandemic, supply chain
���������� ������ �������� ������ ������
shortages, geopolitical tensions,
these were not exceptional events
���� ������� ���� ���� ����������� ��
a structural change already underway.
accepted pressure as the baseline
and built their systems, their reporting,
their escalation paths accordingly.
Structured decision-making under
pressure is a skill. It has to be built
������ ��� ���� ���
��� M��A ������ ������� ��� �� ���
most dynamic project environments
in the world. The ambition is real. The
investment is real. The opportunity is
����� ��� ��� ��������� ��� ��� ��� ����
�� ������� �� ���������� ��� �� �������
��� ������������ �� ����� �������
delivery are not complicated; plan
with rigour, communicate without
ego, and treat the project as the truth-
������ �� ������ ���� ��� �������� ����
is having the discipline to do those
things consistently, especially when
the pressure is on.
That is what the industry has
normalised to, and what it will demand
��� ��� ���� ������ ������
What they revealed is that the old
����� �� ������� ��������� ���������
relationship-dependent, built on
�������� ������������� ������ ����
���������� �������� �� ��� �� ���
what comes next. The market did not
slow down. It became more complex.
A�� ���������� ���� ��� �������
loose planning.
THREE THINGS WILL DEFINE
SUCCESSFUL PROJECT
DELIVERY IN THIS REGION OVER
THE NE�T DE�ADE�
First� ��� ��������� �� �������� ����
matter more than ever. The decisions
���� �� ��� ���� 10� �� � ���������
�������� ��������� ��������� 90� ��
its outcome. Getting into the ground
������� ����� ���� ��������� �� �����
������ ��� ������������� ���� ����
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the project.
Second,
integrated
delivery
capability will become a competitive
��������������� ��� ��� �� ����������
project teams, designer here, cost
consultant there, PM somewhere
in the middle, is giving way to a
����� ����� ����� ��������� ���� ��
operate as a single, aligned unit. Not
just contractually, but culturally. The
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and the right hand were pointing in
��������� �����������
Third, pressure is a permanent
condition, not a temporary one. We
spent years treating disruption as
an anomaly, something to survive
until things returned to normal. We
have to accept that this is the new
normal. The teams thriving now have
WWW.BUSINESSTODAY.ME 19
Page 20
REAL ESTATE
BY FARIS AL KHATTAB
A
bu Dhabi, which was once viewed as a secondary
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THE NUMBERS BEHIND INVESTOR CONFIDENCE
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WHY
ABU DHABI
REAL ESTATE
IS BUILT
TO LAST
Scale, regulatory clarity and
sustained investor demand are
positioning Abu Dhabi as one
of the region’s most compelling
long-term real estate markets.
20 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 21
Faris Al Khattab is Managing Director
at Object 1 Abu Dhabi, which has an active
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A� REEM IS�AND� AB� DHABI’S
INVESTMENT ANCHOR
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The district continues to attract
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REGULATORY
CLARITY AND
INSTITUTIONAL CONFIDENCE
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continue to differentiate the emirate
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STEADY GROWTH BUILT FOR THE
LONG TERM
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investors, end users, and residents
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WHAT INVESTORS AND BUYERS
WANT TODAY
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continue
to
attract
attention,
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WWW.BUSINESSTODAY.ME 21
Page 22
OPINION
P
rofessional services are
becoming an increasingly
important part of Gulf
economies. As the UAE
continues to expand its role as
a centre for finance, healthcare,
education and business services,
an important challenge sits at the
heart of these sectors: they are often
���������� �������� ��� ��������� ��
evaluate.
Much of our understanding of
markets is shaped by tangible products.
When buying a car or a smartphone,
consumers can compare features,
inspect quality and make reasonably
informed judgements before making
a purchase.
Professional services, however, are
different. Both individual consumers
and organisations investing in
professional services face three
unique challenges when trying
to decide which services to trust
and ultimately consume.
First,
cognitive
intangibility.
Professional services are not only
physically intangible; they are
often mentally intangible too. Most
consumers find it difficult, if not
impossible, to evaluate the quality of
a medical treatment, an investment
product, or legal advice given the
complexity involved.
As a result, consumers rely
on
surrogate
indicators,
or
signals, to help them decide.
They
focus
on
qualifications,
reputation, rankings, reviews and
recommendations. These signals may
be useful, but they often tell us more
about how a service is delivered than
about the quality of the expertise itself.
Second, both individual and
corporate consumers face the time
horizon between purchase and
outcome.
��� ����� �� �������� ������ ���
not become clear for decades. The
������� �� �� ����������� ����������
may only emerge years later. By
the time consumers know whether
a decision was the right one, it may
be too late to revisit it. This makes
the prospect of selecting a service
�������� ���� �������� ��� ����������
PROFESSIONAL SERVICES
IN THE AGE OF THE INFORMED CLIENT
�rtificial intelligence is narrowing the information gap that has long �efine�
professional ser�ices. �or the ���� where �oth sectors are strategic priorities�
the implications r�n �eeper than efficiency.
even when ample information is
available to help customers decide.
Third, consumers are often
intimately involved and inseparable
from the production of the service
itself.
Healthcare depends not only on
the expertise of the clinician but
also on the ability of the patient to
communicate symptoms, engage
with treatment and follow advice.
Education depends not only on the
institution but also on the commitment
of the student. In many professional
services, the consumer is not simply
the recipient of the service but part of
the process through which outcomes
are created.
CO-AUTHORED BY PROFESSOR ANGUS LAING
AND DR FLORIAN MEIER
Professor Angus Laing,
Executive Dean, Edinburgh
Business School and School
of Social Sciences at Heriot-
Watt University
22 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 23
This means that two people can receive broadly the
same service and experience very different outcomes.
Taken together, these three characteristics of
professional services selection create significant
challenges for consumers seeking to choose between
providers and evaluate quality. They also help explain
why satisfaction can be a poor proxy for quality. Someone
with modest expectations may be delighted by an average
service. Someone with very high expectations may be
disappointed despite receiving technically excellent
professional advice.
Faced with these challenges, consumers naturally
seek additional sources of information. They rely on
recommendations from friends and colleagues, online
reviews, discussion forums, rankings and league tables.
These mechanisms help reduce uncertainty, but they are
imperfect. Most focus on process rather than outcomes,
and many rely on the experiences of other consumers who
may themselves lack the expertise needed to judge quality.
Even more formal sources of information can create
unintended consequences. Rankings and performance
measures are designed to help consumers make
better decisions, yet they can sometimes encourage
organisations to optimise for the metric rather than the
outcome. Informing consumers and improving services
are not always the same thing.
Historically, this challenge has been compounded
by information asymmetry. Professionals have had
access to specialist knowledge that was unavailable to
���������� ���������� �� ���������� ��� �������
��� �������� ����� �� ����� ���� �������� A�� ���� ���������
intelligence may accelerate it dramatically.
Much of the current discussion about AI focuses on how
it might improve the delivery of professional services. Law
���� ��� ����� A� �� ������ ���������� A���������� ����
are automating routine tasks. Healthcare providers are
exploring AI-assisted diagnosis and treatment planning.
These developments are important and will undoubtedly
������� ��������� ��� �������������
�������� A� ��� ����� ������� ���������� ������� �� ����
it does for consumers.
A patient receiving a diagnosis can already access
information once reserved for medical professionals. A
prospective student can compare institutions across multiple
measures. A client considering financial products can
increasingly use AI tools to analyse alternatives, interpret
technical information and identify questions they should ask
professional advisers.
AI therefore has the potential to reduce the information
gap that has historically characterised professional services.
Yet informational empowerment is a double-edged sword.
Better access to information can help consumers
make more informed decisions, but it can also create
confusion, uncertainty and greater purchase anxiety. More
information does not always lead to better decisions, and this
concept of empowerment is not always distributed evenly.
����� ���� ��� ������� ��������� ��� ��������� �� ��� �����
����� ����������� ��� ������ ������������������� ����� ������
may feel increasingly overwhelmed.
There may also be consequences for professional service
providers themselves.
A� ��������� ������ ������ ��������� ���� ��� ����
greater scrutiny of pricing, value, and professional authority.
In some sectors, these changes are already visible,
������������ ����� A�������� ����������� ��� ��������� �������
to question traditional charging models.
For countries such as the UAE, where both professional
�������� ��� ��������� ������������ ��� ��������� �����������
����� ������������ ��� ������ �� �� ������������ �����������
Much of the debate surrounding AI focuses on how it will
change professional services. The more interesting question
may be whether it changes the relationship between
professionals and those they serve.
If professional services have traditionally been built
upon expertise that consumers struggle to evaluate, what
happens when consumers become far better informed?
The answer may shape the future of professional services
as much as AI itself.
Dr Florian Meier, Head of Department for
Accountancy, Economics and Finance
at Heriot-Watt University Dubai
WWW.BUSINESSTODAY.ME 23
Page 24
DIGITAL FINANCE
Roberto
Mancone,
CEO, du Pay
24 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 25
T
ELECOM COMPANIES LAUNCHING
FINANCIAL PRODUCTS IS NOT NEW, BUT
MOST HAVE STRUGGLED TO BE TAKEN
SERIOUSLY AS FINTECH PLAYERS.
WHAT MAKES DU PAY DIFFERENT — OR IS THAT
SCEPTICISM STILL SOMETHING YOU HAVE TO
OVERCOME?
du Pay was never conceived as an add-on to a telecom
�������������������������������������������������������������
services platform, licensed by the Central Bank of the
UAE, with the same compliance, risk, and operational
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governance, not branding.
�����������������������������������������������������
product lets them down. We have to earn it. For du Pay,
���������������������������������������������������������
and the E-Payment Solution of the Year accolade at the
2025 Entrepreneur Leaders in E-Business Award was a
������������������������������������������������������
1.4 million unique downloads and processed over AED
4 billion in transactions. Those are real people using the
platform for remittances, everyday payments, and digital
salary deposits. When people trust you with their money
and keep coming back, that is the real answer.
ROBERTO MANCONE
ON WHAT DU PAY BECOMES NEXT
Newly appointed as CEO of du Pay, Roberto Mancone is pushing the platform well
������������������������������������������������������������������������������������
at the centre of his mandate.
BY AYA ZHANG
WWW.BUSINESSTODAY.ME 25
Page 26
EVERY BANK, FINTECH AND
SUPER-APP IN THE UAE WANTS
A SHARE OF THE DIGITAL
WALLET. IN A MARKET THIS
SATURATED, WHAT IS THE
ACTUAL UNMET NEED THAT DU
PAY EXISTS TO SOLVE?
The UAE is one of the largest sources
of remittances in the world. For
business leaders and investors, the
����������������������������������
here
represents
substantial
transaction volume, significant
�����������������������������������
demand for credit and insurance. This
is a huge market with commercial
depth. This is not a saturated
market; it is an under-penetrated
financial inclusion market with
deep commercial potential across
payments, remittances, credit, and
insurance. That is where du Pay
is focused, and it is a commercially
serious position to be in.
There are residents in the UAE
who run into real obstacles with
documentation
requirements,
minimum balance thresholds while
approaching traditional banking
������������������������������
��������������������������������������
population, and a large proportion
of them are low to middle income
workers sending money home every
month. For those people, that friction
has a genuine human cost.
du Pay was built to remove those
barriers. We offer zero-balance
digital wallets with free IBANs and
international remittances to over
200 countries. In 2025, we launched
“Salary in the Digital Wallet,” enabling
direct digital salary disbursement
for workers without a traditional
bank account. That product alone
illustrates the gap we are closing:
�������������������������������������
�������������������
����������������������
CONNECTIVITY. HOW MUCH
����������������������
COMES FROM THAT EXISTING
CUSTOMER RELATIONSHIP, AND
HOW MUCH DO YOU HAVE TO
BUILD FROM SCRATCH AS IF
YOU WERE ANY OTHER FINTECH
STARTUP?
du serves millions of customers
across the country and that familiarity
and customer trust in the brand is
a real advantage. But everything
������������������������������������
had to be built from scratch. du Pay
������������������������������������
standards from the ground up, and
that distinction shows in the product.
The regulatory infrastructure, the
compliance framework, the fraud and
risk systems, the customer support
�����������������������������������
problem under pressure.
We have to remember that in
���������������������������������������
transaction at a time. Every time a
remittance arrives or a complaint gets
resolved is how you earn the right to
������������������������������������
the honest answer is this: we use the
du relationship as a starting point and
a trust signal, and yes it also gives
us the reach, but we run the business
with a focus on product and customer
�����������
CASH IS STILL DEEPLY
EMBEDDED IN PARTS OF THE
UAE ECONOMY, PARTICULARLY
AMONG CERTAIN EXPATRIATE
AND LABOUR POPULATIONS.
����������������������
OPPORTUNITY, AND WHAT
WOULD IT TAKE TO ACTUALLY
SHIFT THAT BEHAVIOUR?
������������������������������������������
opportunities in the UAE right now.
A large share of the workforce here
WE USE
THE DU
RELATIONSHIP
AS A STARTING
POINT AND A
TRUST SIGNAL,
AND YES IT
ALSO GIVES US
THE REACH,
BUT WE RUN
THE BUSINESS
WITH A FOCUS
ON PRODUCT
AND CUSTOMER
EXPERIENCE.
DIGITAL FINANCE
26 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 27
still relies heavily on cash for daily
transactions. The Central Bank of
�����������������������������������
�����������������������������������
clear national commitment to changing
that, and du Pay is positioned to
contribute directly to it.
That means building something
easy to use for everyone, whether it is
someone who arrived in this country
recently or who may be managing
��������������������������������������
for a complicated process.
“Salary in the Digital Wallet” is
���������������������������������
happens in practice. When your salary
lands digitally and you can handle
your remittances, bill payments, and
top-ups from the same place, the habit
starts to form. The key is making the
�����������������������������������
people give it a real chance. Once
they do, the product does the rest.
AI IS BEING USED ACROSS
FINTECH FOR FRAUD
DETECTION, CREDIT SCORING
AND PERSONALISATION, BUT
IT IS ALSO RAISING NEW RISKS
AROUND DATA AND TRUST.
WHERE IS DU PAY LEANING
IN ON AI, AND WHERE ARE
YOU BEING DELIBERATELY
CAUTIOUS?
Data trust is not negotiable. Our
�����������������������������������
information with us and that is a
serious responsibility. I have seen
what happens when new technology
gets deployed without enough
thought about the consequences. So
we are deliberate here.
The big opportunity for AI is in
credit and risk scoring, which we will
activate as we launch our lending
products. AI can help us build more
accurate and more inclusive models,
especially for customers who are
invisible to traditional scoring. It also
�����������������������������������
detection and real-time monitoring
that strengthen customer safety.
