Hotel & Catering, August 2020
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ALL THE LATEST FROM THE MIDDLE EAST HOSPITALITY INDUSTRY
AUGUST 2020
P34 - A RADISSON HOTEL GROUP CLUSTER GM ON MANAGING TWO VERY DIFFERENT PROPERTIES
Milky Ways
THE STORY BEHIND KOITA
DUBAI’S NEWEST
COOKHOUSE
LEVANTINE
JEWELS
Big Moves
BULLDOZER GROUP CEO EVGENY KUZIN ON THE F&B AND
ENTERTAINMENT GIANT’S NO-DETOUR APPROACH
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WWW.HOTELNEWSME.COM
AUGUST 2020
To request a free demo from our chef please contact us: 600 595950
www.nestleprofessionalmena.com /NestleprofessionalfoodMENA /Nestleprofessionalfoodmena
Nestlé Professional brings to you Buitoni® Tomato Coulis; only the best
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HOTEL & CATERING NEWS ME
3
CONTENTS
FEATURES
On the web
28
Read the latest news,
features and much
more on our website.
www.hotelnewsme.com
AUGUST 2020 // ISSUE #026
News
Openings &
Launches
GM Interview
Opinion
08
14
34
50
NEWS
HOSTMILANO
MAKING DELICIOUS
POSSIBLE
Nestlé Professional MENA
SUPPLIER WATCH
Chef Middle East
COVER STORY
Lincoln Hospitality
GM INTERVIEW
Radisson Hotel Group
SUPPLIER WATCH
08 //
16 //
20 //
24 //
28 //
34 //
38 //
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46
42
WEBINAR
CHAIN FOCUS
Radisson Hotel Group
MARKETPLACE
Koita
WHAT’S COOKING
40 //
42 //
44 //
46 //
CONTENTS
AUGUST 2020 // ISSUE #026
On the web
Read the latest news,
features and much
more on our website.
www.hotelnewsme.com
FEATURES
Page 5
F L A V O R E D B U T T E R
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AUGUST 2020
EDITOR'S LETTER
ubai is open. And so are
our hearts. Oh, what
a relief after so many
months of change to
finally experience some
sense of normality. While things were
rocking back and forth, we’ve been
busy conducting some rather interest-
ing webinars, in attendance of some of
the most important figures.
From the way forward for F&B,
to top negotiation skills with hotel
suppliers, we’ve discussed everything
that needed to be talked about, and
reached some rather exceptional
conclusions, in hope of helping the
industry in the wake of COVID-19.
Now, let’s talk trends. Allow me to
share with you some of my favourites.
According to EHL Insights, standardi-
sation can no longer be the norm.
It’s becoming critical to personalise
and tailor services to travellers’ needs
and preferences – a factor which is of
utmost importance now.
To create value, focus on niche
markets. More customisation and
specialisation may enable increased
value creation for hospitality compa-
nies. But be careful, as the study said,
as this requires genuinely consider-
ing the value proposition of your
offer and not “simply branding and
rebranding.” Did professionals in the
region fall into this trap?
Exploit technology as an accelera-
tor for business. Technology will be at
the core of the hotel experience both
in room, before and after the trip. This
will lead to the development of new
concepts and more innovation in the in-
dustry, and contribute to the emergence
of an ever more individualised offer.
Social responsibility is a moral and
an economic obligation. It’s thus criti-
cal for governments, but even more
so for businesses, to become more
sustainable: “not just green, but real
sustainable business models.” We’ve
seen how the Earth can turn against us.
Additionally, develop more respon-
sive and resilient business models.
Tourism has become riskier and more
prone to crises, and the number of
travellers continues to fall. This must
be accompanied by increased regula-
tion, as a response to a dispropor-
tional fall, all over the world.
Actively manage talents. The days
of long-lasting employee retention as
well as passive, hierarchical man-
agement styles are definitely gone.
“Attracting, developing and keeping
the right talent into and within the
hospitality industry continues to
remain a core challenge.”
Let’s soak in all the good advice,
and I will see you next time!
A note from
the editor
D I N A M A A T Y
S U B S C R I B E
subscriptions@bncpublishing.net
Director
Rabih Najm
Rabih@bncpublishing.net
CEO
Wissam Younane
Wissam@bncpublishing.net
Group Commercial Director
Samer Alloush
samer@bncpublishing.net
Editor
Dina Maaty
dina@bncpublishing.net
Art Director
Aaron Sutton
Aaron@bncpublishing.net
Photographer
Ahmad Al Khader
Marketing Executive
Aaron Joshua Sinamban
Aj@bncpublishing.net
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Opinions expressed are solely those of the
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censed exclusively to BNC Publishing in the MENA
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Printed by UPP
Page 7
Rise to the top
with French Cream
In
pastry
and
other
branches of the culinary
arts, there is no denying
that cream is an essential
ingredient. As a cooking
element,
it
adds
an
incredible depth of flavor.
European dairy cream,
especially French cream,
enhances the flavor of all
preparations.
It has an unparalleled
melt in the mouth, and
its softness on the palate
is uniquely smoothing
and comforting.
No
matter
the
level
of
the
cooking
skills,
anyone can incorporate
French cream to a range
of dishes, from savoury
to sweet.
The content of this advertorial represents the author’s point
of view only and is the sole responsibility of the author.
The European Commission is not responsible for any use
that may be made from the information contained herein.
Chocolate and orange
entremet, pistachio
whipped ganache
By Chef Ida Martin
Chef Ida Martin moved from London to Dubai
to work as the Head of Pastry Chef of Queen
Elisabeth II.
She created a dense chocolate and orange
pastry, featuring a delectable pistachio whipped
ganache. French dairy cream is featured in
almost every element of the dish, including the
crémeux, mousse and ganache.
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NEWS
AUGUST 2020
FOR ALL THE LATEST NEWS, VISIT WWW.HOTELNEWSME.COM
FOLLOW US ON FACEBOOK FOR UP-TO-THE-MINUTE BREAKING NEWS
READ THE LATEST EDITION ON WWW.HOTELNEWSME.COM
Aiming to address issues such
as the shortage of skilled
stuff, cost pressure, and digi-
tisation, Rational has created
the iKitchen.
“Under the name iKitchen,
we have combined iCombi Pro,
iVario Pro and ConnectedCook-
ing to form a system solution,”
says Thomas Hofer, Managing
Director RATIONAL Kitchen
& Catering Equipment Trading
FZCO, explaining the basic fea-
tures. The aim is to make work
easier, especially in large kitch-
ens with a volume of 500 meals
per day or more, to streamline
processes and save space, mon-
ey, energy and raw materials.”
Hofer also knows a good ex-
ample: “If you take a kitchen
originally equipped with a tip-
per, boiler, deep fryer, pressure
cooker, hot-air oven and cooker,
you can replace all appliances
except the cooker with iCombi
Pro and iVario Pro. And achieve
space savings of up to 40 %. At
the same time, both cooking
systems together cover up to 90
% of all conventional cooking
applications.”
For some applications, such
as cooking pasta or preparing
food using the sous-vide meth-
od, they can even take over tasks
from each other, thus consider-
ably increasing the flexibility of
a commercial kitchen. As a rule,
cooking is also healthier.
As Hofer says: “With the
iCombi
Pro,
for
example,
RATIONAL LAUNCHES NEW iKITCHEN FOR THE
CATERING INDUSTRY
you can deep-fry without fat.
This means that the fries are
as crispy as desired, but have
considerably less fat. And
steaming with the iCombi Pro
preserves vitamins and nutri-
ents much better”.
The fact that both cooking
systems are made for coopera-
tion is also shown by the iden-
tically designed user interfaces,
which guide the user through
the menus according to the
same principle.
Both also have intelligent
functions that make handling
even easier and thus signifi-
cantly reduce the error rate.
Even semiskilled workers have
easy access to various cook-
ing applications. The fact that
iKitchen makes optimum use of
all resources is demonstrated,
for example, by overnight cook-
ing. Both the iCombi Pro and
iVario Pro feature this applica-
tion, thus saving a great deal of
production time, which takes a
lot of pressure off the kitchen.
The third component, Con-
nectedCooking, also serves to
increase productivity, as the net-
working solution can be used to
centrally manage and transfer
cooking programs, for example,
HACCP data can be retrieved
and stored by both cooking sys-
tems, and the iCombi Pro can
even be controlled remotely. This
saves many ways, reduces the er-
ror rate and ensures a constant
standard in food production.
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NEWS
AUGUST 2020
Fintech startup PayBy is partnering with the LuLu
Group. Following a pilot project in Abu Dhabi, Pay-
By’s contactless payment solutions are now opera-
tional across more than 60 LuLu hypermarkets and
stores in the UAE.
When shopping in LuLu stores and hypermarkets,
customers present the QR code in the PayBy app, let
the cashier scan it and wait for the payment confir-
mation. After entering their PIN, TouchID or Face ID
on their device, they can check the payment confir-
mation – the quick, contactless transaction is thus
completed.
For online shoppers too, PayBy reduces transaction
time. On the LuLu website at checkout, shoppers se-
lect PayBy as a payment method, scan the QR code on
the screen with their smartphone to process the pay-
ment, then enter the password, TouchID or Face ID.
LULU GROUP PARTNERS WITH FINTECH STARTUP TO BRING
SHOPPERS CONTACTLESS PAYMENT SOLUTIONS
TECHNOLOGY
Reimagined. Reinvented..
Register now and
experience more.
rational-online.com
iVario Pro.
The new
performance
class.
It convinces with highest performance,
Precision and flexibility. So that you have
a simple answer to every challenge.
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NEWS
AUGUST 2020
HOTELS
ASCOTT BECOMES FIRST
SERVICED RESIDENCE
OWNER-OPERATOR TO INK
AGREEMENT WITH BUREAU
VERITAS
The Ascott Limited (Ascott) has
entered into a global agreement
with Bureau Veritas to certify the
hygiene and safety standards of
its properties worldwide.
As the first serviced residence
owner-operator to enter into
such an agreement, Ascott has
embarked on the project as part
of its ‘Ascott Cares’ programme,
which focuses on nine commit-
ments to continue providing safe
homes for its staff and guests.
The Ascott Cares x Bureau
Veritas Hygiene Excellence
and Safety Label is a holis-
tic programme developed in
partnership with Ascott by
leveraging Bureau Veritas’
health, hygiene and safety
expertise of more than 190
years in providing testing, in-
spection and certification.
In June, the brand’s property
in Turkey, Somerset Maslak
Istanbul, was rewarded the
Safety Tourism Certificate for
hygiene measures within the
property and its food & bever-
age outlets.
Additionally, its two Dubai
properties – Ascott Park Place
and Citadines Metro Central
Dubai – were recently added
to the official list of ‘Dubai
Assured approved establish-
ments’, a COVID-19 health
and safety compliance stamp
awarded to hotels within the
emirate that are compliant
with the strict safety and hy-
giene measures, in line with
international health and safety
standards and protocols.
Marriott International has an-
nounced the appointment of Tol-
ga Lacin as area general manager.
In his new role, accord-
ing to Marriott, Lacin will be
overseeing nine Dubai hotels
including The Westin and
Le Méridien Mina Seyahi, Le
Jannah Hotels and Resorts has
appointed Anna Luisa Asistio
as assistant director of market-
ing & communications.
According to the group,
Asistio is all set to take charge
of the overall management of
the marketing Department,
developing and executing stra-
tegic plans and budgets as well
as spearheading the digital
marketing team.
MARRIOTT INTERNATIONAL
APPOINTS AREA GENERAL
MANAGER TO OVERSEE NINE
PROPERTIES IN DUBAI
JANNAH HOTELS AND
RESORTS APPOINTS
ASSISTANT DIRECTOR
OF MARKETING &
COMMUNICATIONS
Méridien Dubai, Aloft and El-
ements hotels.
A hotel veteran with over
three decades experience, he
began his career in Istanbul
at the Hilton Hotel in 1992.
From there, Lacin joined the
opening team of Hyatt Regen-
cy in Istanbul.
Over the following years,
Tolga held Food and Beverage
Manager positions in hotels
from Kazakhstan to Kanuhura
in the Maldives and enjoyed a
brief stint in the Middle East in
2001 as the food and beverage
manager at the Sheraton, Doha.
APPOINTMENTS
APPOINTMENTS
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NEWS
AUGUST 2020
AWARDS
MKN, a professional kitchen
equipment and cooking tech-
nology supplier, has won The
German
Brand
Award
for
2020, an award for brands and
their makers.
The award honours brand
success, and with a contact list
of more than 315 million names,
it’s the marketing prize with
the widest coverage in German-
speaking countries.
MKN has won the award this
year for the relaunch of its com-
pany website in the category
“Brand Communication – Web
and Mobile”. The award pays
particular tribute to the excel-
lent achievements of the manu-
facturer of professional cooking
MKN WINS ‘GERMAN BRAND AWARD’ FOR MARKETING
technology in market strategy
and creation.
About the award, Corinna
Düe, Head of Communications
at MKN says: “The main aim
of our international website
relaunch was to make MKN –
world of cooking a tangible ex-
perience and move our market
image into the digital age with
a new online presence. We have
certainly done that. We’re im-
mensely proud of this achieve-
ment and are thrilled to receive
this award!”
MKN is moving forward on
the digital path and focusing
particularly on digital marketing
activities, given their importance
in current times.
Page 12
Your business continuity
is our top priority.
Our initiatives and remote solutions
have got you covered in all situations.
du.ae/wegotyourb
Page 13
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OPENINGS & LAUNCHES
AUGUST 2020
LAUNCH
NOON.COM TO ROLL OUT
PLATFORM IN SUPPORT OF
LOCAL FOOD AND BEVERAGE
BUSINESSES
noon.com, a homegrown digi-
tal marketplace, has announced
during an exclusive webinar
with Mohamed Alabbar its plans
to launch a new platform dedi-
cated to supporting local food
and beverage businesses.
“There is no denying the im-
pact of the coronavirus crisis of
2020. This year has been a chal-
lenge on all fronts. Small and local
businesses that have been built
over decades with love have been
badly impacted,” says Alabbar.
“When the virus hit, our F&B
industry had little choice, but to
turn to aggregators who were
charging up to 35 per cent com-
mission structures. Can we, as
businessmen, survive with this?
No. We have been held ransom
by food aggregator platforms.
And that’s not acceptable. Our
F&B industry is a part of the
beating heart of this economy,
and it has been severely im-
pacted. We must do all we can
to support and protect it. This
is out of love for our businesses,
families, nation and economy.
We must think beyond profit.”
“noon was born to serve the
people of this region,” adds Al-
abbar. “Thirty five per cent com-
mission on food delivery services
cannot be right. We will not al-
low food operators to be held at
ransom. We will not accept that.
We will work with you fairly and
openly. Our people, businesses
and region deserve better.”
noon Food will be built into
the noon.com app. It will be a
restaurant-first platform, dedi-
cated to giving local businesses
the opportunity to thrive beyond
these times. The platform prom-
ises to ensure fair commissions
that will dramatically alter the
playing field for F&B deliveries,
in addition to additional incen-
tives for businesses who choose
to onboard with them.
noon Food will be rolled out
across the region in the coming
months.
The Minister of Tourism and An-
tiquities in Egypt, Dr. Khaled El-
Enany and Minister of Housing,
Utilities and Urban Communi-
ties, Dr. Assem El Gazzar have
inaugurated Address Marassi
Golf Resort in Sidi Abdelrah-
man bay on the North Coast in
the attendance of Matrouh Gov-
ernor Lt. Gen. Khaled Shoaib,
Mohamed Alabbar, represent-
ing Emaar Properties PJSC, Ja-
mal Bin Theniyah, representing
Global Village has announced
the opening date for Season 25
as Sunday, October 25, 2020.
In addition to the dining, shop-
ping, entertainment and attrac-
tions on offer, including the ever-
EMAAR MISR OPENS
ADDRESS MARASSI GOLF
RESORT IN EGYPT
GLOBAL VILLAGE
ANNOUNCES OPENING DATE
FOR SEASON 25 IN OCTOBER
Emaar Misr, in the com-
pany of key tourism and
media figures.
Address Marassi Golf
Resort, located in Sidi
Abdelrahman bay, which
boasts an investment of
EGP 950 million, is the
second of nine hotels that
Emaar Hospitality Group will
open in the area.
The development of the resort
comes in line with the Egyp-
tian government’s directions to
develop the North Coast area,
which in the past years has
witnessed a notable increase
in investments and urban de-
velopment and depends on the
development of hotels to ac-
commodate the occupancy rates
year-round.
OPENING
OPENING
popular Ripley’s Believe It Or
Not! museum attraction, Global
Village promises enhancements
in guest experience and some
surprises that will unfold as part
of the Silver Jubilee celebrations.
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OPENINGS & LAUNCHES
AUGUST 2020
OPENING
OPENING
Qasr Al Sarab Desert Resort
by Anantara is set to reopen
on August 15 with enhanced
leisure, wellness and family
offerings. The hotel has ad-
opted a 360-degree approach
to hygiene and safety, includ-
ing sanitising stations, physi-
cal distancing and health
checks for team members. An
Anantara Guest Guardian has
been appointed to oversee
the programme, which has
earned the resort the Go Safe
Majid Al Futtaim has unveiled
Carrefour
Central
Kitchen.