At du, every model goes through
rigorous testing, human oversight,
and full compliance with Central Bank
������������������������������������
�����������������������������������
life, and we take that seriously. For
us, AI is not about speed; it is about
trust. And trust is the real currency in
�������������������
IF YOU LOOK AT THE DIGITAL
WALLETS THAT HAVE FAILED TO
GAIN TRACTION IN THIS REGION,
WHAT DO YOU THINK THEY GOT
WRONG, AND HOW IS DU PAY
AVOIDING THE SAME MISTAKES?
Too many platforms have been
launched
with
an
impressive
feature list designed to generate
THIS IS NOT
A SATURATED
MARKET;
IT IS AN UNDER-
PENETRATED
FINANCIAL
INCLUSION
MARKET
WITH DEEP
COMMERCIAL
POTENTIAL
ACROSS
PAYMENTS,
REMITTANCES,
CREDIT, AND
INSURANCE.
WWW.BUSINESSTODAY.ME 27
Page 28
attention rather than solve a genuine
�������������������������������������
Developers also underestimate how
�������������������������������������
People do not recommend their
wallet the same way they share a
video on a social media platform.
They make their decision based on
�������������������������������������
time. Patience and consistency
matter here more than a campaign.
Also, it is important not to mistake
downloads
for
engagement.
Acquisition is not retention. If users
��������������������������������
�����������������������������������
its place. At du Pay, we started
with a clear customer in mind, the
resident who needs a reliable and
����������������������������������������
there. Surpassing 1.4 million unique
downloads while processing over
AED 4 billion in transactions tells me
the product is working. Both numbers
moving together is the real measure.
FIVE YEARS FROM NOW, WHAT
DOES IT LOOK LIKE IF DU PAY
HAS GENUINELY SUCCEEDED —
NOT JUST IN TERMS OF USER
NUMBERS, BUT IN TERMS OF
CHANGING HOW PEOPLE IN THE
UAE ACTUALLY USE MONEY DAY
TO DAY?
�������������������������������������
towards is straightforward: every
person living and working in the UAE
has access to financial tools that
are reliable and built for their needs.
Someone who has arrived in the
�������������������������������������
a traditional bank account should still
receive their salary digitally, pay their
bills, send money home to family, and
eventually access credit and insurance.
On the product side, we are building
�����������������������������
payments into lending, insurance,
and investment, building the kind
of comprehensive digital financial
ecosystem where a traditional bank
account is no longer a prerequisite
��������������������������������
This is in line with the financial
inclusion objectives of the country
and its cities. du Pay strives to be a
direct contributor to that agenda. The
addressable market is significant:
millions of residents, substantial
transaction volumes, and a clear path
into credit and insurance. The measure
of success will be whether we have
����������������������������������������
living and working here. That is what I
want du Pay to be known for.
IN FINTECH,
CREDIBILITY
IS EARNED
THROUGH
GOVERNANCE,
NOT
BRANDING.
DIGITAL FINANCE
28 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 29
WWW.BUSINESSTODAY.ME 29
Page 30
LEADERSHIP
WHY
EXECUTIVE
ACCESS
CHOSE
ABU DHABI
OVER DUBAI
FOR ITS
FIRST MOVE
OUTSIDE
INDIA
Agamjeet Dang,
CEO, Executive
Access
30 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 31
E
XECUTIVE ACCESS
HAS SPENT 31
YEARS BUILDING ITS
REPUTATION IN INDIA.
WHAT MADE THE MIDDLE EAST
THE RIGHT MARKET FOR YOUR
FIRST MOVE OUTSIDE IT, AND
WHY NOW?
Executive Access started out as the
����� ����� �� �� A����������� ������
��� ���� �� 1995� ��� ���� �����
decades we have grown into one
�� ��� ������� ��� ���� ����������
���������� �������� ����� �� ���
�������� ��� ���� �� ���� ���� �����
���� �� ���� � ����� ��� ������
���� �� ����� �� ���� � ��� ��
����� ��� ���������� �������������
on relationships, discretion and a
genuine understanding of leadership
rather than transactional search.
������ ����������� ���� ������ ��
��� ���� ������ �� ������ �� ������
India. So, when we did decide to
����� ���� ��� ������ ��� ��� ������
��� �� �� ������
The GCC is one of the few
������ �� ��� ����� ����� ��������
������� ��� ���� �� �������
�����������
���
����������
������ ��� ������ ��� �������� ����
�� ��� ���� ����������� ��������
diversification agendas anywhere
� ������ A�� ��������� ���������
energy transition, healthcare and
�������� �������������� ���� ����
�� �������������� ������� � ����
��������� ������� �� ����������� ���
that is precisely the conversation we
���� ���� ������ ���� ������ ���
CEOs for three decades.
��� ������ ���� �������� ���
closely India and the GCC are now
����� �������� ������ ��� �������� ���
������ ������� ��� ��� ������� �� �
���� �� ���� ��� ���� ������� ���
���� ��� ���� ��������� ����������
���� ���� �� ���� ���������
A���� �1 ����� �� �������� ����� ��
����� �� ���� ����� �� ������ ����
������������� ���� � ������ �����
�� �� ��������� ������ � ������ ����
��������� ��� ��� ���� �� � ��� ��
��� ����
YOU CHOSE ADGM AS YOUR
BASE RATHER THAN DUBAI,
WHICH IS THE MORE OBVIOUS
ENTRY POINT FOR MOST FIRMS.
WHAT DOES THAT DECISION SAY
ABOUT THE KIND OF BUSINESS
YOU ARE BUILDING HERE?
�� ���� � ����� ���� ����� ���
�� ��� �������� ���� �������� ����
A��M ��� ����������� ������ �� ���
�� ��� ���� ��������� �������� ���
�������� ���������� �� ��� ������
��� �� �������� � ���������� ���� ��
������������ � ��������� ����������
�������� ������������� ������ ������
��� ������� ������ ���������� ����
���� ���������� ��� ����������
seriously.
���� �� ������� ��� ������� �� ����
�� ����� �� ��� ��� ������� ��� �� ��
��� �������������� ������ ��� �� ���
������� �� ��� �������� � ����������
�������� �������� � �������� ��
������ ����������� ���������� ���
������ �������� ���� � ��� �������
��� ����� ����� ���������� �� � �����
����� ������������� �������� ������
���� �� ��������� �������� ������
ourselves in ADGM places us at the
������ �� ���� ����������
����� �� � ���������� �������
��� �� ���� ���������� ����� �������
������ ��� ��� ������ �� A�� �����
��� A��M �� ��� ���� ��������
�fter �� years ��il�ing one of �n�ia�s most respecte� lea�ership a��isory firms�
�xec�ti�e �ccess is expan�ing into the ���� an� the choice of ���� o�er ���ai says e�erything
about the kind of business it intends to build.
THE GCC IS
ONE OF THE
FEW PLACES
IN THE WORLD
WHERE THE
AMBITION
MATCHES
THE PACE OF
CHANGE.
BY AYA ZHANG
WWW.BUSINESSTODAY.ME 31
Page 32
��� ���� �� ��� �� ���: �����������
����������������� ��� ������� ��
depth over scale.
YOU HAVE FLAGGED AI-READY
LEADERSHIP AS A PRIORITY
DEMAND ACROSS THE GCC.
WHAT ARE BOARDS AND CEOS
ACTUALLY ASKING FOR WHEN
THEY USE THAT LANGUAGE,
AND HOW DOES IT CHANGE THE
SEARCH BRIEF?
It is a phrase that gets used loosely,
�� �� �� ����� ����� �������� ����
������ ��� ���� �� ��� ������ ����
����� A������� ����������� ���� ���
������ ����� ������ ��� �������
��� ��� ����� ��� ����������
����������� ���� ��� ������ ���
leaders who understand what AI
��� ������� �������������� ���� ���
����� ��������� ����� ���������� �����
��������� ��� ����� �����������
�������� � ��� ��� ��� ���� ���
������������ ���������� ������� ����
change.
WE BUILT OUR
REPUTATION
DELIBERATELY,
ON
RELATIONSHIPS,
DISCRETION
AND A GENUINE
UNDERSTANDING
OF LEADERSHIP
RATHER THAN
TRANSACTIONAL
SEARCH.
LEADERSHIP
�� ��������� ���� ������� ��� �����
�������������� A ����������� ������
����� ����� ������� �� ������
�������� ��� � ����� ������ �� �������
�� ����������� ���������� ��� A��
����� ����� ����� ������ ����� ��� ��
���� � ��������� ��� �� ���������� ���
���� ������ ��� ��� ����� ��������� ��
����� ���������� ��� ��������������
������ A�� ���� ����������� ������
�������� ���� ����� ������������ ��
���� ���� ��� ������������ �� ����
������� ���������� ��� ��� ������� ��
������ ������ ��� ������� �� ���������
�� �� ����� ��� ���� ����
��������� ���������� �������� �������
and change leadership than we
once did, alongside the conventional
�������� �� ����������� ��� ����
���������� ��� ������ ��� ����
��������� ������ �� ��� ����� ���� ���
��� ���� ��� ������� ������� �������
������ ���� ��� ����� ����������
������ � ������ ������������� ���
���������� � ���� ���������� ������
replace.
32 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 33
THE
INDIA-UAE
BUSINESS
CORRIDOR IS DEEPENING AT
PACE. IS THAT A SPECIFIC
STRATEGIC FOCUS FOR EA MENA,
OR IS THE AMBITION BROADER
THAN THAT RELATIONSHIP?
��� �������A� �������� �� � �������
��������� ������ ��� � ����������� �� ��
��� �� ��� ���� ��������� ��������
relationships of the next decade, and
we are unusually well placed to serve
�� � ���� ����� ������� �� ����� ��
����� ��� ��� � ������ ���� �� ���
�A�� ��� ������� ��������� ������
����� ���� ������ �� ����� ��� �� ���� ��
the heart of what EA MENA offers.
���� ����� ��� �������� �� ��������
�� ����� �� ����� �� ��������� ����
strengthen India and connect it to the
������� ������� ��� ������� ��� ���
����� ��� ��� ��: ��� ��� ��� �����
���� A���� �� ���� �� �� � ��� ����
genuine, distinctive strengths across
����� ��� ������ � ������ ���������
specialist.
������ ����� ���������� ��
�������� �� ����� ������� ��������
������� ��� �������� ���������
����� ����� �� ����� ���� ����� �����
������� ������� �������� ��� ������
�� ��� ������ ������ �� ���� ��� ������
�A� ������������ �� ��� ������ � ��� ��
is not the ceiling.
YOU ARE ENTERING A MARKET
WITH ESTABLISHED PLAYERS
AND STRONG LOCAL NETWORKS.
WHAT IS THE HONEST CASE FOR
WHY A COMPANY HERE SHOULD
CHOOSE EXECUTIVE ACCESS
OVER A FIRM THAT HAS BEEN
OPERATING IN THIS REGION FOR
YEARS?
��� ������� �� ��� �������� �������
we are new to the region, whereas
the reality is that Executive Access
��� �������� �� �������� ��������
highly experienced executive search
�������� A������ ��������� ������
��������� ������� �A M��A� ���
����� M���� ���������� �A M��A�� ����
with deep roots across the Middle
����� ������� ����� ���� ����� ����
than four decades of executive search
experience in the region.
Alister has spent the last eight
years advising clients across the
��� ��� ������� M����� ���� ��
������ ���������� �������������
while Kirti has spent the last fourteen
years in executive search across the
M����� ����� ����� ��������� ������
��������� ��� ������������� �� ���
�������� �������� ������� ���� ����
����� ���� ���� ����� ��� ������
�������� ����������
Clients are therefore not choosing
������� ����� ��������� ���
Executive Access; they are gaining
����� ���� �������������� �� ��
��� ����������� �� ���� ��������
������������� ������ ������ ��� ���
������� �� � ���� ���� �� ����������
focused on delivering exceptional
���������� �������� ��� ��� ��������
WWW.BUSINESSTODAY.ME 33
Page 34
OPERATIONS
WHY AI IS A
CO-PILOT, NOT
AN AUTOPILOT
According to Simon Ulmann, Vice President
Operations & Supply Chain, IMEA, at Henkel Adhesive
Technologies, the future belongs to organisations that
combine digital innovation with operational resilience,
sustainability and a skilled workforce.
BY REEBA ASGHAR
34 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 35
T
HERE IS A GREAT
DEAL OF EXCITEMENT
AROUND AI, BUT
WHERE DO YOU
BELIEVE AI IS CREATING
THE MOST TANGIBLE VALUE
IN MANUFACTURING AND
SUPPLY CHAINS TODAY, AND
WHERE IS THE INDUSTRY STILL
OVERESTIMATING ITS IMPACT?
AI is undoubtedly transformative, but
it is important to separate reality from
hype. Today, the most tangible value it
delivers in manufacturing and supply
chains lies in predictive capabilities,
safety and complexity management.
We are seeing measurable returns
in demand forecasting, where
machine learning algorithms analyse
historical data, market trends and
external variables to predict demand
����������� ���� � ����� �� �������� ����
traditional models struggle to achieve.
�� ��� ������� ����� A��������� ������
systems are enhancing workplace
safety, while predictive maintenance
is helping to prevent costly downtime
by identifying equipment issues before
they escalate into failures.
Where the industry tends to
overestimate AI is in the notion of fully
���������� ���������������� ���
���� �� � ���������� ��������������
���������� ������ ����� ������� ����
distance from reality. AI is exceptionally
good at processing vast datasets and
recommending actions, but it cannot
replicate human judgement, empathy
or the ability to navigate complex
supplier relationships during periods of
disruption.
I often describe AI as a powerful
�������� ������ ���� �� ���������� ���
focus is on augmented intelligence –
equipping supply chain professionals
with better insights so they can make
faster, smarter and more informed
decisions.
IF WE WALKED INTO A HENKEL
MANUFACTURING FACILITY
IN 2035, WHAT WOULD LOOK
FUNDAMENTALLY DIFFERENT
COMPARED TO TODAY IN TERMS
OF AUTOMATION, WORKFORCE
ROLES, AND DECISION-MAKING?
The most striking difference would be
the seamless connectivity across the
entire manufacturing ecosystem and
the natural collaboration between
advanced robotics and human talent.
Our vision for 2035 is centred on
operations that are inherently safe,
agile, efficient and sustainable.
We see our facilities becoming
�����������������
�����������
combining advanced automation
���� ���������� ����� ��������� ���
leveraging scalable technologies
that can be adopted across the wider
manufacturing sector.