The new facility will prepare
and supply Carrefour stores
across the UAE with ready-
to-eat meals alongside grab-
and-go items, and chopped
vegetables.
Spanning 7,000 square me-
tres, the Central Kitchen is locat-
ed at the Carrefour Regional Dis-
tribution Centre in Jebel Ali. It’s
set to provide new food options
while creating a taste unique to
QASR AL SARAB DESERT
RESORT BY ANANTARA
TO REOPEN FOLLOWING
RENOVATIONS
MAJID AL FUTTAIM UNVEILS
NEW KITCHEN FACILITY
SERVING CARREFOUR STORES
ACROSS THE UAE
Certification from the Abu
Dhabi Department of Culture
and Tourism.
The resort has also en-
riched its children’s offer-
ings, including upgrades to
the kids’ club, a new soft-
play zone in the pool, nutri-
tious and delicious menu
options, and complimentary
activities and experiences de-
signed to keep younger trav-
ellers engaged throughout
their stay.
Carrefour, with a head chef regu-
larly preparing and testing new
recipes in a purpose-built inno-
vation kitchen.
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EVENT PREVIEW
AUGUST 2020
HostMilano:
Dining vs.
Delivery in
the Wake of
COVID-19
HostMilano is a trade fair dedicated to
the HORECA sector, a reference point
for industry operators and a driver of
quality business.
The contribution of top players and
professionals who share their know-
how and express their reflections
becomes interesting food for thought
for everyone involved in the world of
hospitality who is looking to discuss
the future of the industry.
The global catering sector is facing new
dynamics in order to cope with the current
health emergency situation. The keywords
are sanitation, safety and health protection
for customers and employees, but also a
search for new business models.
Different countries are facing different
stages of the pandemic, and operators
have already taken action by promoting
initiatives to restart as soon as possible
Nowadays, the delivery service, especially
in countries that are still facing the early
stages of the pandemic, is perhaps the
only operational mode for the HORECA
sector and the only way to maintain
contact with customers.
Bars and restaurants in different
countries are, in fact, going through
what in Italy has been considered “Phase
1” to contain the spread of the virus,
following the guidelines dictated by the
World Health Organization and local
administrations.
To cope with forced closures,
restaurants and fast food chains, which
had already implemented delivery services,
had resorted to technology, expanding
systems beyond the classic concept of
home delivery.
One of the latest models developed is
the cloud kitchen. A cloud kitchen is when
and at maximum capacity, in compliance
with hygiene protocols and social
distancing rules. The new strategies,
monitored by HostMilano, a privileged
observatory on the trends of the sector,
evolve towards alternative formulas of
service and consumption with innovative
management approaches.
Catering and technology: the surge in
delivery services, between cloud, ghost
and virtual kitchens
A 2018 analysis by research company
Frost & Sullivan on online food delivery
has already predicted significant growth
by 2025, driven by constant global
penetration, new acquisitions and the
adoption of new technologies.
The prediction is proving to be truer
than ever – also because of the inescapable
need to manage the COVID-19 emergency.
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EVENT PREVIEW
AUGUST 2020
an operator utilises a co-working space
equipped for two or more restaurateurs
that work for one or more delivery
platforms, each with its own brand.
Plus, the ghost kitchen: in this case, the
restaurateur creates a kitchen where he
supplies delivery platforms with his own
brand or develops a delivery system on his
own. A dark kitchen, on the other hand,
is managed by a traditional restaurateur
who dedicates a space to delivery, while
in a virtual kitchen an established brand
enters a market where it isn’t present yet,
through a franchise agreement.
These temporary solutions can’t
certainly replace the concept of restaurant,
but represent a momentary way to go, that
may also continue in the future along with
the actual restaurant business.
John Lettieri, founder, president &
CEO of the HERO CERTIFIED chain, is
witnessing the situation in Canada for
this particular segment. Within his chain,
he’s promoting the formula of the Virtual
Kitchen, a model to increase business.
“Virtual kitchens are set to disrupt
the industry eatery industry in Canada.
Revenue from food delivery is estimated
to grow by 2.5 million per year at a rate of
23.3% for approximately 95,000 operators.
What are the benefits? Taking advantage
of existing fixed assets, expand franchise
formulas without start-up costs and
investments reduced to a minimum. The
virtual Kitchen gives access to new dining
trends and changes consumer preferences.
Operators in the sector are currently
looking for different ways to increase
their business. The online delivery of
food is part of a macro trend today
characterised by the on-demand formula,
and millennials are especially the audience
at which we aim the most: from research,
they are three times more likely to ‘order
in’ than their parents”.
What about fine dining?
The return to out-of-home consumption,
fine dining, with due precautions, arises
as consumers’ first wish. For example,
Middle Eastern countries, whose
hospitality is recognised worldwide and
accommodation facilities are a symbol of a
futuristic architecture, are looking to the
future with optimism.
In order to reopen, restaurants
and hotels are activating to rethink
the space, thus reducing the number
of tables available and providing the
customer with a safer option en place,
using disposable products.
Naim Maadad, founding member of the
new Middle East Restaurant Association
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EVENT PREVIEW
AUGUST 2020
(MERA), reports on the situation in the
UAE. Restaurants and cafés have been
open since the last week of April, although
with strict restrictions to maintain the
social distance of two metres between
tables, and therefore operating with a
limited maximum capacity compared to
the usual number of seats.
Seating times will have to be fixed
within restaurants and the takeaway
service will have to be actively encouraged,
including in-room dining through hotel
room service. Therefore, the buffet system
will no longer be allowed for breakfast,
brunch, lunch and dinner.
However, points out Maadad, delivery for
restaurants will not be the only source of
profit. There are fast food chains that can
switch over more effectively as the brands
were renowned for the delivery option
even before the pandemic. For fine dining
restaurants – delivery will hugely affect
the experience and the menu has to be
recreated to include items that would travel
the delivery distance without losing taste.
Fine dining restaurants would only
make minuscule revenue and would not be
a path of sustenance for the industry. It’s
just an interim arrangement to survive the
pandemic, he adds.
Italy towards Phase 3
Encouraging and successful examples from
the world of fine dining arrive from Italy,
which is now hoping to soon enter the
so-called “Phase 3”. During the months of
lockdown, delivery seemed to be the only
anchor of salvation, thus inevitably losing the
experience lived on-site and the menu had to
be “modified” for transportation needs.
A few weeks before the reopening, bars
and restaurants developed alternative
solutions, in full respect of the health
regulations in force. Some of the great
names of the Italian-starred restaurants
carefully analysed the situation and
proposed innovative formulas to attract
customers to start eating out again, such
as the “restaurant bond”, that is a “pay
one, get two” voucher, expendable until
the end of the year, or online bookings
with 20% discount rates.
Once Phase 2 finally started, the next
step was to manage the resources, without
changing the style of a starred menu:
customers have shown a strong desire
to return to the conviviality “in person”,
while paying close attention to the safety
and security aspects and by giving priority
to large spaces or the outdoors.
For this reason, many Italian-starred
restaurants have focused even more
on quality, while also exploring new
and interesting solutions in “outdoor”
consumption. Here are some: take
advantage of open air spaces or poolside
in full respect of social distancing with a
menu that speaks of renewed conviviality,
with pizza and barbecue, always in fine
dining style.
With the arrival of the summer season,
restaurateurs were equipped with
innovative ways to create dinner or lunch,
such as the “fine dining picnic” or “in
Berber tent” tastings.
So what will the world of post-COVID
catering look like? No one knows for
sure, but the changes dictated at first by
necessity, will probably be incorporated
into the “new normal”, proving this highly
social value sector to be vibrant and
capable of generating innovation.
The next edition of HostMilano will
take place from October 22-26, 2021.
Page 19
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Can you give us a glimpse of your career
journey so far?
It all started on a trip to the USA, where
I worked as a cook for four months in a
restaurant at a ski resort in California. I
went back to Brazil, graduated from Law
School, and worked as a lawyer for a few
years, but my heart was in the kitchen. So,
I gave up on my career and went to study
Culinary.
I worked for a few restaurants in Brazil
and, in 2018, came to Dubai to work as
MAKING DELICIOUS POSSIBLE
AUGUST 2020
Ane Patrice
Treib
an executive chef for Fogo de Chao, a
Brazilian steakhouse. Now, I’m operations
manager at Tropicool, a new company in
the UAE which works with açaí berry,
from The Amazon.
What’s your favourite dish to eat and
why?
I love pasta and bread; I believe in sim-
plicity. A nice pasta with a rich, flavourful
tomato sauce and some nice cheese on
top is the best dish to have. Also, even
a simple fresh bread with a nice crust
served with a good olive oil can become a
meal on my table.
What are you cooking up today? Tell us
more about the dish.