In this environment, technology
becomes a key driver of operational
resilience. Planning and execution
will be supported by integrated,
��������� ����� �������� ���������� ��
respond rapidly to changing market
conditions while maintaining a strong
commitment to sustainability. The
future factory will not simply be more
automated; it will be more intelligent,
connected and adaptable.
TRANSFORMATION IS
ULTIMATELY A HUMAN ENDEAVOUR
ENABLED BY DIGITAL TOOLS.
WWW.BUSINESSTODAY.ME 35
Page 36
EFFICIENCY
PAYS THE BILLS,
BUT RESILIENCE
KEEPS THE
BUSINESS
MOVING.
HOW DO YOU BALANCE
RESILIENCE WITH EFFICIENCY
WHEN BOTH CAN SOMETIMES
PULL ORGANISATIONS IN
DIFFERENT DIRECTIONS?
���� �� �������� ��� ������� ������
chain challenge of our time. For
�������� ��������� ��� ��� ��������
���������� ������������ ������ ����
designed to eliminate waste and
maximise productivity. More recently,
global disruptions prompted a sharp
����� ������� ������������ �����������
leading organisations to build
���������� ��������� ������� ��� ��� ��
working capital. Neither extreme offers
� ����������� ��������� ���������
The answer lies in what we call
“smart resilience”. It is not about
holding more inventory everywhere; it
is about positioning the right inventory
in the right locations based on a clear
understanding of risk exposure. At
Henkel, we use digital twin technology
to model our supply chain network
and simulate disruption scenarios in
seconds. This allows us to identify
��� ���� �������������� ����������
strategies before risks materialise.
We also balance resilience and
��������� ������� ������� ���������� ���
regionalisation. By operating on an “in
the region, for the region” approach
wherever possible, we reduce lead
times, minimise exposure to global
shipping disruptions and lower
transportation costs.
Ultimately, resilience is rooted in
�������� ������������� ���� ���������
visibility across their supplier networks
can operate leaner because they
have the ability to respond before
disruptions reach their operations.
��������� ���� ��� ������ ��� ����������
keeps the business moving. The two
must work hand in hand.
WHAT DISTINGUISHES
COMPANIES THAT
SUCCESSFULLY TRANSFORM
FROM THOSE THAT MERELY
DIGITISE EXISTING PROCESSES?
The distinction is critical. Digitisation
often means taking an existing
process and moving it onto a screen.
If a manual approval workflow is
transferred from a paper form to a
digital platform, the process may be
������� ��� ��� ���������� �����������
remains unchanged.
True transformation requires
organisations to challenge the
operating model itself. It begins by
asking, “Why do we do it this way?”
rather than “How can we digitise
this?.”Transformational organisations
use
technology
to
eliminate
unnecessary steps altogether. For
�������� ����������� ������� ���
automatically trigger replenishment
orders without the need for manual
Simon Ulmann,
Vice President
Operations & Supply
������ ������ A�������
Technologies IMEA
OPERATIONS
36 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 37
intervention,
fundamentally
redesigning the process rather than
simply digitising it.
The greatest differentiator, however,
is culture. Organisations can invest
in the most advanced technologies
available, but if employees do not trust
the data or feel empowered to act on
it, those investments will fail to deliver
their full value. The most successful
transformations invest as heavily in
change management, upskilling and
organisational culture as they do in
technology itself.
Transformation is ultimately a human
endeavour enabled by digital tools.
DO YOU SEE SUSTAINABILITY
BECOMING A GENUINE SOURCE
OF COMPETITIVE ADVANTAGE IN
MANUFACTURING AND SUPPLY
CHAINS, OR IS IT INCREASINGLY
BECOMING A BASELINE
EXPECTATION FOR DOING
BUSINESS?
At present, it is both, although
the direction of travel is clear:
sustainability is rapidly becoming a
baseline expectation. Regulators,
customers and business partners
increasingly expect organisations to
demonstrate measurable progress
on sustainability. In the near future,
companies that cannot provide
transparency
around
carbon
footprints, ethical sourcing and
environmental performance may
������ ��� ���������� �������� ����
procurement processes. Sustainability
is becoming a licence to operate.
At the same time, the way
organisations pursue sustainability
can create significant competitive
advantages. Sustainability and
����������� ��������� ��� ����� �������
�������� ����������� �� �������
efficient manufacturing, renewable
energy and water recycling not only
������ ��������� ��� ���� ����� �����
term operating costs and provide
greater protection against energy
market volatility.
Within adhesive technologies,
sustainability also creates opportunities
for innovation. By developing solutions
that support circularity and help
customers achieve their own ESG
objectives, sustainability moves
beyond compliance and becomes
a driver of commercial growth and
customer value.
WHAT ARE THE BIGGEST
INVESTMENTS HENKEL IS
MAKING TODAY TO ENSURE ITS
OPERATIONS AND SUPPLY CHAIN
REMAIN COMPETITIVE OVER THE
NEXT DECADE?
As Henkel approaches its 150th
anniversary, we recognise that
��������� ������� ������� �� �
��������� ���������� �� �������
focused investment. Our priorities are
centred around three pillars: digital
infrastructure, sustainable operations
and people.
��� ���� �� ������������� ��� �������
backbone. This includes scaling
Industry 4.0 applications, expanding
��� ��� �� A�������� ��������� ���
standardising data architecture
across our global operations. Agility is
impossible when critical data remains
fragmented across different systems.
The second pillar is sustainability.
We are investing significantly in
renewable electricity, advanced water
and waste reduction technologies and
site upgrades that support our journey
towards carbon neutrality.
We are already seeing the results
�� ����� �������� ��� ������� �����
in Kurkumbh, India, and Gebkim,
�������� ���� �������� ��������������
production through the adoption of
�������������� �������� ������� ��� �
transition to 100 per cent renewable
electricity, eliminating direct fossil fuel
use and reducing Scope 1 and Scope
2 emissions to zero.
Most importantly, we continue to
invest in people. The factory of the
future demands new capabilities,
and we are equipping our operators,
engineers
and
supply
chain
professionals with the skills needed
to thrive in an increasingly automated
���
�����������
������������
Technology evolves rapidly, but an
adaptable workforce remains the most
�������� ��������� �����������
ACROSS INDIA, THE MIDDLE
EAST AND AFRICA, WHERE
DO YOU SEE THE MOST
SIGNIFICANT OPPORTUNITIES
FOR INDUSTRIAL GROWTH AND
SUPPLY CHAIN INNOVATION IN
THE COMING YEARS?
��� �M�A ������ �� ��� �� ��������
most dynamic growth engines,
although the opportunities differ
������������ ������ ��������
In the Middle East, rapid industrial
localisation and investment in
�����������
��������������
���
creating compelling opportunities.
���������� ���� �� ����� A�������
������ 20�0 ��� ��� �A��� ���������
300bn are accelerating the transition
towards advanced manufacturing and
highly digitised logistics ecosystems.
India offers opportunities on an
������������� ������ ��� ���������
manufacturing ambitions, combined
with its strong digital capabilities
and deep technology talent pool,
make it an ideal environment for
�������� ���������� A�������� ������
����� ��������� ��� ���������������
operational innovation.
In Africa, growth is being driven by
a rapidly expanding and increasingly
urbanised consumer base. The
challenge
lies
in
overcoming
infrastructure
constraints
and
improving distribution networks,
�������� ���������� ������������� ���
������������� ������ ������� �������
����� ������������ ��� ���������
innovation.
Across all three regions, the
common thread is clear: immense
potential for transformative growth,
���������� ��� ��������� ����������
development.
WWW.BUSINESSTODAY.ME 37
Page 38
FINANCE
E
very business goes through slow periods.
Macroeconomic conditions. Geopolitical
tensions. A large client leaves. In the
GCC, where we have become spoiled by
positive momentum and an environment designed for
businesses to thrive, a slowdown can feel like a failure.
In my experience, it is part of the cycle, and how
a business responds to it reveals far more than how
it behaves when everything is working. Leadership
and cultural values are tested when things are not
going well.
��� �������� ���� ������� ��� ������ ������� ��
to react fast and visibly. Cut costs across the board.
Chase any revenue available. Reassure everyone
that nothing is wrong. Each of those instincts is
understandable. A slowdown is precisely the moment
� ������ �������� ������� ���� ���������� ��� ����
�� �� ��������� ���������� ���� �� ����� � ����� ����
changes the response.
EXPERIENCING
A SLOWDOWN?
KEY CONSIDERATIONS
FROM A CFO
When business slows,
the instinct is to cut fast and chase revenue.
That instinct is usually wrong.
BY ZAID ABOOBAKER
38 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 39
DIAGNOSE BEFORE YOU REACT
��� ���� �������� �� ��� ���� �� ����
It is what is actually happening. A
slowdown has a cause, and the right
response depends on it. Is this cyclical
or a temporary softening that will
recover? Is it structural, a permanent
shift in the market that demands a
��������� ������ �� �� �� ��������������
the result of decisions the business
made and can therefore reverse?
These three demand completely
different responses. Cutting hard
into a temporary dip can damage a
business that would otherwise have
recovered. Waiting out a structural
shift can be fatal. The discipline is
to diagnose before acting, and that
�������� ���� ��� �������� ��� ������
PROTECT VISIBILITY ABOVE
ALMOST EVERYTHING
When conditions are uncertain,
the single most valuable asset is a
clear view of what is coming. Most
businesses run on backward-looking
reporting. The accounts arrive weeks
after the month-end and describe what
already happened. In a slowdown,
that is far too slow.
���� �� ������ �� � ������� ���� ���
forecast that looks forward, updated
����������� ������� ��� ������
under both realistic and pessimistic
scenarios. This is where modern,
technology-enabled finance earns
its place. Reporting that used to take
days can be delivered in hours, and a
forecast becomes a living document
������ ���� � ��������� ������ ���
cannot navigate a slowdown on
numbers that only describe the past.
DEFEND MARGIN, NOT JUST
REVENUE
Under pressure, the instinct is to
protect the top line. Discount to keep
clients. Take work at thin margins
to keep the team busy. This feels
like fighting for survival. Often it
accelerates the decline because it
exacerbates already challenging
cash positions.
Revenue that does not carry margin
consumes cash and capacity while
�������� ��� �������� �� ������� A �����
job in a slowdown is to keep leadership
focused on profitability and cash
generation, not just the headline number.
Sometimes the right decision is to let
low-margin revenue go, even when the
top line is already falling. That is a hard
call, and one CFOs should be making.
STAY CALM
If costs do need to come down, the
across-the-board cut is often done in
a panicked way.
���� ��� ������ �� ��� �����������
Identify what is essential, what is
discretionary, and what was never
delivering a return even in good times.
A slowdown is a useful moment to
remove the last of those permanently.
Precision protects the capacity you
will need when conditions turn.
KEEP ONE EYE ON THE
OPPORTUNITY
A downturn is not only about defence.
When competitors retreat, talent
becomes
available,
customers
reassess their suppliers, and assets
��� �� �������� �� �������� �������
A business with visibility and cash
discipline can invest counter-cyclically
while others are struggling. The
strongest businesses I have seen do
not simply survive a slowdown. They
use it to come out ahead.
TALK TO YOUR STAKEHOLDERS
EARLY
Banks, investors and boards respond
far better to a business that comes
to them early with a clear, evidence-
based plan than to one that goes
����� �� � ������� ���������� �� ��� ����
an internal tool. It is what allows you to
have a credible conversation with the
people whose support you may need.
A sophisticated lender or investor can
always tell the difference between a
management team in control and one
hoping the problem passes.
A slowdown exposes everything.
Weak reporting, thin margins,
undisciplined costs, and absent
forecasting all become visible at the
moment they matter most. Disciplined
�������� ���������� ������� ��
paramount importance during these
periods.
Zaid Aboobaker,
Founder & CEO,
CompassPoint
Consulting
WWW.BUSINESSTODAY.ME 39
Page 40
FINTECH
BY AYA ZHANG
BUILDING THE INFRASTRUCTURE
BEHIND OMAN’S DI�ITA� �A�MENT
REVOLUTION
FOO Co-Founder and CEO Ghady Rayess and OMPAY CEO
Sami Elloumi tell Business Today Middle East what it actually takes
to build a digital payments ecosystem from the ground up and why Oman
is further along than most people realise.
40 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 41
W
hen Ghady Rayess
launched FOO in
2009, banks in the
region were still deeply
traditional. Checking your balance or
withdrawing cash meant visiting a
physical branch. The idea of a fully
digital financial services platform
was not just ambitious — it was
premature. “I launched FOO, one of
��� ���� ������ �������� ��������� ��
the region dedicated to helping banks
streamline their services and enhance
customer satisfaction,” he says. What
�������� ��� ���� ���� ������ �����
of building the kind of infrastructure
that now quietly powers some of
��� �������� ���� ���������� �������
payment platforms.
One of those platforms is OMPAY,
the Oman-based digital wallet
backed by Omantel and regulated
by the Central Bank of Oman, for
which FOO serves as the long-term
technology partner. The partnership
brings together two organisations
with different vantage points on the
same challenge: how to move a
market from cash dependency to
digital adoption at scale, quickly, and
without losing the trust of the people
it is meant to serve.
For Sami Elloumi, CEO of OMPAY,
the early signals from users have
been more than encouraging. “What
has been particularly encouraging is
the way users are engaging with the
platform beyond basic payments,” he
says. “We are seeing growing interest
in tools that help people manage
their money more effectively, whether
through card spending, transfers,
budgeting features, or day-to-day
financial tracking.” Perhaps most
revealing, he adds, has been the
WWW.BUSINESSTODAY.ME 41
Page 42
speed at which users have embraced
��� ���� �� ������ �������� ��������
services within a single platform.
“Customers are looking for simplicity
and control, and they increasingly
value solutions that bring payments,
transfers and money management
together in one seamless experience.”
The numbers behind that appetite
are significant. According to data
from the Central Bank of Oman,
digital payment transactions surged
150 per cent between 2024 and
2025 — a pace of growth that few
markets in the region have matched.