Nowadays, my cooking is more focused
on healthy products. The idea is to main-
tain balance, allowing the food to have
good flavour without losing the richness
in vitamins that the body needs daily.
As a chef, what are the top ingredients
and products you’re using these days?
The top ingredients I’m using these days
are açaí berry, fresh fruits, condensed
milk, peanut butter, pistachio and many
others.
What are some of the most recent,
important food trends you can tell us
about?
I believe that, nowadays, people are being
more conscious about what they are put-
ting on their plates, with less ultra-pro-
cessed products, adding more ingredients
of quality and freshness.
Also, veganism is a strong food trend,
which creates a challenge in crafting tasty
recipes with limited ingredients. This is
already prompting big changes in the food
industry and I believe it will do much
more.
What would you advise suppliers and
foodservice professionals who are
looking to offer their best to the market
and meet demand?
I would advise them to always maintain
product quality and high standards of
service, as simple as that. Additionally,
hygiene should always be prioritised.
Chef Ane Patrice Treib, from
Brazil, is operations manager at
Tropicool, and has seven years
of culinary experience, two and
a half of which are in the UAE
Page 21
• Tapioca flour 1 kg
• 3 eggs
• 1 1/2 cup of milk
• 1 cup of oil (cooking oil or olive oil)
• 1 tbsp. of salt
• Mozzarella cheese shredded 150 g
• Parmesan cheese grated 100 g
• 1 tbsp. cream cheese
Brazilian Cheeseballs
INGREDIENTS
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ABOUT US HERE:
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MAKING DELICIOUS POSSIBLE
AUGUST 2020
Can you give us a glimpse of your career
journey so far?
I’m a Chef, and I have loved to cook since
a young age. After school, I chose to be a
chef, and I have been cooking for six years
ever since. I love to cook and that's my
passion.
What’s your favourite dish to eat and
why?
That would be lasagne Bolognese because
I love beef.
What are you cooking up today? Tell us
more about the dish.
I'm cooking scallops and seabass. I will be
using a green pea puree with the scallops,
as well as lemon and butter dressing with
cress. For the seabass, I will be using green
pea puree, green peas, and green beans
with tomato relish, chives, and parsley.
As a chef, what are the top ingredients
and products you're using these days?
There are plenty; to give your food good
taste, you need to use vegetable stock,
MAGGI Chicken Powder Stock, beef
stock, bay leaf, sage, dried basil, nut-
meg powder and MAGGI Coconut Milk
Powder.
What are some of the most recent
important food trends you can tell us
about?
I would say healthy food. Companies are
changing products which were being used
Oloyede Moses
over the past 100 years and recreating
popular items with no-sugar alternatives,
free of saturated fats, artificial colouring,
GMOs, and with less preservatives.
Recently, we've seen rising demand for
probiotics, collagen, and protein as well as
plant-based foods and beverages.
What would you advise suppliers and
foodservice professionals who are
looking to offer their best to the market
and meet demand?
The foodservice industry’s main challenge
is Design. As with product-oriented com-
panies, a service business can't last long if
the offering itself is totally flawed. It must
effectively meet the needs of an important
group category of customers.
Chef Oloyede Moses is chef in charge at Coppasta and has six years of culinary
experience
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• Green peas purée 80 g
• Scallops 90 g
• Cress 1g
• Lemon butter dressing 3 g
• Green peas 150 g
• Leeks 20 g
• Red onion 20 g
• Garlic 10 g
• Salt and pepper 2 g
• Red onion 20 g
• Tomatoes 50 g
• Capers 5 g
• Lemon 2 g
• Garlic 5 g
• Pepper 1g
• Salt 1g
• Olive oil 5g
• Green peas purée 80 g
• Green beans 70 g
• Seabass 150 g
• Tomatoes relish 20 g
• Chive 1 g
• Parsley 1g
Scallops and
Seabass
COOKING OF GREEN PEAS
PURÉE
SAUCE FOR SEABASS
TOMATOES RELISH
SEABASS
FIND OUT MORE
ABOUT US HERE:
INGREDIENTS
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24
SUPPLIER WATCH
AUGUST 2020
Among the foodservice and HORECA industries’ strategic partners, in this exclusive interview,
Chef Middle East’s management team CEO Steve Pyle, Head of Sales & Category Georges
Louis, and Head of Supply Chain & Procurement Alwin Andrews share their insights on the
hospitality industry in the wake of and post-COVID-19
Hospitality Insights from
Chef Middle East
How has the COVID-19 pandemic altered
the foodservice industry in the region?
Pyle: This pandemic has had a huge impact
on our industry. Hotels, restaurants and
caterers, along with their supply chain,
have been operating globally at around
20% of normal levels of business. There
has been a huge human impact, too, as
people have lost jobs and or suffered
reduced incomes. In the supply chain,
inventory expiry and market liquidity have
become huge, overbearing challenges.
Andrews: With the soft reopening of
fine dining restaurants and hotels, we’ve
observed a gradual movement of gourmet
and speciality ingredients lately. However,
we believe that the product mix that we will
need to source and stock in the future will
be different to that from pre-COVID times.
A rise in domestic sourcing, local
partnerships, building homegrown
brands and concepts, and supporting food
sustainability and security initiatives could
be the new shift moving forward.
Developing and securing a well-defined
product range that adapts to ever-changing
customers’ needs and demands will be key
under current circumstances.
Such worldwide crises tend to have
implications on the supply chain;
what was the biggest impact you’ve
observed on business and what further
challenges do you foresee?
Andrews: Managing the inventory effectively
and collecting outstanding receivables have
been two of the main points of focus, as we
started navigating through the crisis. We’re
using the momentum of the outbreak as
an opportunity to reform our supply chain
model to operate and adapt to new changes.
The closures and partial operation
of many factories worldwide due to
containment measures and furloughs
resulted in raw material shortages and
supply constraints. With many of them
rebooting with new demand planning,
product mixes and longer lead times, there
have been further shipment delays.
Containing the pandemic with improved
hygiene measures will be a challenge for
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SUPPLIER WATCH
AUGUST 2020
food production, while further issues with
harvesting and raw material unavailability
threats should lead to some price increases.
This will become clearer throughout
Q4, but we have already seen increases
in the cost of global freight forwarding.
Transparency and flexibility with suppliers
will be key drivers to avoid the disruption
of the food supply chain.
When do you think the market will
recover to pre-COVID-19 levels and
how do you plan on supporting your
customers in the meantime?
Louis: The Chef Middle East team
anticipates that the market won’t fully
recover before end of Q4 2020, to
beginning of 2021. Market requirements
are changing, and the distributor is
committed to act as a key strategic partner
for its customers and support them by
providing culinary expertise and services
through its team of experts and facilities:
this is to help operators recover and
develop their menus in the most effective
way, in order to cope with current and
future challenges.
The hospitality sector requires a
structural rethinking that promotes
efficiency, effectiveness and safety, not only
for this particular period, but also for the
future. Foodservice players have to be fast
enough to build competitive agility to win
amid new challenges, understand the needs
of their customers, and innovate, which
Chef Middle East offers to fully undertake.
What’s your sentiment for Q3 and Q4 2020
in regard to the F&B market in the region?
Pyle: Cautious optimism.
Louis: The hospitality industry will witness
an increase in demand through Q3 and
Q4 2020 versus Q2 2020. We’re already
seeing month-on-month progress, as more
restaurants and hotels are reopening with
different operational formats and deals to
attract customers. The UAE government
is taking strong measures to control the
COVID-19 situation, which will further
boost customers' confidence and grow this
positive momentum.
Will there be a consistent shift towards
delivery and away from in-restaurant
dining as a result of the ‘new normal’?
Pyle: I believe it will remain a feature
of how the industry operates forthwith.
The consumer is driving this, but it will
not replace the social experience, nor the
superior food quality of a restaurant.
Louis: Food and social interactions are
extremely tangled. Most people want to
explore a memorable dining experience in
a unique, unforgettable restaurant. The
culinary and social dining experience that a
restaurant offers are two crucial factors that
cannot be replaced.
We’ve seen a rise in meal kit offers,
what do you forecast for this segment
in the coming period?
Louis: In such pressing times, where
customers are looking at capturing more
value from every purchase they make,
this line of the offering will continue to
increase. Some food operators might
keep it in their menus, as this initiative
has enabled them to access a new tier of
customers, which they may not necessarily
have had access to before.
What changes are we expecting to see
on operators’ menus?
Pyle: A more pragmatic approach to menu
propositions in the short-term, as changes
in availability and food costs are evaluated.
Ultimately, the creativity of most able
restaurant operators will surface, and
they will lead the regeneration of the F&B
industry across the globe.
Louis: Some of our customers are still
considering whether to reintroduce their
old menus or not. They want to recalibrate
their proposition to find the right balance
between high gross profit dishes vs. less
popular items. They are also looking at
cross-utilising ingredients on a menu: a
‘less is more’ approach to reduce potential
wastage. Some are also moving to ready-
to-eat products instead of house-made to
lower labour costs.
What message would you like to give
your customers?
The Chef Middle East team reiterates that
the company is taking all the necessary
precautionary measures to ensure the
safety of its employees and customers alike.
Additionally, the distributor
acknowledges how important it has
become to stay close to their customers
and understand their fast-changing needs.
The CME team would like to highlight
that it’s ready to support the hospitality
industry in bouncing back from this
situation more robust than ever, and is
currently developing new programmes
aimed at delivering extended assistance to
key customer segments in all the markets
they operate in, to promote enhanced
collaboration and provide smart solutions
to current and upcoming challenges.
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26
THE BUSINESS
AUGUST 2020
The Dubai Chamber of Commerce and Industry has announced the establishment of the
Restaurants Business Group, a new organisation that will support the restaurant sector in Dubai
by unifying the voices of member companies
Dubai Chamber announces formation
of Restaurants Business Group
The business group, operating as a non-
profit body under the umbrella of Dubai
Chamber, will serve common interests
and tackle sector challenges through
cooperation with relevant authorities in
the emirate.
Joined by a wide variety of restaurant
businesses in Dubai, the group provides
a platform for member companies
to share knowledge and make policy
recommendations, with the aim of
improving ease of doing business in sector.
During a recent virtual meeting,
Mubarak Bin Fahad, owner – The Tashas
Group was appointed as chairman of the
Restaurants Business Group. Founding
Executive Committee members were
selected, while the business group outlined
its objectives and plans for 2020.
For his part, H.E. Hamad Buamim,
President & CEO of Dubai Chamber, said
that the establishment of the business
group comes at the right time as the
business community deals with the impact
of COVID-19. As restaurants reopen under
new guidelines, the group will play an
essential role in addressing common issues
and helping industry players navigate new
challenges and adjust to the new normal,
he explained.
H.E. Buamim noted that the business
group advances Dubai Chamber’s efforts
to get business back on track and help
companies prepare for the post-COVID
recovery. He stressed the crucial role
that business groups and councils play in
driving sustainable growth and enhancing
economic competitiveness, adding that
Dubai Chamber is working closely with
the Restaurant Business Group and other
sector-focused business groups to support
the development of business in Dubai,
promote constructive dialogue and foster
public-private sector cooperation.
Mubarak Bin Fahd, chairman of the
Dubai Restaurants Business Group,
noted that in the wake of the COVID-19
pandemic, industry players are coming
together to address common challenges,
embracing innovation and creating new
delivery platforms.
“The Dubai Restaurants Business Group
will help this cause, bringing the private
and public sectors closer together to create
a sustainable and even more positive future
for the F&B industry in the city. Dubai is the
leading food destination in the world, and
I’m proud to be part of this exciting phase in
its development. Together we will not only
get the industry back on track, but forge a
new and exciting future,” said Bin Fahd.
Page 27
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Page 28
COVER STORY
AUGUST 2020
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28
SUCCESS
AHEAD
Having proved his success with
franchising prestigious brands including
Cipriani & Scalini and tailoring them to
suit the markets in which they operate,
Kuzin is now focused on developing
homegrown concepts, such as GAIA and
Shanghai Me, which were designed to
enhance the culinary landscape on a global
scale, with the aim of exporting them from
the Middle East to the world.
Kuzin has spearheaded the international
expansion of his brands with strategically
located pop-ups in renowned locations
across the globe, including Punta Del
Este, Monaco, Moscow, Saudi Arabia,
Mykonos and Miami. By ensuring his
brands had a presence at key events
across the global circuit, Kuzin has built
trustworthy and credible venues, and
gained an A-list following.
Tell us a bit more about Bulldozer Group
– your most unique guest experiences
and how the venues came to be.
Bulldozer Group began in 2011, when we
made our first foray into the nightlife and
entertainment industry in Dubai. We started
by importing internationally recognised
brands, such as Cipriani, to raise the profile
of the dining and entertainment landscape
in the UAE. We wanted our friends and
family to realise how up and coming the
region was, to know that they could come to
Dubai and enjoy the same luxury experience
and service as they could expect in key
markets around the world, such as Europe,
the UK and the US.
The restaurant, nightlife and
entertainment industries are very fast-
paced, and it’s important to remain agile
and ensure you are ahead of trends. I’m
proud of everything we have learned
and achieved, and feel that our brands
have played a significant role in the
development of the UAE into a globally
recognised tourist destination. An
aggressive approach to artist bookings in
our nightlife venues, BASE and 1 OAK, led
to a surge in entertainment in the region,
with weekly performances by international
names, and other venues increasing their
own offering in order to compete.
By creating strategically located pop-
ups on the global events circuit, we’ve
gained exposure with an elite, celebrity
crowd. We have an annual residency at
the Formula 1 Grand Prix in Abu Dhabi
and Monaco, and hosted the official
after-party to the FIFA World Cup in
Moscow in 2018, which was attended by
Naomi Campbell, Mick Jagger, Alessandra
Born in Russia, Evgeny Kuzin was raised by a family of skilled entrepreneurs across all
industries, an environment that developed his keen eye for detail and business acumen
from a young age. In 2008, Kuzin relocated to Dubai and ventured into the luxury dining
and entertainment industry with the inauguration of Bulldozer Group
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COVER STORY
AUGUST 2020
LISTENING IS ONE OF OUR
GREATEST VALUES, WE HEAR
WHAT OUR CLIENTS WANT
AND NEED, AND WE ADJUST
ACCORDINGLY.”
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COVER STORY
AUGUST 2020
Ambrosio to make a few. We have also
hosted pop-up events at Art Basel Miami,
Courchevel, as well as a summer in
Mykonos. International exposure allows
us to reach a wide audience and showcase
our brands and abilities on a global scale.
Now, as the UAE market has matured,
we are focused on developing unique
and authentic concepts with the aim
of exporting them from Dubai to the
world. The UAE is an amazing place to
build a brand, the cosmopolitan blend of
nationalities and expats from all corners
of the world forces us to consider our
audience and tailor our offering to suit
them. We try to incorporate flavours,
tastes and attributes that resonate with a
wide range of cultures, so that each guest
feels catered for and looked after.
What core brand values do you believe
are an indispensable part of your group?
Relationships are one of the most
important parts of our business, both with
our clients, our suppliers and our team.
It’s through building honest relationships
that people feel comfortable enough to
share their true feedback, and this is so
important to our brands and concepts.
Listening is one of our greatest values, we
hear what our clients want and need, and
we adjust accordingly.
In terms of our team, we value integrity,
people who are impeccable with their
word and are trustworthy, both at work
and outside. We really try to take care of
our employees, train them, and give them
the opportunity to learn and upskill across
our different venues.
How has the COVID-19 pandemic
affected business, and how did you
manage to turn things around as
restrictions were being eased?
This year has been a challenge for the whole
industry: a phase that none of us were
expecting or had the chance to plan for. The
temporary closure of our brands and venues
affected us greatly, but it was important to
put the health and safety of our employees
and guests above all else. We’re grateful
for the gradually reduced restrictions
that allowed us to return to work and our
livelihoods in a safe and controlled way.
As our restaurants reopened, it was so
clear that our guests had missed dining
at restaurants, enjoying a meal out and
socialising after not being able to for so
long. It was really heart-warming to see
friends and family come together, sharing
food and laughter. It made me realise the
joy that our concepts bring to people,
myself included.
What sort of new measures have you
implemented, and which ones do you
think are here to stay even after the
pandemic has passed?
Our restaurants are fully compliant with
the regulations put in place, and although
our health and safety procedures were
strict pre-pandemic, we’re placing extra
importance on this now so that guests
have a safe and enjoyable experience.
Although clients must be seated at an
extended distance, we have kept all of
our tables in place so that they aren’t
put off by any visual representations of
the pandemic, and to create an inviting
ambiance.
This year has really shown me
how important our habits are to our
productivity. If you have the right team
around you, the capacity for work can
actually rise when outside of the office. We
used to spend a lot of time holding face-
to-face meetings and travelling to different
countries to meet our partners and
Scalini
WWW.HOTELNEWSME.COM
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COVER STORY
AUGUST 2020
associates in person. Now, with the use of
video calling and online meetings, we can
easily schedule a conversation and move
forward with our business plans at a much
faster rate. This is definitely something we
will continue to do moving forward.
How have you managed to iron out any
issues with suppliers in the wake of
COVID-19?
We’re grateful to work with so many
incredible suppliers that have supported
us throughout the crisis and are
continuing to do so. The temporary
closures had a direct impact on our
financials, and we have worked hard
to reduce risk for all of the people and
companies we work with. We understand
that our business affects theirs and so
our priority is to maintain our venues and
recover as soon as possible, so that our
suppliers can, too.