For FOO, serving as the technology
backbone of a platform operating
in that environment means getting
the architecture right from the
������ ������������ �� ����� �� �������
as mobile applications need to be
able to seamlessly handle more
users, transactions and data, to
meet demand without experiencing
a decline in performance or any
deterioration in customer experience,”
���� ������� ����� �������� ��
built on a modular platform using
microservices — what Rayess
FINTECH
describes as a “plug and play” model
���� ������ ��� ���������� ��� �����
������� ���������� ����������
������ ����� ���������� ����������
has made international transfers
a particularly critical part of the
OMPAY proposition. But Elloumi
is careful to frame the remittance
opportunity more broadly than the
obvious narrative. “While expatriate
����������� ��������� � ����������
part of that demand, the need to
move money across borders extends
much further,” he says. “Many Omanis
also rely on international transfers
to support family members abroad,
manage education expenses, fund
travel, or meet personal commitments
overseas.” What users want, he
����� �� ���������������: ���������
that their money will arrive quickly,
securely and at competitive rates.
“Convenience matters just as much
as cost. Customers appreciate being
able to complete transfers directly
from their mobile device, at any time,
while maintaining visibility over their
transaction journey.”
Financial inclusion sits at the centre of
���� �������������� ������ ��������� ���
Elloumi is direct about what it actually
requires in practice. “Technology alone
does not solve the challenge,” he says.
“The solution must be built around
trust, accessibility and relevance to
everyday needs.” People do not adopt
�������� �������� ������� ���� ���
digital, he argues — they adopt them
Sami Elloumi, OMPAY CEO
42 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 43
intelligence, enabling ID document
validation and KYC compliance
without manual intervention. “The
solution provides a fast, secure, and
�������� ����������� �������� ������
���������� ������ ��� �������� �����
protecting the business by preventing
�������� ��������
��� �M�A� ���������� ����������
and corporate structure has shaped
how the product is developed and how
partnerships are approached. Being
backed by Omantel and operating
under Central Bank oversight, says
Elloumi, provides a foundation that
allows the company to move with
���������� �������� ������ ������
reach and a deep understanding of the
����� ������� ����� ��� ������� ������
regulatory framework provides the
trust, security and governance that are
��������� �� �������� ���������� ���
result, he says, is an ability to balance
innovation with reliability — every new
feature must deliver genuine customer
value while maintaining the highest
standards of security and compliance.
“We view trust and innovation as
complementary rather than competing
priorities. Strong foundations allow us
to move faster.”
For FOO, defending its position
in an increasingly competitive GCC
������ ��������� ����� ���� �� �
combination of longevity, deep client
relationships and a fully in-house build
approach. “We control our roadmap
and can respond to market shifts faster
than platform-dependent competitors,”
says Rayess. The client roster — which
includes Al Maryah Bank, Benefit,
Mastercard, Visa, Zain Group and
MA� � ������� ���� ���� � ������ ��
sustained regional presence.
What the FOO-OMPAY partnership
ultimately illustrates is something
������� ����� ��� ������� ��������
infrastructure gets built in emerging
markets: not through a single
breakthrough product, but through the
patient assembly of trust, technology
and regulatory alignment over time.
������ ������� �������� ����� ��� ���
happen by accident. It was built, piece
by piece, by organisations willing to
do the unglamorous work of getting
the foundations right.
“Ultimately, trust, ease of use and
relevance remain the factors that drive
long-term adoption,” says Elloumi.
It is a simple formula. Executing it
consistently is the hard part.
because they solve a real problem.
“Whether that is managing spending,
sending money internationally, making
secure payments or helping young
������ ����� ������� �������� �������
the value proposition must be clear
and meaningful. Financial inclusion is
therefore not a single initiative. It is the
result of consistently designing products
that meet people where they are.”
On the technology side, the
hardest problem to solve has been
onboarding. “Requiring users to
�������� ���� ������������ ��� ��������
new account opening processes
leads to lost business,” says Rayess.
����� �������� ��� ���� �� �����
a fully automated digital onboarding
framework powered by artificial
Ghady Rayes,
FOO Co-Founder
and CEO
WWW.BUSINESSTODAY.ME 43
Page 44
HOSPITALITY
JULIA SCHAMNE:
GREAT
HOTELS
DON’T
IMPRESS;
THEY
MAKE YOU
FEEL.
As Cluster General Manager
of Novotel and Adagio
Premium Dubai Al Barsha,
Julia Schamne has a clear
philosophy: in a market
obsessed with complexity,
the hotels winning are the
ones getting the basics right.
BY AYA ZHANG
T
here is a quiet shift
happening in the way
guests experience hotels,
and Julia Schamne, Cluster
General Manager of Novotel and
Adagio Premium Dubai Al Barsha,
has a front-row seat to it.
“What has changed most is that
guests are no longer impressed
by complexity,” she says. “They
are impressed by simplicity done
exceptionally well.”
It is a deceptively straightforward
observation, but one that carries
significant operational weight. In
��� �� ��� ������� ���� �����������
hospitality markets, where properties
compete on technology, design
and experience at every price
������ ��������� ���������� ����
counter to the instinct to add more.
������� ���������� ��� ������� �� ���
necessarily searching for the most
technologically advanced hotel. They
are seeking a seamless, intuitive and
problem-free experience.
There is also a clear shift toward
authenticity and meaning. “Guests
want to feel something,” she says.
“They want design that resonates,
spaces that inspire, and experiences
that connect.” Aesthetic value, once
considered a differentiator, is now
simply expected. Wellness, too, has
evolved from being an add-on to
becoming central to the stay, with
a more holistic focus on balance,
longevity and personal wellbeing.
For Schamne, a great hotel
experience in 2026 is about the
flawless execution of meaningful
indulgences — engineering a stay
where the guest feels valued, not
processed. At Novotel and Adagio
Premium Dubai Al Barsha, that
translates into what she describes
as an end-to-end mindset. “We look
at the entire guest journey from pre-
arrival to post-departure and leverage
every CRM touchpoint available to
personalise that journey. It is not
Julia Schamne,
Cluster General
Manager of Novotel
and Adagio Premium
Dubai Al Barsha
44 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 45
just about recognition; it is about
relevance.”
Operationally, this means strong
preparation, consistent execution
and a culture of innovation. Every
interaction, she says, should feel
considered and intentional.
A������������ �� ��������� �����
begins with people. “Selecting
the right teams is where it starts
— people who naturally care and
understand the value of detail.” From
there, it is about empowerment.
She encourages her teams to
create what she calls an “emotional
spike” — those small but powerful
interactions that guests genuinely
remember long after checkout. “By
combining human intuition with the
data we have available, and real-time
access to the guest, we are able to
shape experiences that feel personal,
relevant and emotionally engaging
rather than designed or scripted.”
Running two distinct hospitality
concepts under one roof demands a
particular kind of operational discipline.
���������������� �� ��������� ����� ��
never about one big idea. “It is about
consistently doing many small things
exceptionally well. In a market like
Dubai, guests notice the details. It is
about precision in execution, attention
to the basics, and then elevating the
experience with one or two standout
peak moments that leave a lasting
impression.”
Staying relevant in a market
that moves as quickly as Dubai
also requires a willingness to
evolve. Schamne speaks about the
importance of continuously learning,
unlearning and relearning, and of
surrounding yourself with passionate,
curious people who are willing to do
the same.
That philosophy extends to how
she thinks about culture. “I believe
in hiring people who are often more
knowledgeable than me in their
respective fields and then giving
them the space to excel,” she says.
“Empowerment is critical. My role
as a General Manager is to remove
obstacles, not create them — to clear
the path so the team can perform at
their best.” When teams feel trusted
and supported, she adds, they
naturally deliver more personalised,
thoughtful
and
exceptional
experiences.
Social media, rather than being a
source of pressure, has become a tool
for innovation. Schamne sees it as an
opportunity to tap into global trends
and reinterpret them for the local
market. “It allows us to bring global
experiences into our hotels and create
moments that are not only memorable
in person but also shareable.” At
the same time, she is clear that the
experience must deliver substance
beyond aesthetic appeal. “It has to be
meaningful beyond the camera.”
Looking ahead, Schamne sees
the biggest opportunity in deepening
personalisation and strengthening
��� ���������� �������� �� � ���������
destination. This includes further
investment in technology and data to
better understand guests and tailor
experiences in a more intuitive way.
“The goal is to anticipate needs, not
just respond to them.”
Food and beverage also represents
significant potential. By refining
concepts and elevating the experience,
the aim is to position the property as a
destination for the local community, not
just hotel guests.
“Ultimately, the focus is on creating a
property that feels dynamic, relevant,
and deeply connected to both our
guests and the neighbourhood,” she
says.
In a market that never stops
competing, that might be the most
ambitious goal of all.
WWW.BUSINESSTODAY.ME 45
Page 46
EVENT
O
n the morning of 24 June, with extra
chairs being brought into a room
that was already full, Business
Today Middle East held its Power
��������� �� ������ ��� ���� ������ ��� �����
was the New Wealth Playbook: a conversation
about how wealth is being created, preserved
and deployed in the UAE today, and what the next
������� ����� �����
The panel brought together Riz Ahmed, Chief
��������� ������ �� ����������� A���� ������
������� ��� ��������� ������ �� ���� M������
and Shaher Mousli, Chairman of Gulf Land
�������� ����������� ��� ������� ��� ���������
�� �������� ����� M����� ���� ������ A�� ������
What followed was an hour of unusually frank
conversation, about market data that cannot be
trusted, about where smart money is actually
going, and about what wealth means when you
����� ���� ��� ��������
THE NEW WEALTH
PLAYBOOK
THE POWER BREAKFAST:
At Business Today Middle East’s Power
Breakfast, three of Dubai’s most candid
voices in real estate and investment gathered
at �ofitel �he �alm to tal� a�o�t what the
market is actually doing, where smart money
is going, and what wealth really means.
46 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 47
READ THE DATA CAREFULLY.
VERY CAREFULLY.
��� ���� ����� ��� A���� ������ ���
room to understand was that most of
what they had been reading about
��� ����� �������� ������ ����� ���
������� ����� �� ���� �������� ���
misleading — not because of bad
intentions, but because of how real
������ ���� ������
“Be very, very careful with the
���� ��� ��� ����������� �� �����
“Transactions
are
still
going,
billions and billions of transactions
are happening — but they were
transactions that were signed before
��� ������� ��������� ��� ���� � ����
�� ������ ������ � ��������� ������� �
60���� M��� �� ��� ��� ���� ���
months, there were all these headlines
������ ����� �� ����� �������� ���
���� ��� ��� ����������� ��������� ��
��� ���� �� ��������� �� ���� �������
�� ���� �������� A����� A����� ��
received a call from a friend of a friend
who had panicked at the start of the
������� ��� ���� ��� ���� ���������
� ����� A�� 6�5 ������� � ��� A��
��� �������� ��� ��� ������ �� ����
��� ���� �� ��� �� ��� ���������
������� ��� �������� ��� �����
A���� ����� ���� ����������� ���
������ �� ��� ����� ���� ������� ����
at comparable sales in the months
��������� ��� �������� ���� ���� ��� ��� ��
���� ���� ������ ����� A�� �� ���� ��� ����
��� ���� ������
Then there were the brokers who
������ ���������� �� ������� ������ ���
���������� 25 ��� ���� ��������� ����
����� �� �������� ������ ������ ������
And there were the news articles
������ ��� ��M ���� ������ ����� �
which tracks listed developers and
������� ��������� ���� ���� ������
����������� ������
“I think we have to be very, very
������� ���� ��� ������ A���� �����
����� ��� ������ �� ��� ������ �� � ���
�� ��������� �� �������
His most memorable line came
when he described a conversation
he used to have with friends before
��� �������� ���� ����� ���� �����
������ ������ ������ �� ����� ���
privately: if a bomb went off, then
����� �� ��������� ����� ���� ���
����� �� �� ���� ���� ����� ����� ���
������ ����� �� �� ��������� �� ����� ���
�� ��������� ��� ������ ��������� ����
WHERE WOULD YOU ACTUALLY
PUT YOUR OWN MONEY?
When asked the most personal
question of the morning — where they
would invest their own money in this
market today — all three panellists
converged on the same unexpected
������: �����������
A���� ��� ������� �� ����� ������� �
great opportunity still in the renovation
����� ������� � ��� �� ��� ���������� ��
Azhar Sajan� ������� ��� ��������� ������� ���� M������ Shaher Mousli, Chairman, Gulf Land
�������� ����������� Riz Ahmed� ����� ��������� ������� ����������
SCAN TO WATCH
WWW.BUSINESSTODAY.ME 47
Page 48
����� ���� ����� �� ���� ������������
He gave a concrete example:
SmartCrowd bought a property in
����� ����� ��� ������ ��� ��� A��
12 �������� �������� A�� � ������� ��
renovation and fees, and sold it for
A�� 19�5 ������� � ����� ��� A��
21 million they had originally targeted,
��� ����� � ���������� ������� �A�� �� ���
������ ����� ������� �� ��� ����������
����� ��� ������ ��������� ������
����� ����� �� ������������
����� ������� ��� ����� �
dimension the room had not
����������� A� ��� ������� �� �
premium building materials business,
he is watching the renovation market
���� ��� ������ ����� ������������
continuously going to be building
properties, but what about the old
ones? They have to be refurbished
�� ���� ����� �� ��� ������� ������
��� ������� ������� ��� ����� ���
not stopped ringing — including from
developers who had never worked
���� ���� M����� ������� �������� ��
��� ���� ����� ������ ������ ������
Mousli went even further, describing
a new category of developer that
is emerging: buyers who acquire
entire buildings in prime locations
— Business Bay, for example —
renovate them completely, brand
them in some cases with a hospitality
���� ��� ���� �� A�� ��500 ��� ������
���� ������ � ����� ���� ������� �����
�� ���� � ����� ��� ������ �� ���������
������� ��� ������ �� ����� ��� �������
���� ���� �� ����� ���� �������
He also shared an anecdote about
a developer he had come across who
was buying out individual apartment
owners in a building he had targeted
��� ���� ����������� ���� M�����
asked what he planned to do with
the residents who refused to sell,
��� ����������� ������ ��� ������:
upgrade their apartments and share
��� ����� ���� �����
THE MARKET HAS CHANGED.
MOST �EO��E HA�EN’T
NOTICED.
M������� ���� ���������� ������������
to the morning was his argument
���� ������� �������� ������ ���
undergone a structural shift that most
��������� ��� ����� �����������
��� ��� ��� ����� �� ��� �� ����������
�������� �� ����� ������ ���� ����
�������� �� �� ���������� �������� ���
������ ������ �� ����� ��� ��� ���
������ �� ��� �� �� ������� ������ �������
They are buying because they intend
to live here — families relocating from
Europe, from Asia, from across the
region, looking for schools nearby,
��� ����� ������ ��� ���������� �����
EVENT
48 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 49
segment is increasing and is going to
���� �� ������������
His advice to anyone investing
in property was unambiguous: stop
looking for the cheapest option and
����� ������� ��� ��� ����� ���� ������
look always for the cheapest property
�� ��� �� ����� ������ A����� ����
at the right property to buy, because
sometimes the cheapest will not get
you the return, especially on the
���� ����� ��� �������� �� ���� ��� �
reputable developer, family-oriented
community, strong surrounding
infrastructure — reflect a market
where liveability now drives value
���� ���� ����������� �����
A������ ���� ��������� ���
��������� ����� ��� ���������
as tenants negotiate harder and
landlords accept lower rates rather
than leave properties empty over
������� ������� ��� ������� ��� ��
price because they remember the
regret that came with discounting
������ ������ ������ ���� ������
��� ������ �� �� � ��������� �� �����
������ ����� �� ������ �� ������ �����
to see in quarter four where the real
transactions are actually happening,
��� ������ ����� �� ��� ��� ���������
��� ����� ���������
WWW.BUSINESSTODAY.ME 49
Page 50
��� ��������� �������� ������
����������� �� ��������� �������
��� �� ������� ���� ���������
schools the day before the
Power Breakfast and finding
������������� 50 �������� �����
��� ��������� ����� � �� �������
“That again gives me a lot of
��������� �� ��� ��������
WHAT WEALTH ACTUALLY
MEANS
The most unexpected exchange
of the morning came from an
audience question near the end of
the session: in a broader sense,
what is wealth?
A���� �������� ����� ��� ���
answer was the most personal
of anything he had shared that
�������� �� ����� ��������� � ��� ��
value to monetary wealth, except
���� �� �� ��� ������� �� ���� ��������
He described his time as CFO of
GEMS Education and the question
he used to ask himself: are we
providing education to make
money, or are we making money
to provide education? “For me, the
accumulation of wealth is actually
what you can do to help others and
���� �������� ����
������ �������� �� ��� ������
generation of a family business,
framed wealth as a question of
������������ ��� ������� ������
generation creates it, second
generation runs it, third generation
����� �� ������ ��� ������� ��� ���
accumulation but continuity — how
to take what was built and make
�� ����� ���� ���� �� ����������
where do you see yourself in your
����������� �� ����� ��� ���� ��������
M������� ������ ��� ���
���� �������������� ������� ��
��� �� ���� � ���������� �����
��������� ���� �� ��� ������ ����
a landmark, give a legacy that will
���� ����� ������ ������
EVENT
50 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 51
WWW.BUSINESSTODAY.ME 51
Page 52
52 BUSINESS TODAY MIDDLE EAST | JULY 2026
MEET THE 50 MOST INFLUENTIAL FIGURES SHAPING
THE MIDDLE EAST’S TRAVEL AND TOURISM LANDSCAPE
H O S P I T A L I T Y
5050
Page 53
A
decade ago, the conversation
was largely about Dubai and
Abu Dhabi. Today, it spans
an entire region. Saudi
Arabia is building destinations from
the ground up, investing hundreds
of billions into tourism infrastructure,
and welcoming an entirely new
generation of international visitors.
Oman is positioning itself as a nature
and culture destination with genuine
global appeal. Qatar, energised by a
decade of investment and the platform
of the 2022 World Cup, is deepening
its hospitality credentials. Bahrain and
Ras Al Khaimah are carving out distinct
identities in a market that rewards
differentiation.
���������������������������������
Dubai welcomed nearly 20 million
international visitors in 2025, its third
consecutive record year. Saudi Arabia
is targeting 150 million visitors annually
and has set itself a timeline that would
have seemed impossible not long ago.
Aviation capacity across the region is
expanding at pace, with new carriers,
new routes and new airports reshaping
how the world connects to and through
the Middle East.
But behind every record and every
announcement is a person making
decisions, building teams, managing
risk and turning vision into something
real. The Business Today Hospitality 50
is about those people.
This list spans five categories:
Destination Makers and Tourism
Visionaries, Hospitality Owners,
Investors and Developers, Global
Hotel Group Leaders, Aviation and
Travel Connectivity, and Experiences
and Events. Together, they represent
the full ecosystem of an industry that
is no longer just growing but genuinely
transforming.
These are the 50 people at the
centre of it.
WWW.BUSINESSTODAY.ME 53
Page 54
H.E. ABDULLA
BIN TOUQ AL MARRI
Minister of Economy and Tourism, UAE
When the UAE merged its economy
and tourism portfolios into a single
ministry in June 2025, Abdulla bin
Touq Al Marri was already holding
the brief. Appointed Minister
of Economy in 2020 under a
restructured government, he has
since become the federal face of the
�A��� ������� �������� � ����
������� ������ ��� ������� ������
earlier this year, when he led the
�������� �������� ������ ��� ���
unequivocal in his assessment: “A
�0���� ������� ���� ��� ��������� ���
future of the UAE economy.”
He served as Secretary General
of the UAE Cabinet from 2017, was
CEO of the Dubai Future Foundation,
and led the launch of Dubai 10X
� ����������� ���� ���������� ��� ��
a builder of long-term institutional
frameworks. That background
is visible in how he approaches
tourism: as an economic lever and a
policy tool, not just an industry.
Al Marri chairs the General Civil
Aviation Authority and the UAE
International Investors Council and
holds a degree in Civil Engineering
���� ��� ���������� �� ���������
DESTINATION MAKERS AND TOURISM VISIONARIES
H.E. AHMED
AL KHATEEB
Minister of Tourism, Saudi Arabia
��� ������ ���� ���� ���� �� �������
how the world thinks about Saudi Arabia
as a destination. As Minister of Tourism,
Ahmed Al Khateeb has overseen a
transformation that is as much structural as
�� �� ������������ ��� �������� ������������ ��
GDP has risen from 3.5 per cent in 2019
to 5 per cent currently, with a target of 10
per cent, while employment in tourism has
surpassed one million jobs, up from around
750,000. The ambition is equally striking:
GDP contribution from tourism is targeted
to grow from SAR 300 billion to SAR 600
billion, with visitor numbers expected to
reach 150 million.
H.E. Ahmed Al Khateeb sits at the centre
�� ����� A������� ������� �������������
chairing the Tourism Development
Fund and the Saudi Tourism Authority,
and serving on the boards of the Public
Investment Fund, NEOM, and the Red
��� �������� ��� ������ ����� �������
������������� ��� ������ ������� � ��
founded Jadwa Investment Company, led
the General Entertainment Authority during
its transformative early years, and served
as Minister of Health before taking on the
tourism brief. That breadth of experience
across sectors is visible in how he has
approached the role: not as a promoter of
a single destination, but as an architect of
an entire visitor economy.
H.E. KHALID
JASIM AL MIDFA
Chairman, Sharjah Commerce and
Tourism Development Authority
H.E. Khalid Jasim Al Midfa
chairs one of the GCC's most
culturally distinctive tourism
authorities, overseeing
Sharjah's positioning as a
����������� ������ �� ���������
arts and family-oriented
experiences.
Under his leadership,
the authority has pursued a
digital transformation of its
tourism services, launched
�� ������������� �������������
model for hospitality buildings
in the emirate, and established
an annual hospitality sector
forum bringing together
regional and international
stakeholders. He also launched
Al Jawhara, an initiative
developed in collaboration
with the Nama Foundation to
empower women in the tourism
������ � ��� �� �����������
annual programme.
Beyond SCTDA, H.E. Al
Midfa chairs the Sharjah
International Marine Sports
Club, heads the Sharjah
National Day Celebrations
Committee, and sits on the
Emirates Tourism Council.
He holds a BA in Business
Administration from the Higher
Colleges of Technology.
54 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 55
MOHAMED ABDALLA
AL ZAABI
Group CEO, Miral
Mohamed Abdalla Al Zaabi has led
Miral since 2015, overseeing the
��������� �������������� �� ���
������ ���� ��� �� ��� ������� ����
visited entertainment destinations.
�� 202�� ��� ������ �������� ��
million visits, a 38 per cent increase
from 2022. That same year, visits to
�������� ������ � ����� M���� ����
on destination management in 2022
� ���� �� �� ��� �����
Under his leadership, Miral has
forged partnerships with Ferrari,
SeaWorld and Warner Bros.,
��������� A�� ������� �������� �� �
global leisure hub.
Before Miral, Al Zaabi held senior
roles at Aldar Properties. He holds
an Executive MBA from INSEAD and
an MSc in Strategic Project Planning
from Heriot-Watt University, and
��� ��� ���� ������� �� ������� ���
����� �������� ������������ ������
�������������
AIMAN
AL-MUDAIFER
Member of the Board,
Managing Director and CEO, NEOM
Aiman Al-Mudaifer took the helm at
NEOM bringing with him a career
that spans both the public and private
sectors, most recently as head of
the Local Real Estate Investment
Division at the Public Investment
Fund since 2018. In that role, he
������� ����� A������� ��� ����
�������� � ���M� ��� ��� �������
�������� ����� ��� ������� � ��
well as a portfolio of more than 50
investments across leisure, retail and
entertainment.
His board positions have included
Chairman of King Abdullah Financial
District and board membership at
Diriyah Gate. Earlier in his career,
he served as CEO of Shomoul
Holding Company, founded Andalus
Company, and began his professional
journey as a Credit Consultant at the
Saudi Industrial Development Fund.
�� ����� � ���������� ������ ��
Systems Engineering from King
Fahad University of Petroleum and
Minerals.
PHILLIPA HARRISON
CEO, Ras Al Khaimah Tourism
Development Authority
Phillipa Harrison joined Ras Al
Khaimah Tourism Development
Authority with a clear brief: accelerate
��� ��������� �������� �� �������
over 3.5 million visitors by 2030 and
ensure the growth delivers long-term
value for the region.
She brings to the role a track
record built at Tourism Australia,
where as Managing Director she
guided the organisation through
� ������ �� ���������� �������
expanding its appeal across key
international markets with an
emphasis on indigenous, regional
and experiential tourism. By 2024,
Australia was welcoming 8.3 million
������������� �������� �������� � ���
strongest inbound performance in
��� ������
At RAKTDA, she is now
applying that experience to one
�� ��� ����� ���� �����������
������� ������������ � �� �������
increasingly recognised for
adventure, nature and a quieter
����������� �� ��� �������� ����
established destinations. She holds
a BA in Mass Communication
and Psychology from Macquarie
University and an MBA from the
Australian Graduate School of
Management at the University of
New South Wales.
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Page 56
H.E. SALEH MOHAMED
AL GEZIRY
Director General for Tourism,
Department of Culture and Tourism,
Abu Dhabi
A�������� �� ���� A�� ������� �������
sector in 2022, Saleh Mohamed Al
������ �������� ��� A�� �������
������� �� 15 ������������� ������
across 25 countries. He previously
served as Director General of Ajman
Tourism Development Department.
Before that, he spent over a decade
�� ������� ���������� �� �������
and Commerce Marketing, rising to
Director of Overseas Promotions.
In Abu Dhabi, he has spearheaded
initiatives including the USD 100
million Abu Dhabi Culinary Investment
Fund announced in 2023.
DESTINATION MAKERS AND TOURISM VISIONARIES
JOHN PAGANO
Group CEO, Red Sea Global
John Pagano has led Red Sea Global
since 2018, building the developer of
The Red Sea and Amaala from the
ground up. Both projects sit along the
northwestern coast of Saudi Arabia and
are central to the kingdom's Vision 2030
tourism ambitions.
With nearly 40 years of experience
delivering large-scale, multi-billion-
dollar developments internationally,
Pagano has positioned Red Sea Global
around a regenerative tourism model
� ��� ���� ���� �� ���������� ����������
to biodiversity and address climate
change rather than simply minimise
environmental impact.
Before RSG, he founded Old Fort
Capital Investments, an international
��������� �������� ��� ������� ��
large-scale real estate developments.
He holds a degree in Mechanical
Engineering from the University of
Toronto and studied Corporate Finance
at London Business School.
ISSAM KAZIM
CEO, Dubai Corporation for Tourism and
Commerce Marketing
Since joining the Dubai Corporation
for Tourism and Commerce
Marketing in 2014, Issam Kazim
has built the organisation into a
team of more than 200 people
operating across 40 international
������� ����� ��� �����������
Dubai welcomed 19.59 million
������������� �������� �� 2025 �
its third consecutive record year
� ��� ��� ����� ��� �������
top destination in the Tripadvisor
����������� ������ A����� ��� ���
third year running in 2024.
������� ���� �� ������� ����
beyond visitor numbers. He sees
it as a gateway through which
investment, talent and long-term
��������� ��� ���� ��� ���� � �
thesis that informs how DCTCM
engages more than 80 source
markets globally. Earlier this year,
Dubai introduced Dh2.5 billion in
support measures for the hospitality
sector, with Kazim emphasising the
importance of close collaboration
between the public and private
sectors throughout the disruption.
Before DCTCM, he served at Dubai
World Trade Centre and holds
positions on the Dubai International
Communications Committee and the
Dubai Media Council.
56 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 57
JERRY INZERILLO
Group CEO, Diriyah Company
ABEER AL AKEL
CEO, Royal Commission for AlUla
A���� A� A��� ��� ���� ���� �� A������
transformation from the beginning.
As a founding member of the Royal
Commission for AlUla, she has spent
six years leading and overseeing key
strategic initiatives before taking on the
���� �� ��� � ������ ��� ��� �� ���
���� ������������� ������ �� �����
A������� �������� ������� �������
��� ������ ����� ��� ���� ��� �� A������
development. She launched Winter at
Tantora, establishing the destination on
the global cultural calendar and achieving
��� �������� ����� ������� � ��� ���
largest hot air balloon show and the
largest mirrored building, Maraya. She
led the rollout of the Journey Through
Time masterplan, oversaw a global
design competition for the Museum of
Incense Road, and was instrumental
in the Saudi-French intergovernmental
��������� ��� A������ �������������
regeneration.
Her network-building has been equally
����������� ��������� ����� ������
partnerships to include UNESCO, IUCN,
Panthera and the World Bank. Before
RCU, she worked at PwC leading
transformation projects for the Saudi
government. She holds a degree from
King Saud University and is a graduate of
Harvard Business School.
CEO of Forbes Travel Guide and CEO
of Morgans Hotel Group, accumulating
���� ���� ��� ������� �� ����������
������ ���� �� ��� ���������� ����
recognised institutions.
���� �� �������� �� � ������ �� ���
generations of bakers, he has described
hospitality as bringing people together and
making strangers feel at home. At Diriyah,
that philosophy is being applied at a scale
few in the industry have ever attempted.
Jerry Inzerillo started as a busboy at 13.