Your F&B experience goes way back,
what sort of intricacies have you found
to be of utmost importance in this
market?
From every venture and project, we have
gained more insight into what works
in this region, the things our clientele
like and the parts that they don’t. Our
experience has become really valuable to
us, we have learned so many important
things, and interestingly, it’s usually our
mistakes that teach us the most.
In the F&B industry, there needs to
be the perfect balance between location,
ambiance and cuisine. Venues need to
speak to their audience, make them feel
welcome, important and well cared for.
In Dubai, we have found that residents
are looking for premium casual concepts,
somewhere they can enjoy exquisite
cuisine, really tasty food with good quality
ingredients, at a reasonable price.
Traditional fine dining concepts can put
be off-putting and unrelatable for a lot of
people, so we wanted to create dynamic,
luxurious restaurants that diners actually
enjoy, and that make them feel at home.
We aim to make every client feel like
the royalty and celebrities that dine at our
WE STARTED BY IMPORTING
INTERNATIONALLY RECOGNISED
BRANDS, SUCH AS CIPRIANI,
TO RAISE THE PROFILE OF THE
DINING AND ENTERTAINMENT
LANDSCAPE IN THE UAE.”
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restaurants, there’s no “special treatment”
because every guest should have the same,
excellent and unparalleled experience.
We pay attention to the finer details and
weave this philosophy throughout every
part of the concepts, from the kitchen to
the floor staff, the branding through to the
messaging, and so on.
Our employees play a significant role
in the success of every venue. When
you have a happy team that works well
together and supports one another, you
really can achieve anything. It’s obvious
when there’s negative energy or a sombre
mood within a restaurant or lounge, and
this has a direct impact on the experience
of every guest, so it’s important that
our workforce feels valued and listened
to. They are the spokespeople for our
restaurants and the point of contact
between every client and the brand, so we
really work hard to promote a healthy and
happy workplace.
GAIA has hosted members of the UAE
royal family on multiple occasions.
Tell us more about what this “seal of
approval” means for a venue?
We’re so humbled and grateful for the
support of the UAE Royal family. His
Highness Sheikh Mohammed bin Rashid
al Maktoum, and His Highness Sheikh
Hamdan bin Mohammed bin Rashid Al
Maktoum are regular guests at Gaia and
Shanghai Me and we’re thankful for the
endorsement and approval they have
shown us. When the National Sterilisation
Programme came to an end, the Royal
family dined with us and posted on social
media to boost the restaurant industry and
make residents feel safe and encouraged
to visit.
The UAE and its inspirational leaders
have given us a unique platform to grow,
expand and showcase our skills, and I feel
very lucky to call it home.
Have you jumped aboard the digitisation
wagon? Do you think it’s one of the
answers to the “new normal” in F&B?
With our restaurants, we want to provide
an escape from the pandemic and the
GAIA
COVER STORY
AUGUST 2020
stress it causes. We have opted against
the digital menus that many other venues
have implemented and give our guests
the choice of holding the printed menu
or having one of our expert waitstaff read
it out to them. The menus are sanitised
before and after every new client, and
our employees wear full PPE, with gloves
and masks for safety. As we own and
operate premium restaurants, we want to
ensure we’re offering a luxury experience,
from the presentation of the menu and
throughout the customer journey.
From a broader, industry perspective,
there has been incredible growth in
the digital and delivery space. Many
restaurants have moved online and
are available through aggregators and
app-platforms in the region and across
the world. This is something that we’re
currently in the research and development
phase of, and as with all of our projects,
we like to take the time to plan properly
before moving into production. Our vision
is to create a platform that delivers high
quality cuisine and matches the experience
guests can enjoy within our venues.
How will promotional messaging
change in the future, especially in the
aftermath of the pandemic?
Following the pandemic, and with our
reopenings, our communication focused
on introducing the new health and safety
procedures and ensuring that guests felt
safe and comfortable when dining with
us. After being told that we must stay
at home in order to be safe, I think we
all felt anxious when re-entering society
and going out. It’s important for us to
reinforce the message that safety comes
first at our venues and encourage residents
to gradually resume to their pre-pandemic
routines.
We have tried to maintain a sensitive
approach during this time and will
remain to do so for the foreseeable future.
Although our industry is based around
human interaction, sharing meals, and
meeting and greeting one another, we
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want to ensure that we’re not promoting
anything unhealthy or unaligned with
the advice of the government or health
authorities.
You have steered clear, mostly, of
pushing out discounts and offers: what
are your views on such tactics?
One of our greatest priorities is to
maintain a clear line of communication,
one that benefits the brand and creates
a trustworthy and approachable
reputation. With prestigious venues, we
tend not to participate in any activations
that may reduce their credibility, but we
do listen to our clientele and make sure
we are adjusting our offerings based on
their needs.
At Shanghai Me, for example, we
launched a business lunch throughout the
week to benefit and suit our DIFC-based
location. Chinese and Asian cuisine can
be associated with a heavier meal, so we
created a special, lighter menu that can be
enjoyed for lunch with friends, colleagues
or business partners, without it resulting
in guests being too full to concentrate
afterwards.
What’s coming up for Bulldozer Group?
Moving forward, we will dedicate
ourselves to maintaining our premium
dining and entertainment concepts,
and recovering from the economic and
health crisis.
In the future, we aim to expand globally,
with plans for GAIA London, as well as
the first international export of Shanghai
Me. One of our goals is to facilitate the
growth of Saudi Arabia and raise their
tourism profile through becoming the
biggest F&B operator in the Kingdom. We
have 10 renowned brands planned across
the country and are so excited to see how
the region will change over the next five to
10 years. In Dubai, we have a few exciting
projects in the pipeline, including a beach
club, café concept and a food-focused
technology start-up.
Shanghai Me
Cipriani Dubai
COVER STORY
AUGUST 2020
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GM INTERVIEW
AUGUST 2020
James Berry, cluster general manager for Radisson Blu Hotel, Dubai Media City and Park Inn
by Radisson, Dubai Motor City, showcases his properties’ best features
Taking Charge
Berry, 42, from Northamptonshire,
England, began his management career as
general manager in 2008 and brings with
him over 20 years of experience in the
hotel and hospitality industry.
Prior to moving to Dubai, he had been
serving as general manager at Sofitel
London Heathrow Hotel after spending
two years as a general manager at Sofitel
London Gatwick Hotel.
Prior to that, Berry spent four years
with Guoman & Thistle Hotels, now
known as glh, in London, as VC general
manager at The Tower Hotel and acting
general manager of The Cumberland in
Marble Arch.
Berry has also previously worked with
Radisson Hotel Group as general manager
of Park Inn Peterborough, during which,
he also oversaw the opening of the Park
Inn Rotherham, and at Park Inn Thurrock.
What are some of the most unique
points of the properties you manage?
Park Inn by Radisson, Dubai Motor City
is a vibrant hotel overlooking the Dubai
Autodrome Racetrack and the only motor-
themed hotel in Dubai with a Ferrari
hanging in our lobby ceiling.
Motor City's sense of adventure and
fun is reflected in the modern design and
philosophy of the hotel. The 146 colorful
hotel rooms have all Apple TV with our
superior rooms offering a thrilling track
view!
reporting, are only a few to mention. The
right balance is key in today’s business,
otherwise you will miss something that
may damage it.
What’s the importance of online hotel
reviews and social media feedback, and
how much of it do you take on board?
It’s very important and has to be done
right. Ultimately, what your guests says
about your business in their online
reviews and on social media, and how you
respond to these reviews, will influence
purchase decisions more than ever
and much more so than brand-driven
marketing messages, paid advertising,
and traditional customer acquisition
efforts can. Our guests are always our top
priority.
How do you evaluate employee
performance, and keep your team
motivated?
Performance is measurable so as long as
you have a fair and balanced set of criteria
communicated properly and understood
by the recipient, so there are no surprises,
normally.
A performance evaluation is not
personal, there should be no emotion
that effects your opinion.Team motivation
starts with self-motivation; if you aren’t
honest and trying to fake it, they will see it
and you will lose their respect.
I’m very lucky in that I have chosen
The hotel is ideally located a 30
minutes’ drive from Dubai’s two
international airports and the perfect base
for visitors wanting to explore Dubai’s
stunning souks, beaches, golf courses,
and the world-class range of cultural and
modern attractions such as IMG Worlds,
Global Village and Dubai Miracle Garden.
Radisson Blu Hotel, Dubai Media City,
on the other hand, is a well-established
hotel in the heart of Dubai Media City, the
region’s most credible media community
that houses the largest global and local
media brands. Having been around for
more than 14 years, the hotel is well
known among the local community and
a popular base for returning business
travellers.
Tell us more about some of the
challenges you face in hotel
management.
A balance of priorities and time:
hospitality is about hosting, Hotels are
about service, this is a People business,
but even through my twelve-year career
as general manager, the role has changed
significantly into a financial business
leader, Health & Safety specialist, oracle
who can see the future, relationship
broker, and even political advisor.
Today, it’s important to balance many
factors, looking after your team as well
as your owner, checking on quality and
service as well as business analysis and
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a job that I loved, that became a career
(probably more so because I can’t do
anything else) and I still love my job,
mainly because I like interaction with
people and making people laugh or smile,
and this drives and motivates me, which
is portrayed as leading by example, which
motivates my teams.
What systems do you have in place for
resolving guest complaints?
Many: verbal communications between
staff, with guests obviously, written
handovers, questionnaires, apps and real
time interactive systems that mean you
can address something quickly.
The best system is the proactive
approach, the preventative one, the one that
never lets the complaint leave the building
in the first place. And that is mine, and
you’re not having it, it’s top secret…
What would you like to tell visitors about
the hotels’ F&B offerings?
Radisson Blu Hotel. Dubai Media City is
home to well-known iconic F&B outlets,
Certo and ICON Bar which most people
have fond memories of.
We recently launched a ladies’ night
for the very first time in Certo called “La
Vita Bella”, which offers our guests three
Italian beverages and non-stop pizza every
Monday for only AED 89 and it was a
highly successful launch.
ICON Bar is an institution in the area
and after listening to our guests’ feedback,
we’re now offering happy hour all day
everyday with beverages for AED 29 and a
daily brunch as well.
Park Inn by Radisson, Dubai Motor
City caters to the local community and
has a fantastic rooftop pool with views
overlooking the Dubai Autodrome
The hotel is also home to Live Inn Room,
which is the all-day dining outlet, the venue
is a cheerful, relaxing, and a fun dining
area serving delicious food made with the
freshest produce and the perfect spot for
getting the family together for a meal.
Tell us a bit more about any new
measures that are in place for COVID-19.
While the current situation has had a
profound impact on daily operations,
GM INTERVIEW
AUGUST 2020
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we’re taking advantage of this time to
refine various elements and procedures
to ensure our teams and hotels are fully
prepared to maximise their potential.
There are many factors we’ve had to
consider from an operational perspective,
adapting new strategies and expanding
hygiene, sanitation and precautionary
measures, as well as implementing social
distancing.
One of our highest priorities at Radisson
Hotel Group is the continued health,
safety and security of our guests, team
members, and business partners, which
is why we recently launched the Radisson
Hotels Safety Protocol, a new programme
of in-depth cleanliness and disinfection
procedures, in partnership with SGS, the
world’s leading inspection, verification,
testing and certification company.
These enhanced protocols, operational
guidance and comprehensive health and
safety procedures validated by SGS, will
be adapted based on local requirements
and recommendations, to ensure guests’
safety and peace of mind from check-in to
check-out.
We will soon be announcing an
extension to our brand commitment
which includes 20 Steps and an additional
10-Step protocol for Meetings & Events.
How has your strategy shifted?
The plan for 2020 has effectively been
paused, reset, changing the “0” for a “1”
and starting again, when it’s the right time
to do so. The planning phase changed to
an action phase, the long-term plan was
suspended and the focus shifted to the
short-term plan, and the short-term plan
became now. The first thing is safety and
security: protect your team, protect your
guests. The second thing is, protect your
owner, make the right calls at the right
time and take the tough decisions if you
have to, but be ready to bring the business
back properly when the time is right.
I think that was very much Q2 this year.
Q3 is more of the unknown, but will be
different from Q2 because the process is
the opposite: what’s coming back, when is
it coming, and how much of it is coming.
If anyone knows the answer to that, please
give me a call.
GM INTERVIEW
AUGUST 2020
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SUPPLIER WATCH
AUGUST 2020
Sean Dennis, CEO and co-founder of Seafood Souq, tells us more about the digital platform
and its innovative offerings
Catch of the Day
Tell us a bit more about Seafood Souq
Seafood Souq is a technology company
focused on supply chain digitisation for
the seafood industry, providing an online
marketplace to streamline the procurement/
sales process, as well as full traceability to
prove the provenance of the fish.
My co-founder, Sheikh Fahim Al Qasimi
and I, started this company out of a mutual
love for the ocean and our belief in the
fact that there had to be a better and more
sustainable way forward for the seafood
industry.
As a life-long entrepreneur, my
background has always been in technology
and so I looked to the efficiencies it could
bring to the seafood supply chain.
Has COVID-19 given rise to more
businesses digitising the supply chain?
Why do you think that is?
COVID-19 has encouraged many businesses
within the supply chain space to further
explore digitisation. However, it’s not
a simple task, particularly for a legacy
business that had already established those
lines of trade, and so may be more reliant on
a single-source market.
In light of recent events, this has proven
to carry a high risk to our food security;
as we’ve seen from the impact of the
COVID-19 global pandemic, it can cripple
production, cancel flights, and close borders
– businesses need to be able to adapt.
It’s clear that, to safeguard the industry
and minimise disruption to food security,
we need to rethink, redesign and harness
technology to strengthen our supply chains;
innovation and technology are key.
Digitisation will allow a business to
become risk competitive, eliminating the
unnecessary steps in the supply chain that
too often cause the most tension in difficult
climates.
During the peak of the global pandemic,
Seafood Souq was able to quickly pivot and
utilise multiple source markets to satisfy
both business and consumer demand for
seafood products with complete supply
chain traceability at a time when it’s more
vital than ever.
What differentiates your offerings from
others on the market?
The Seafood Souq platform provides
businesses with an online marketplace to
order directly from the source, giving them
the choice of multiple supplier options for
seafood products which can be filtered by
price, harvest methods, country of origin
and more to suit business needs.
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SUPPLIER WATCH
AUGUST 2020
Where Seafood Souq differs from many
other players in the industry, is that not only
do we provide a digitised supply chain with
complete oversight (traceability), but this
comes at no extra cost to the supplier or
buyer (in fact, savings through efficiencies
both in terms of time and money are seen).
Through providing an online marketplace
as the sales/procurement channel, there is
an incentive on both sides to take part in the
supply chain digitisation. It literally becomes
a win-win for all involved, including the end
consumer – although we’re a B2B operator.
Our business buyers are able to simplify
procurement, operate with consistency in
supply, gain access to a global marketplace of
seafood products and sellers and ultimately
pass on the traceability and increased
quality and freshness of the product to their
consumers.
Please tell us more about how you ensure
traceability and value for money.
We’re now working with a number of our
buyers to provide traceability to their end
consumers; we call this product SFS Trace
- this includes our QR code being printed
on product packaging, which will be in
supermarkets across the UAE, as well as on
restaurants menus, which is a very exciting
next step for us in providing certified 100%
traceable seafood to the region.
The end customers deserve to know, and
want to know, about what they are eating:
is it safe to eat, is it fresh, is it responsibly
sourced? As one of the highest valued,
most highly perishable items of food traded
globally, this is particularly relevant for fresh
seafood.
Through working closely with suppliers
as they are onboarded onto Seafood Souq,
we verify practices and certifications and
make this information available to the buyer
via seller profiles.
We then track in real-time, the journey
of that product through the supply chain
all the way to delivery (both location and
temperature) through a combination of
IoT enabled devices and flight/airway bill
information made available to us through
our partnership with Emirates SkyCargo.
Anything else you would like to add?
Sustainability is at the core of our beliefs at
Seafood Souq. When I hear figures in the
region of 20-25% wastage of seafood within
the supply chain (this is a global issue, not
unique to any one region), it makes me
want to stand up and do something about it.
We need a more efficient supply chain to
minimise wastage and ensure food security;
we need better data to limit the risk of
over-fishing our oceans and we need to
utilise the features this digitisation of the
seafood supply chain provides to source
responsibly and sustain food sources for
future generations.
Through what the team at Seafood Souq
have built, and continue to develop, we can
address these issues and, in turn, our buyers
can know that they are contributing to a
more sustainable future, both in terms of
ocean life, as well as cost savings for their
business and a fresher product that they can
prove the provenance of to their customers.