Decades later, he was appointed by HRH
Crown Prince Mohammed bin Salman
�� ���� ��� �������������� �� ������� �
a UNESCO World Heritage Site and
one of the most ambitious destination
development projects in the world.
The USD 50 billion development is
�������� �� ������ ����� A������� ����
iconic lifestyle and tourism destination,
with projections of 27 million annual
visitors, 55,000 jobs and a SAR 27
������� ������������ �� ��� ���������
GDP. Before Diriyah, Inzerillo served as
WWW.BUSINESSTODAY.ME 57
Page 58
SULTAN
AL-OTAIBI
CEO, Taiba Investments
Sultan Al-Otaibi became
CEO of Taiba Investments
in January 2024 following its
merger with Dur Hospitality,
where he had served as CEO
since 2019. As of early 2026,
Taiba manages a portfolio of
more than 40 properties with
over 8,000 hotel keys across
seven Saudi cities.
The group operates Saudi
hospitality brands including
Makarem Hotels, Nur by
HOSPITALITY OWNERS, INVESTORS AND DEVELOPERS
Makarem and Aqeeq Hotels,
and holds partnerships
with Hilton, IHG, Marriott
International and Accor.
Recent openings include
Rixos Obhur Jeddah, the
���� ����� �������� �� �����
Arabia, and Makarem Burj Al
M������ ���� ��� ���������
Mosque. The Sheraton Taiba
Hotel in Madinah is among
��� ������� ��������
developments.
Al-Otaibi sits on the Marriott
EMEA Owner Advisory
Distribution Council and
the Tourism Committee
at the Riyadh Chamber
of Commerce. He holds
an MBA in International
Hospitality Management
from the Emirates Academy
of Hospitality Management
��� � ���������� ������ ��
Accounting from King Saud
University.
MARLOES KNIPPENBERG
CEO, Kerten Hospitality
Marloes Knippenberg has led Kerten Hospitality as CEO since 2015, growing the company
to nearly 60 projects across multiple brands and countries. A former Hilton executive, she
has built the group around a purpose-driven model that embeds ESG principles into its
community-focused destinations. She serves on several industry boards and is recognised
�� ��� �� ��� ������� ������ �� ��� �������
HISHAM TALAAT
MOUSTAFA
CEO and Managing Director, Talaat
Moustafa Group
Hisham Talaat Moustafa leads one
�� ��� �������� ���� ����������
hospitality and real estate groups,
with a portfolio that includes Four
Seasons Nile Plaza in Cairo,
Four Seasons San Stefano
in Alexandria, Four Seasons
Sharm El Sheikh and Four
Seasons New Cairo Capital
at Madinaty.
Since taking the helm
at Talaat Moustafa Group
in 2017, Moustafa has
expanded operations across
Egypt, Saudi Arabia and
Oman, with a land bank
exceeding 115 million
square metres. In 2025,
TMG reported $9.1 billion in
total assets and $8 billion in
���������� ������ ��� �������
most recent announcement,
The Spine, is a $27 billion
mixed-use city planned east
of Cairo.
58 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 59
KHALIFA BIN BRAIK
CEO, Majid Al Futtaim Asset Management
Khalifa Bin Braik leads Majid Al Futtaim
Asset Management, overseeing a
portfolio of 29 shopping malls and
seven hotels across the Middle East
and North Africa.
He began his career at Dubai Holding
before joining Sharjah Holding, a joint
venture between Majid Al Futtaim
Properties and the Government of
Sharjah. He moved to Majid Al Futtaim
Properties in 2014, serving as a director
in the Shopping Malls business unit and
subsequently as Managing Director
of the Hotels Business Unit, where he
was responsible for the operating and
�������� ����������� �� ��� �������
hotel portfolio and its relationships with
international hotel partners.
�� ����� � M������� ������ ��
Financial Economics from Boston
University and a BSc in Economics
from Northeastern University.
H.E. HESHAM
AL QASSIM
CEO, Wasl Group
Hesham Al Qassim has
led Wasl Group since its
establishment in 2008,
������� �� ���� ��� �� �������
���� ���������� ���� ������
CHRISTOPH MARES
CEO, Boutique Group
Christoph Mares was appointed CEO of Boutique Group in January 2025, taking the
helm as the company prepares to introduce its portfolio of iconic Saudi palaces to the
������ ��� ������� ���� ������ ��� ��� ������� �� ��� �� ���� �� ������ 2026�
Mares brings more than 25 years of luxury hospitality experience to the role, having
���������� ������ �� ����� ��������� ������ �� M������� �������� ����� ������ �����
he spent the majority of his career, and as COO at Emaar Hospitality Group.
�������� ������� ������� �� �� ������� ����� ����������� ��� ������� ������� �
��������� �� �������� ������� ��������� ���� ������ ����� ����������� � � ������� ����
sits at the intersection of heritage preservation and high-end tourism.
and hospitality operators.
The group today manages
over 60,000 residential
and commercial properties,
more than 1,000 buildings
and 5,500 land plots across
Dubai. Its hospitality division
operates more than 35
hotels and hotel apartments,
while Jumeirah Golf Estates
spans 4.68 million square
metres. In October 2025,
Wasl expanded beyond
Dubai with the acquisition of
a beachfront site at Marjan
Beach in Ras Al Khaimah.
Al Qassim also serves
as Chairman of Türkiye-
based DenizBank and Vice
Chairman and Managing
Director of Emirates NBD.
ADEEB AHAMED
Managing Director,
Twenty14 Holdings
Adeeb Ahamed founded
Twenty14 Holdings in
2014 and has since led the
company in acquiring more
than $750 million worth of
assets globally. As Managing
Director, he oversees the
strategic direction of the
��� ��� ���� �� ��� ����� ��
Directors.
Before launching Twenty14
Holdings, he established Lulu
International Exchange, a
�������� �������� �������
now operating more than
200 branches across 11
countries, and Tablez, a retail
��� ������� ���������� ���
franchise concepts across
the UAE and India. Earlier in
his career, he held positions
in the hospitality sector with
Grosvenor House, JW Marriott
and Baglioni Hotel in London.
He holds a BBA from
Les Roches, Switzerland
and an MBA in International
Management from Royal
Holloway, University of London.
WWW.BUSINESSTODAY.ME 59
Page 60
FAHAD ABDULLA
AL MANA
CEO, Katara Hospitality
Fahad Abdulla Al Mana was
appointed CEO of Katara
Hospitality in July 2025,
having served on its Board of
Directors since 2019. He joins
from the Qatar Investment
Authority, where he has been
a senior member of the Local
Portfolio Department since
2010, focused on corporate
HOSPITALITY OWNERS, INVESTORS AND DEVELOPERS
governance and real estate
investments. He also serves
on the Board of Directors of
Nebras Power since 2014.
Katara Hospitality is a
global hospitality asset owner
and manager with over 50
years of industry experience,
and a portfolio spanning
four continents including
Qatar, Egypt, Morocco, the
UK, France, Italy, Spain,
Switzerland, the Netherlands,
Singapore, Thailand and the
United States. The company
owns and manages over 7,188
keys across its international
portfolio and plays a central
���� �� ���������� ������� �����
term economic vision.
�� ����� � ����������
degree in Business
Administration with a
specialisation in Finance
and Accounting from Qatar
University.
KABIR
MULCHANDANI
Chairman and CEO,
FIVE Holdings
Kabir Mulchandani has built
FIVE Holdings into a global
luxury and entertainment
group with more than 1,700
keys across FIVE Palm
Jumeirah, FIVE Jumeirah
Village and FIVE LUXE JBR
in Dubai, and FIVE Zurich
in Switzerland. In 2023, he
expanded into Europe through
the acquisition of The Pacha
Group for ¤302.5 million,
adding Pacha Ibiza, Destino
Five Ibiza Hotel and Pacha
��� ���� �� ��� ����������
In 2025, FIVE Holdings
reported hospitality revenues
of AED 1.98 billion, a 20 per
cent year-on-year increase,
with hospitality EBITDA
reaching AED 703 million. In
2022� ���� ������ ��� ����
hotel group in the UAE to
operate entirely on renewable
electricity, and its properties
now hold over 1,500 LEED
����������������� �����
KHALID ANIB
CEO, Abu Dhabi National Hotels
Khalid Anib has led Abu
Dhabi National Hotels as
CEO since 2016, overseeing
a portfolio that includes
Park Hyatt Abu Dhabi Hotel
and Villas, Le Meridien Abu
������ ������ ����� ��������
Beach and JW Marriott
Hotel Marina Dubai, among
others. Founded in 1976,
ADNH has evolved into an
integrated hospitality group
spanning hotels, restaurants,
destination management and
transport services.
In 2025, the group reported
a 21 per cent growth in
revenues, with Abu Dhabi's
hotels recording average
occupancy of around 80 per
cent. ADNH is expanding its
footprint with a new mixed-
use waterfront development
on Al Marjan Island in Ras
Al Khaimah, in partnership
with Marriott International,
featuring the Nasim Al Bahr
Resort and Spa alongside
branded residences. The
group is also exploring
opportunities in North Africa
and Europe.
Before joining ADNH,
Anib led the Hospitality
Division at Al Hokair Group
in Saudi Arabia. He holds an
MBA from the University of
Strathclyde.
60 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 61
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Center - Malham, Saudi Arabia
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Page 62
GLOBAL HOTEL GROUP LEADERS
SANDEEP WALIA
COO, Middle East and Africa, Luxury EMEA,
and Global Leader,
Design Hotels, Marriott International
Sandeep Walia oversees Marriott
��������������� ���������� ������ ���
Middle East and Africa, including
Türkiye, a portfolio spanning over 410
properties and nearly 90,000 rooms in
operation, with more than 250 projects
in the pipeline. He also leads the
��������� ������ ��������� ������ �M�A�
encompassing close to 200 hotels and
residences across brands including The
Ritz-Carlton, St. Regis, BVLGARI Hotels
and Resorts, EDITION, The Luxury
Collection, JW Marriott and W Hotels. In
addition, he serves as Global Leader for
Design Hotels.
Walia joined Marriott International in
2005 and has held senior leadership
roles across EMEA, including General
Manager of The Ritz-Carlton Moscow
and several Area Vice President roles in
Europe and the Middle East. He holds
an Executive MBA from the Kellogg
School of Management at Northwestern
���������� ��� � ���������� ������������
from Harvard Business School, and
is a graduate of the Oberoi Centre of
Learning and Development.
DUNCAN O’ROURKE
�EO M����� E���� A����� ��� A��� �������
Accor
������ �������� ��� ����� ����
than 30 years in the hospitality
industry, holding executive positions
across Europe, the United States and
the Middle East. He began his career
with Kempinski, serving as General
Manager across multiple destinations
from 2004 before being appointed
����� ��������� ������ ��� �������
the Management Board in 2008.
He joined Accor in 2016 as
COO Europe for the Luxury and
Premium segment, later taking
on responsibility for more than
470 hotels and 13 brands across
Germany, Austria and Switzerland
as COO Central Europe. In October
2020, he was appointed CEO
Northern Europe, overseeing
more than 1,100 hotels across 32
countries. In January 2023, he
moved into his current role as CEO
M����� ����� A����� ��� A��� ������
������ A������ �������� M�������
and Economy division.
He holds a degree from César Ritz
Colleges in Switzerland and an MBA
from Reims Management School.
BANI HADDAD
Founder and Co-CEO, Aleph Hospitality
Bani Haddad founded Aleph Hospitality
and has built it into the largest independent
hotel management company in the Middle
East and Africa. The company reached its
goal of 50 operating hotels in 2025 and
has since set a new target of 100 hotels
by 2029, with more than 50 properties
currently in operation and over 30 in the
pipeline across 23 countries and 39 cities.
Aleph manages hotels on behalf
of owners across both internationally
branded and independently branded
properties, working with partners including
Marriott, Hilton and Hyatt.
62 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 63
THOMAS B. MEIER
CEO, Jumeirah
������ �� M���� ����� �������� �� ����� ��������� �������
������� ��� ������� �������� �� ������ ��� �� ��� ��� ��� ������
hospitality companies in the world. A graduate of the Ecole
Hotelière de Lausanne, he began his career in general hotel
management across Asia before rising to lead global operations
��� ������� �� ������������ ��� ��� �������� ��� ������������
��� ��� ��������� ��������� ��� ������ ������� ��� ������ ��
Senior Vice President of Operations for Asia at Minor Hotels
before joining Jumeirah.
His remit spans business performance, acquisitions,
owner relations and transformation across hotel operations,
development and systems integration.
GUY HUTCHINSON
President, Middle East and Africa, Hilton
Guy Hutchinson has served as
��������� �� �������� M����� ����
and Africa region since early 2024,
���������� ��� ������� �������
portfolio across the region. Based
�� ������ �� �� � ������ �� ��������
EMEA Executive Committee.
He returned to Hilton after nearly
a decade, having previously served
as CEO of Rotana. His earlier
career at Hilton spanned 16 years
across the Middle East, Europe,
Japan, China, Australia and India.
In Saudi Arabia alone, Hilton has
more than 100 hotels trading and
under development, representing a
combined owner investment of more
than $8 billion.
WWW.BUSINESSTODAY.ME 63
Page 64
PHILIP BARNES
CEO, Rotana
Philip Barnes was appointed CEO of
Rotana in March 2024, bringing more
than 40 years of hospitality experience
������ ��� ����������� �� ����� ������ 25
����� ���� �������� ������ ��� ��������
holding senior leadership positions across
Canada, the United Kingdom and the
United States, including Regional Vice
��������� �� �������� ����������� �� ���
M����� ����� �� ���������� ������ ��
���������� �������� ���� ��������� ���
��� �A�� ���������� ���������� ���������
Fairmont Palm Dubai and Fairmont Bab Al
���� A�� ������ �� ��� ���� ������ ����
���� ������� ������ ��� ������� ���
���������� ������ ��� ��������
At Rotana, Barnes leads a portfolio
of more than 100 properties across the
Middle East, Africa, Eastern Europe
��� �������� �������� ��� ������
��������� ������ ������ ��� ��������
������ ������ ��� ������� ������ ���
�������� ����� A����� �� ����� ���
������� ������� ������� �������� ����
plans to operate 23 properties in the
������� �� 202��
PHILIPPE ZUBER
CEO, Kerzner International
Philippe Zuber has led Kerzner
International as CEO since joining
the company in 2015, overseeing
its portfolio of Atlantis Resorts and
Residences and One&Only Resorts and
Private Homes, and launching two new
������ � ����� ������� �� ���������
and Rare Finds, positioned around
sustainability and discovery.
Before Kerzner, Zuber served as COO
of Emaar Hospitality from 2013, leading
a team of nearly 5,000 and overseeing
a portfolio of hotels, residences and
dining outlets. In that role he played a
part in developing Downtown Dubai as
a destination and launched the Vida,
Manzil and Rove hotel brands. He joined
Emaar in 2011 as General Manager at
The Address Downtown Dubai.
His earlier career took him through
Hyatt International across France,
Spain, Germany and Morocco, rising to
General Manager of Park Hyatt Seoul,
����� �� ��� ����� M�������� ����
������� M������ �� ��� ����� �� �����
a degree from EMH Strasbourg and is
based in Dubai.
GLOBAL HOTEL GROUP LEADERS
64 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 65
ADRIAN MESSERLI
President, Hotel Operations EMEA,
Four Seasons
Adrian Messerli oversees Four Seasons
hotel operations across Europe, the
Middle East and Africa, a portfolio of
more than 40 operating properties and
20 under development. Swiss-born and
raised in a fourth-generation family hotel,
he joined Four Seasons in 2005 and has
since held leadership roles across the
US, Caribbean, South America, Europe,
the Middle East and Africa.
His regional assignments have included
Four Seasons Hotel Cairo at Nile Plaza,
Four Seasons Resort Sharm El Sheikh
and Four Seasons Hotel Madrid, where
he served as Regional Vice President and
General Manager before assuming his
current EMEA remit. He holds a Bachelor
of Science in International Hospitality
from Ecole Hotelière de Lausanne and is
based in Dubai.
TIM CORDON
COO, Middle East, Africa and South East Asia
������� R������� H���� �����
Tim Cordon has spent more than two
decades with Radisson Hotel Group,
currently serving as COO for the Middle
����� A����� ��� ����� ���� A��� ������
since 2024. He oversees a regional
portfolio of 168 operating hotels with 103
in the development pipeline, and more
than 18,000 team members across over
35,000 keys.
He joined Radisson in 2003 as
General Manager in the UK, moved to
Dubai in 2015 as Regional Director for
the Middle East and Africa, and was
appointed Area Senior Vice President for
MEA in 2017 before taking on his current
COO role. His remit expanded to include
����� ���� A��� ������ ��������� ���
region's strong growth performance. He
holds a BSc in Mechanical Engineering
from Nottingham Trent University and is
based in Dubai.
WWW.BUSINESSTODAY.ME 65
Page 66
PAUL GRIFFITHS
CEO, Dubai Airports
���� �������� ��� ������ �� ���
of Dubai Airports since 2007,
overseeing Dubai International
(DXB) and Dubai World Central
� A� M������ ��������������
Under his leadership, DXB
welcomed 92.3 million guests in
202�� ��� ������� ������ ������ ��
65 years.
His tenure has included the
opening of Terminal 3 in 2008,
��� ������������ �� �������
second airport in 2010, the
launch of Concourse A in 2013
� ��� ������� ���� �������������
A��0 �������� � ��� ��� �������
of Concourse D in 2016. He also
��� ����� �������� ���� ���
Covid-19 pandemic, returning
the airport to record passenger
volumes ahead of industry
projections.
������ ������ ��������
served as Managing Director
of London Gatwick Airport and
spent 14 years with the Virgin
Group, working as a Board
Director of the Virgin Travel
Group overseeing Virgin Atlantic
Airways and Virgin Trains.
TONY DOUGLAS
CEO, Riyadh Air
Tony Douglas is the Chief Executive
������ �� ������ A��� ����� A������� ���
national carrier owned by the Public
Investment Fund. Appointed in 2023,
he is responsible for establishing and
������� ��� ��������� ��������� ����������
and long-term growth as it prepares
to become a key contributor to the
��������� ������ 20�0 �������� ���
tourism ambitions.
A highly experienced aviation and
infrastructure executive, Tony previously
������ �� ����� ����� ��������� ������
of Etihad Airways, where he led a major
transformation programme focused on
improving operational performance and
���������� ����� �� ����� �� ���� ������
leadership roles as Chief Executive
ADEL ABDULLAH ALI
Group CEO, Air Arabia
Adel Abdullah Ali has led Air Arabia since
its founding in 2003, making him one of
the longest-serving airline CEOs in the
region. Under his leadership, the carrier
grew from the Middle East and North
A������� ���� �������� ������� ���� � �����
operating six hubs across the UAE,
Morocco, Egypt and Pakistan, with 92
aircraft in service and 120 on order.
In 2025, Air Arabia carried 21.8 million
passengers and reported revenue of
AED 7.78 billion, the strongest year in the
������� �������� �� M���� 2026� ��� �������
�������� ��� ���� ��������� ������� ��
the United Kingdom with a double-daily
Sharjah to London Gatwick route on the
A321neo LR.
������ �� A�� ����� A������� �������
��� A�� ����� ����� �������� �� ����
�� ������ ��������� ������ ��� �� M�������
�� ������� ��� �AA/�������� A�������
����� �� ��� ����� �������������� ���
��������� �����������
�� �� ������ ���������� ��� ��� �����
������ �� ������� ����������� ���������
��������� ��� �������������� �������������
������ ��� �� ��� M����� �����
Before Air Arabia, Ali served as Vice
President of Commercial and Customer
Services at Gulf Air and spent more
than 20 years at British Airways, rising
to General Manager for the Middle East
and Africa.
AVIATION, AIRPORT & TRAVEL CONNECTIVITY
66 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 67
IBRAHIM AL-OMAR
Director General, Saudia Group
Ibrahim Al-Omar has served as Director
General of Saudia Group since 2020,
���������� 60�000 ������ ��� � ���� ��
19� �������� ������ ������ ��� ��������
In 2024, the group carried 35 million
���������� ������ 19��000 �������
Under his leadership, Saudia secured
the largest aircraft purchase deal
�� ����� �������� ������� � ��
agreement with Airbus for 105
A320neo and A321neo aircraft. Before
Saudia, he held senior roles at Bahri,
STC and Mobily. He holds a degree in
Electrical Engineering from King Fahd
University of Petroleum and Minerals
and attended the Programme for
Leadership Development at Harvard
Business School.
H.H. SHEIKH AHMED
BIN SAEED AL MAKTOUM
Chairman and CEO,
Emirates Airline and Group
H.H. Sheikh Ahmed bin Saeed Al
M������ ��� ���� ������� �� �������
economic development for more than 39
years. As Chairman and CEO of Emirates
Airline and Group, which includes dnata,
he has overseen the growth of one of
��� ������� ���� ���������� �������� ���
travel brands.
Beyond Emirates, he serves as
President of Dubai Civil Aviation
Authority, Chairman of Dubai Airports,
Chairman of Emirates NBD, Deputy
Chairman of The Executive Council
�� ����� ��� �������� �� �������
Supreme Fiscal Committee. He is also
a Board Member of the Investment
Corporation of Dubai.
He holds a degree in Political Science
from the University of Denver and has
received international honours including
the Legion of Honour from France, one
�� ��������� ������� �������� ��� ��
honorary Doctor of Science from City
University London.
WWW.BUSINESSTODAY.ME 67
Page 68
BANDER
ALMOHANNA
�EO ��� M������� D�������� �����
Bander Almohanna is the Chief
��������� ������ ��� M�������
�������� �� ������ �����
A������� ������� �������� ��������
Since taking on the role in 2015,
�� ��� ��� ��� ��������� ���������
������� ���������� ����������
������� ���������� ����
development and continued
operational excellence. Under
��� ����������� ����� ���
received numerous international
awards, reinforcing its position
�� ��� �� ��� �������� �������
low-cost carriers.
With more than 20 years of
���������� �� ��������� ������
and corporate leadership,
������ ������ ����� �� �����
��������� ������ �� 2006
before becoming Executive
Vice President in 2008. He
holds degrees from King Saud
University, the University of
Michigan and the American
University in Washington,
D.C., and has completed
the Advanced Management
Program at Harvard University.
AVIATION, AIRPORT & TRAVEL CONNECTIVITY
GHAITH AL GHAITH
CEO, Flydubai
Ghaith Al Ghaith is the Chief
��������� ������ �� ��������
having led the airline since its
inception in 2008. Under his
��������� ����������� ������� ���
����� ���� ��� �� ��� ��������
leading carriers, connecting more
ANTONOALDO NEVES
Group CEO, Etihad Aviation Group
Antonoaldo Neves was appointed Group
CEO of Etihad Aviation Group in October
2022� �������� � ������ ������ ��
airline turnarounds and growth strategy.
He previously served as CEO of TAP,
���������� �������� �������� ����� �� ���
a major recovery effort that contributed to
���������� ������ �� ��� ��������� �������
sector. Before that, he was President of
Azul Airlines in Brazil, guiding the carrier to
� ���������� ��� �� ��� ��� ���� �����
Exchange. Earlier in his career, he was a
partner at McKinsey & Company, where
than 140 destinations across 58
countries while delivering record
�������� ������������ ��������� ���
���� ��� �������� ��� �����������
enhancing the customer experience.
His strategic focus on innovation,
operational excellence and
sustainable growth has played a
������� ���� �� ������������� �������
position as a global aviation hub.
A highly respected leader in the
aviation industry, Ghaith has been
recognised for his outstanding
���������� ��� ����������
contribution to the travel and tourism
������� ��� ������������ ������ �
steadfast commitment to innovation,
strategic growth and operational
excellence, earning him industry-
wide recognition for his lasting impact
on airline strategy and leadership.
he developed the long-term strategy for
�������� �������� �������
He holds an MBA from the University of
���������� ������ ������ �� �������� ���
� M������� ������ �� ��������� �������
from IAG Business School at PUC-Rio.
68 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 69
ELENA SORLINI
Managing Director and CEO,
Abu Dhabi Airports
Elena Sorlini is the Managing Director
��� ����� ��������� ������ �� A�� �����
Airports, bringing more than 20 years
of international experience across the
aviation sector. She leads the strategic
����������� ��� ������ �� A�� �������
airports, driving operational excellence
��� ���������� ��� ��������� ���������
aviation ambitions.
In addition to serving on the Board
of Abu Dhabi Airports, Elena is a board
member of Etihad Airways, Abu Dhabi
Aviation and ADQ Aviation and Aerospace
Services. Prior to joining Abu Dhabi
Airports, she held senior leadership roles
in airport strategy and asset management
with Oman Aviation Group, Copenhagen
Airports and Macquarie Airports, where
she played a key role in shaping the
growth and performance of major
international airport assets.
����� ����� � ���������� ������ ��
Business Administration from Bocconi
����������� � M������� ������ ��
Corporate Finance, and an Executive
MBA from Copenhagen Business School.
HAMAD ALI
AL-KHATER
Group CEO, Qatar Airways Group
Hamad Ali Al-Khater was appointed
Group CEO of Qatar Airways Group
in December 2025, succeeding Engr.
Badr Mohammed Al-Meer. He joined
from Hamad International Airport, where
�� ������ �� ����� ��������� �������
responsible for safety, operational
excellence, infrastructure expansion and
passenger experience. Before that, he
held senior roles at QatarEnergy leading
business development and large-scale
strategic initiatives.
He takes the helm of an airline that won
��� ������� ���� A������ ����� ��� ��� �����
time at the 2025 Skytrax World Airline
A������ ��������� ����������� ��� �������
Best Business Class and Best Airline in
the Middle East for the 13th consecutive
����� ����� A������ ���� �� ���� 160
destinations worldwide, connecting
through Hamad International Airport,
itself recognised as the Best Airport in the
Middle East for 11 consecutive years.
WWW.BUSINESSTODAY.ME 69
Page 70
QUSAI AL-FAKHRI
Acting CEO, Events Investment Fund
Qusai Al-Fakhri is the Acting Chief
��������� ������ �� ��� ������
Investment Fund (EIF), where he
oversees the development and strategic
direction of investments that support
����� A������� ������� ������� ��������
and entertainment ecosystem in line
with Vision 2030. He plays a key role in
enabling high-impact partnerships
and initiatives that strengthen the
��������� �������� �� � �������
global destination for major events.
With extensive experience in
investment and strategic leadership,
Mr Al-Fakhri has contributed to
shaping initiatives that drive sector
������� �������� ��������������
and long-term value creation within
the events industry in Saudi Arabia.
EXPERIENCES AND EVENTS
SARA AHMED BUHIJI
CEO, Bahrain Tourism and Exhibitions
Authority (BTEA)
Sara Ahmed Buhiji is the Chief Executive
������ �� ��� ������� ������� ���
Exhibitions Authority (BTEA) and
Chairperson of Exhibition World Bahrain.
She leads the strategic development
�� ��������� ������� ��� ������ �������
driving initiatives that strengthen
��� ��������� �������� �� � �������
regional destination for business events,
exhibitions and leisure tourism.
In her leadership role, she also
oversees Exhibition World Bahrain,
��� �� ��� �������� ������� ��� ����
advanced exhibition and convention
centres, supporting the growth of the
MICE industry and the delivery of major
international events.
Sara brings extensive experience in
communications, government and public
sector leadership, having held senior roles
������ ��������� ����� M��������� �����
and corporate communications functions.
She also serves on several boards,
including Gulf Air Group Holding and the
������� ������� ��� ����� ��� �������
70 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 71
HUMAID MATAR
AL DHAHERI
Managing Director and Group CEO,
ADNEC Group
Humaid Matar Al Dhaheri is the Group
����� ��������� ������ �� A����
������ ����� �� ����� ��� ��������������
strategic direction and global expansion
across exhibitions, events and venue
management. Under his leadership,
ADNEC Group has strengthened its
position as a leading international
player in the business events sector,
������������ ������������ �� A�� �������
�������� �������������� ��� ������
competitiveness.
He is also Chairman of ExCeL
London and serves on the Board of Abu
����� A������� �������� ��������� ���
������� �������� ������ ��� ���������
infrastructure and aviation assets in the
UAE.
������ ����� � M������� ������ ��
Strategy and National Security Studies
from the National Defence College in Abu
������ � M������� ������ �� �������������
Accounting and Financial Management
from the University of Glasgow, and a
���������� ������ �� A��������� ���� ���
United Arab Emirates University.
TAHA NAZER
Acting CEO, Cruise Saudi
Taha Nazer is the Acting Chief Executive
������ �� ������ ������ ����� �� �����
��� ��������� ���������� �����������
��� �������� ������ �� �� �������� ���
����������� �� ����� A������� ������
sector in line with Vision 2030. He was
appointed to the role in 2026, following
��� ������ �� ����� ��������� �������
during which he played a key role in
������������� �������� �����������
����������� ��� ����������� ���������
within the organisation.
With over 19 years of experience
������ ������� ������� �������� ���
maritime sectors, he brings extensive
��������� �� ��������� �������
investment planning and large-scale
transformation programmes. Prior to
Cruise Saudi, he held senior roles in
major organisations, building a strong
����� ������ �� �������� �����������
risk management and business
development.
WWW.BUSINESSTODAY.ME 71
Page 72
FERNANDO EIROA
CEO, Dubai Holding Entertainment
Fernando Eiroa is the Chief Executive
������ �� ����� ������� ��������������
with more than 20 years of international
leadership experience in the
entertainment and leisure industry.
He leads a diverse portfolio of world-
class attractions and destinations,
driving strategic growth, innovation and
operational excellence.
Before joining Dubai Holding
Entertainment, Fernando held senior
executive positions at Sky Zone
Holdings, Palace Entertainment
and Parques Reunidos, where he
successfully led the company's
IPO. He holds an MBA from Anglia
Ruskin University, a Master's degree
in Engineering Management from
Marconi University, and is a Chartered
Manager accredited by the Chartered
Management Institute.
SHABIB AL MAAMARI
Managing Director, Visit Oman
Shabib Al Maamari has led Visit Oman since its launch in
2021 �� � ���������� �� �M�A� ������ ������ ���������
arm for tourism development. The platform operates as
��� ����������� ��������� ������ ����������� ����������
system, providing travellers and travel agents with access to
accommodation, transport and experiences across Oman.
In 2024, hotel guests in Oman grew by 3.6 per cent to 2.1
million, with occupancy rates rising by 2.1 per cent. In 2025,
the MICE segment generated approximately OMR 15 million
in economic returns and hosted 24 major international
conferences. Recent partnerships include TBO Holidays
��� ������� ����� �� ���������� ������ �������� �� ���
B2B travel trade sector across the Middle East and India.
Before Visit Oman, Al Maamari held senior roles at Oman
Aviation Group and Transom. He holds a BSc in Business
Administration from the University of Missouri.
EXPERIENCES AND EVENTS
72 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 73
HAMED EL CHIATY
Chairman, Travco Group
Hamed El Chiaty founded Travco Travel
Company of Egypt in 1979 and built
�� ���� ��� �� ��� M����� ������ �������
leisure and tourism conglomerates, with
assets exceeding EGP 90 billion. The
group operates 58 hotels and resorts, 21
���� �������� � �������������� ���� �� ����
�00 ��������� ��� ������ ������ ������
Egypt and the GCC.
�������� ����������� ��� �� �������
through the Jaz Hotel Group, overseeing
��� ���� �������� ��� ��� � M�� �������
Its travel division has been recognised
�� ������� ������ ��� �������� ������
for 21 consecutive years. El Chiaty has
served on the board of the Egyptian
Hotels Association and as a supervisory
����� ������ �� ��� A�� ��������
leading tourism group.
MUZZAMMIL AHUSSAIN
CEO, Almosafer
Muzzammil Ahussain has led
Almosafer as CEO since January 2023,
���������� ����� A������� �������
travel platform. Part of Seera Group,
Almosafer operates across consumer
travel, corporate and government
travel through Almosafer Business,
and destination management through
Discover Saudi. The consumer business
reported approximately $1.5 billion in
gross booking value in 2024.
Under his leadership, Almosafer has
embedded AI across more than 100
internal initiatives, with its WhatsApp
sales channel now accounting for up to
10 per cent of daily bookings. A pending
���������� ���� ����� A������� ������
Investment Fund and a planned IPO
�� ��� ����� ����� �������� ������
��� ���������� ������� ����������
������������
Before Almosafer, Ahussain served as
Senior Manager at Accenture Strategy.
He holds an MBA with distinction from
INSEAD and a degree in Economics
from the University of California, Irvine.
WWW.BUSINESSTODAY.ME 73
Page 74
ADEL MARDINI
Founder and CEO, Jetex
Adel Mardini founded Jetex in Dubai
in 2005 and has grown it into a global
network of 38 private jet terminals across
more than 25 countries, with over 1,000
employees. The company has recorded
100 per cent growth since 2023 and is
targeting 75 locations by end of next
year. Born in Damascus, Mardini has built
Jetex into a luxury aviation and lifestyle
brand serving heads of state, ultra-
high-net-worth individuals and global
executives. He serves on the board of
MEBAA and participates in the World
�������� ����� ��� ����� �����������
Organization.
DR. RAKAN ALHARTHY
Founder, Managing Director and CEO, Sela
Dr. Rakan AlHarthy founded Sela in
1997 and has led it into becoming the
Middle East and North Africa's leading
operator of sports, entertainment
and live experiences. The company's
portfolio spans Riyadh Season,
Jeddah Season, Formula E, the
Italian Super Cup and major
international boxing events. In March
2025, Sela launched an international
headquarters in London, extending its
expertise to global markets. The same
month, Sela announced a multi-year
partnership with TKO Group Holdings
to launch a new boxing promotion
company. AlHarthy also serves on
the boards of Qiddiya Investment
Company and the Events Investment
Fund. He holds an MBA from HFB
Business School in Frankfurt.
74 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 75
Page 76
ENTREPRENEURSHIP
WHAT 808 ENTREPRENEURS REVEAL
ABO�T THE �AE’S B�SINESS ��T�RE
At this year’s INJAZ UAE Company Programme,
808 young entrepreneurs across 99 ventures offered the clearest signal yet
that the UAE’s talent pipeline is real and growing fast.
T
he numbers are striking.
In a single year, INJAZ
UAE
reached
808
students across 99 student
ventures, with 23 finalist teams
competing for recognition at this
������ ������� ��������� ������
��� ���� ������ �������� �������� ��
the Board of INJAZ UAE, the scale
of participation reflects something
deeper than enthusiasm. “This high
level of engagement highlights
the effectiveness of initiatives like
���A� �A��� ������� ���������
in creating platforms where young
people can explore their ideas, take
risks, and start their entrepreneurial
journeys in a structured and
supportive environment,” he says.
But numbers only tell part of the
story. The more interesting question
is what separates the entrepreneurs
��� ���� �� ���� ����� ��� ������
and what the people investing in this
generation are actually seeing when
they look at the pipeline.
��� ����� �������� ��� �� ���A�
�A�� ��� ������� ������ ����� ����
������ �������� ��� ��� ��� ������� �� ���
idea but the ability to execute it. “The
����� ���� ���� �� �� ��� ����� �����
out because they brought together a
combination of vision, execution, and
adaptability,” she says. “What truly
separated them was their ability to
translate ideas into action. These teams
demonstrated resilience in overcoming
����������� ������ �������� �� �����
their strategies, and maintained a
consumer-focused mindset.”
The moment that most reveals
whether a young entrepreneur has
what it takes, she adds, often comes
not during a pitch but in response
to criticism. “How they respond to
feedback often reveals their potential.
76 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 77
Do they take it as an opportunity
to learn and improve, or do they
resist change? Those who embrace
feedback and evolve are the ones
who tend to succeed.”
From where Fadi Moukaddem,
SVP and Group General Manager
for UAE, Kuwait and Qatar at Visa,
is sitting, what stands out about this
generation is how instinctively they
think beyond traditional boundaries.
“For many of the students here, digital
�������� ������ �� ����������� �������
��� ���������� �� ����� ��������
designing solutions that are mobile-
����� ���������������� ��� ����������
inclusive from day one.” More striking
still is the sense of purpose behind
��� ������ �������� ��� ���� ��������
����������� ������� �������� �����
impact. That mindset aligns closely
���� ���� ����� ������ �� �� �� �����
expanding access and bringing more
people into the formal economy in a
meaningful way.”
Moukaddem is equally direct about
���� ����� ������ �������� ������
today need to develop. Technical
skills matter, but adaptability matters
more. “The tools and technologies
will evolve quickly, AI is a great
example of that, but the fundamentals
remain the same: understanding
customer needs, managing risk, and
building trust.” Those who thrive,
he says, will be the ones who can
connect technology with real-world
applications and do so responsibly.
The broader economic context
makes
that
challenge
both
harder and more urgent. Anthony
����������� ������� �� ����� ���
Young, argues that periods of
complexity are precisely when
entrepreneurial thinking is most
needed. “In a period of uncertainty
and complexity we need adaptive
minds who can see through the
noise to identify solutions to new
problems and become change
makers. So we need entrepreneurs
now more than ever.”
For Bashiti, the message to
corporate partners and policymakers
is equally clear. “INJAZ UAE is not
just building student ventures. We
are contributing to the foundation
�� ��� �A��� ������ �������� ��
are equipping young people with
the skills, mindset, and experiences
they need to succeed not just as
entrepreneurs, but as contributors
to the broader economic and social
fabric of the UAE.”
The 99 ventures that came through
���� ������ ��������� ���� ��� ���
become businesses. But the habits
of mind being built, the willingness to
take a risk, respond to criticism, and
build something from nothing, are
exactly what a diversifying economy
needs more of.
H�E� ������ B������,
�������� �� ��� ������ ���A� �A�
R���� B������� ���� ���A� �A�
���� M��������, SVP & Group General
Manager - UAE, Kuwait & Qatar, VISA
A������ O’S��������
Partner, Ernst & Young
WWW.BUSINESSTODAY.ME 77
Page 78
TECHNOLOGY
�HAT �ERN’S BI��EST ���RADE
HAS TO DO �ITH THE MIDD�E EAST’S
AI AMBITIONS
�he worl��s most powerf�l particle accelerator is of�ine for fo�r years.
�or ��siness lea�ers in the ��� an� �a��i �ra�ia� the �pgra�e �n�erway may
�e more rele�ant than it first appears.
W
hen most people hear
���� ��� ������� �������
particle accelerator
has been switched off,
����� ���� ������� �������� ������ ����
���� ���� ������ ����������
B�T �ERHA�S IT SHO��D BE�
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In simple terms, it allows scientists
�� ����� ���� ��������� �������� ��
���������� ���� ������ �� ������
���������� ��� ��� �������� ������
It was also the machine behind the
��������� �� ��� ����� ����� ��
2012� ��� �� ��� ������� ���������
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��� ���� �������� ���� �� ������� ��
20�0 �� ��� ��������������� �����
Hadron Collider, it will be capable of
��������� ��� ���� �������� ����������
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��� ����������� �� ���� ���� ����
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����������� ���������� ��� ��� ������
�� ������ ���������
BY AMAL FARUK SALIK
MORE THAN A S�IEN�E
�RO�E�T
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78 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 79
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WWW.BUSINESSTODAY.ME 79
Page 80
Page 81
Page 82
MOTORSPORT
THE MOST
POWERFUL
FORMULA
E CAR
EVER BUILT
DEBUTS THIS
DECEMBER
IN JEDDAH
T
he ABB FIA Formula E World
Championship
has
officially
announced its most expansive
calendar to date for the 2026–2027
season, featuring a record-breaking 21 races
across 13 global cities. This milestone season will
also mark the debut of the next-generation GEN4
race car, a high-performance, sustainability-
focused machine delivering 600 kW of power
(over 815 hp) and constructed entirely from 100
per cent recyclable or reusable materials.
82 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 83
�orm�la � has confirme� a recor� ���race
calen�ar for ���������� a new generation car�
an� a fresh race format. �he season opens in
�e��ah this �ecem�er.
the season include the Circuit of the
Americas in Austin, United States, and
the MASCOT Zandvoort Circuit in the
Netherlands. Additionally, the London
E-Prix will relocate from its previous
ExCeL Circuit setting to the historic
Brands Hatch circuit.
The
2026–2027
season
will
commence with a double-header
opener in Saudi Arabia, featuring two
night races at the Jeddah Corniche
Circuit on December 18 and 19, 2026.
From there, the championship will
embark on a global tour spanning the
Americas, Europe, and Asia, with the
calendar strategically optimised by
region to reduce logistical complexity
and lower shipping-related emissions.
The season will conclude in July 2027
���� ������������ ������������� ������
in Shanghai and Tokyo, bringing the
record-setting championship to a close
after a landmark year of innovation,
performance, and sustainability in
electric motorsport.
The upcoming season introduces
a new competitive format designed
to elevate race weekends, featuring
a dual-race structure that combines
the traditional E-Prix with a shorter,
more intense sprint-style event titled
the “E-Prix Unleashed.” This addition
is expected to amplify on-track action
and enhance fan engagement across
race weekends.
�� �������� �� ��� ���� �����
increased performance capabilities, the
championship will expand its presence
on permanent, world-class circuits while
continuing to preserve its signature
street-racing identity. New venues for
WWW.BUSINESSTODAY.ME 83
Page 84
JEWELLERY
CARTIER REIMAGINES
THE LOVE BRACELET
IN COLOUR
One of jewellery's most iconic designs gets a bold new chapter.
84 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 85
F
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WWW.BUSINESSTODAY.ME 85
Page 86
LIFESTYLE
F
ine Arts Paris returns to the
Grand Palais from 19 to 23
����������������������������
edition, its first under the
presidency of Xavier Eeckhout. The
fair brings together 100 internationally
�����������������������������������
furniture, antiquities and jewellery, with a
strong representation of Islamic art and
Old Masters alongside Impressionist,
Post-War and contemporary works.
This edition places sculpture at
its centre, with a dedicated group of
dealers
covering
the discipline from
antiquity to the present
day. Galleries include
Chenel, specialising
in
archaeological
objects,
alongside
Brimo de Laroussilhe
for
Medieval
and
R e n a i s s a n c e
sculpture and Univers
du Bronze for works
spanning the past two
centuries.
A new section, New Horizons, expands
����������������������������������
dealers and contemporary makers
across jewellery, ceramics and textiles
— offering collectors an entry point into
new areas of the market.
The edition will also host a special
exhibition drawn from the future Musée du
Grand Siècle, set to open in 2028 within
the historic Domaine de Saint-Cloud. The
���������������������������������������������
collection devoted entirely to 17th-century
France, anchored by a donation from
former Louvre director Pierre Rosenberg.
Fine Arts Paris runs from 19 to 23
September 2026 at the Grand Palais,
Paris.
FINE ARTS PARIS RETURNS TO
THE GRAND PALAIS THIS SEPTEMBER
For GCC collectors with an eye for provenance and rarity,
Paris has a compelling reason to visit this autumn.
86 BUSINESS TODAY MIDDLE EAST | JULY 2026
Page 87
WWW.BUSINESSTODAY.ME 87
PROPERTIES
solproperties.ae
800-765-1
Learn More
Page 88
Aeron never stops.
Same icon.
New colors.
hermanmiller.com/aeron