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EVENT REVIEW
AUGUST 2020
In this webinar, three celebrity chefs
discussed what they had been cooking up in
an online discussion and open Q&A. Topics
included:
• The pandemic and global kitchens
• Firing things up for a new era of dining
• Winning recipes for success post-
COVID-19
Speakers in attendance were Top Chef
Judge Bobby Chinn, Director of Culinary
and F&B, Palazzo Versace Dubai Chef
Hotel & Catering News Middle East has hosted its third online discussion, addressing some of
the toughest challenges facing chefs in the aftermath of the COVID-19 pandemic
Hotel & Catering News
ME Hosts Online Q&A
with Celebrity Chefs
Chef Bobby Chinn
Top Chef Judge
Chef Mansour Memarian
Director of Culinary and
F&B, Palazzo Versace Dubai
Chef Mohammed Al
Ghazzaoui
Senior Advisory Chef –
Nestlé Professional MENA
Mansour Memarian, and Senior Advisory
Chef, Nestlé Professional – MENA Chef
Mohammed Al Ghazzaoui.
“It was a valuable participation in this
webinar, and I was honoured to have
a chat with Chefs Bobby Chinn and
Mansour Memarian. We spoke about
the effects of COVID-19 on a chef’s life
and duties, shared our experiences on
restaurants opening and our involvement,
gave some tips for new, young chefs, and
answered webinar attendees’ questions
which provided for amazing, memorable
engagement. Many thanks to Hotel &
Catering News and especially to the editor
Dina Maaty for the amazing organisation,”
says Al Ghazzaoui.
Chef Chinn remarked: “I just wanted
to thank you for having me on your panel
with Chef Mohamad and Mansour. I really
enjoyed listening and learning from my
colleagues’ perspective on this very difficult
situation. These are extraordinary times,
and they will pass, and in the meantime, I
do hope we can all do our best to remain
positive.”
HCNMETALKS
HOSPITALITY AND F&B EXPERTS – CONNECTED
P R E S E N T E D B Y
I N A S S O C I A T I O N W I T H
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SUPPLIER WATCH
AUGUST 2020
Serah Ngunya, head of soft services at the Dubai Municipality-approved Hitches & Glitches,
outlines the best ways to clean kitchen surfaces and avoid cross-contamination
Clean Counters
As Dubai’s hotels and restaurants start to
reopen their doors once more to visitors
from around the world, the maintenance
and cleaning company reveals some
measures that can be implemented to
ensure that diners feel safe, comfortable
and confident when eating out, or even
dining in with deliveries.
Avoiding cross-contamination in the
kitchen
Contamination occurs when contaminated
food comes in contact with other food,
either by direct contact, a contaminated
work surface, cooking utensil, or via your
hands. To avoid this, wash and clean
everything regularly, including your hands.
Deep cleaning your floor
All food prep areas and floors should be
cleaned daily; those often hard-to-reach
areas such as under or behind the fridge
should be regularly deep cleaned by being
pulled away from the wall. This should
ideally be done every month. However, a
busy kitchen should consider doing this
every week. The key is to keep pests away
and customers returning!
Clean food preparation surfaces
effectively
For commercial kitchens and food
preparation areas in other facilities,
it’s essential to use a recommended
detergent to remove all visible stains and
dirt before rinsing down with hot water
and a cloth. Much like in the house,
use a disinfectant, and follow product
guidelines to clean all surfaces. A steam
cleaner could also be used to achieve
temperatures that are too hot for hands.
Cleaning commercial appliances and
equipment
We all know that looking after your tools is
the most important thing in allowing you
to do a job correctly, which is why ensuring
all appliances and equipment are cleaned
and maintained to the highest standards is
crucial. Everything from ovens, fridges, and
knives to toasters and coffee makers should
be cleaned routinely, at least weekly, to
maintain their condition.
Dishcloths – bacteria hotspots!
Dirty dishcloths are terrible for spreading
bacteria: every dish you 'clean' with one
has the potential to be contaminated. They
should be washed regularly, and every
couple of days should be enough, either in
your washing machine or boiling water. If
it becomes discoloured or smelly, replace
it with a new one.
Keeping your fridge clean and bacteria-
free
It can be easy to focus on cleaning and
maintaining the inside of your fridge;
however, it’s crucial to clean the outside
thoroughly, especially the handles. Use
warm, soapy water to wash all shelves
and compartments and dry them with a
clean dishtowel. Have a good clear-out of
expired food every week, too.
Don’t let your sinks sink
Due to the fact that everything goes
through sinks when cleaned, it’s crucial
to keep this area flawless. The area should
be cleaned at the end of every day using
a disinfectant, and don't forget the taps,
sprayers and any other instruments
situated around the area.
Don’t forget about storage
It’s not just the visible areas and
equipment that need to be cleaned.
Consider cleaning all shelves in the pantry
and other storage areas, taking everything
off, deep cleaning the shelves, and
replacing them.
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CHAIN OF THE MONTH
AUGUST 2020
RADISSON HOTEL
GROUP
RADISSON HOTEL GROUP HAS ANNOUNCED 15
NEW HOTEL SIGNINGS ACROSS EMEA IN Q2 2020
The fifteen new signings mark key milestones:
• The addition of six new hotels in Africa bringing the total to almost 100 hotels across 32 African markets
• Cementing the groups’ position in Ukraine as the largest international operator with seven hotels and
1,355 rooms in operation and under development
• Further cementing the group’s position in Russia with two additional hotels
• The third signing of the Radisson RED brand in Austria
• Two new signings in the most renowned ski destination in Italy, boosting the group’s portfolio to 10
hotels in operation and under development
• One new Radisson Blu property on the picturesque island of Santorini, one of the world´s most popular
resort destinations
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Radisson Hotel Group is one of the world's largest, with seven
hotel brands, and more than 1,400 hotels in operation and under
development around the world. The Group’s portfolio includes
Radisson Collection, Radisson Blu, Radisson, Radisson RED, Park
Plaza, Park Inn by Radisson and Country Inn & Suites by Radisson.
Radisson Rewards is the group’s global rewards programme, offering
loyalty benefits for guests, meeting planners, travel agents and business
partners. As for Radisson Meetings, it’s built around three service
commitments: Personal, Professional and Memorable, while delivering
on the basics and Radisson’s signature “Yes I Can!” service spirit.
More than 95,000 global team members work for Radisson Hotel
Group and at the hotels licensed to operate in its systems.
Nofa Resort
Riyadh, A
Radisson
Collection
Hotel
Radisson
RED Dubai
CHAIN OF THE MONTH
AUGUST 2020
IN NUMBERS
UPCOMING PROPERTIES
IN THE MENA REGION
126
82
Hotels in operation
in the Middle East &
Africa
• Park Inn By Radisson Jeddah
Madinah Road (September 2020)
• Park Inn Hotel Riyadh (September
2020)
• Bamako (September 2020)
• Radisson Hotel & Convention
Centre Johannesburg (Q4 2020)
• Radisson Hotel Dubai Damac Hills
(Q4 2020)
• Radisson Riyadh Airport (Q1 2021)
• Radisson Resort Ras Al Khaimah,
Marjan Island (Q1 2021)
• Mansard Riyadh, A Radisson
Collection Hotel (Q1 2021)
Hotels under
construction in the
Middle East & Africa
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MARKETPLACE
AUGUST 2020
The Milky Way
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American-born Mustafa grew up in
Chicago, Illinois, where he went on to gain
a Bachelor of Business Administration
(BAA) at NIU focused in International
Business. During his childhood, his
father instilled a strong sense of financial
responsibility in him, and while living
comfortably.
Koita and his three siblings were taught
the value of working hard (as he started his
first job as a ‘busboy’ at the age of 13) to
gain life’s luxuries. This is a lesson that he
has carried with him throughout his adult
life and he credits with making him the
tenacious businessman he is today.
Please tell us a bit more about your
business.
Koita’s mission is to help families eat
healthier, by offering the cleanest, and best
tasting premium products. The company
was founded on the philosophy of ‘Eat
Good, Feel Good, Do Good’ - which means
that if we eat good, we feel good which in
turn makes us do good.
Koita was started in 2013, when I found
it challenging to purchase organic milk in
the UAE for his three kids. By the end of
2020, Koita will have 19 products across
three categories: Organic Dairy, Lactose
Free Dairy and Plant-Based Milks.
How has the dairy industry evolved over
the years?
The dairy industry has significantly evolved
over the past 10 years. There has been a
huge shift in consumer demand for more
environmentally sustainable and ethical
sourcing practices. This is why all our
dairy farms are open where our cows roam
around freely and are milked for a limited
time per day.
We’re also seeing a shift in consumer
demand towards healthier, cleaner
alternatives. “Organic”, “Hormone-Free”,
“Pesticide-Free” are what our consumers
have been asking for. In terms of categories,
dairy products have seen a slight erosion
in market share with plant-based milk
consumption increasing as customers
Entrepreneur Mustafa Y. Koita is founder and CEO of Koita Foods. He established
the organic food company in 2013, with the aim of making healthy food more
accessible for families in the MENASA (Middle East, North Africa, South Asia) region
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MARKETPLACE
AUGUST 2020
What has the single most successful
turning point been this last year?
Expansion across products and regions.
Within the last year, we have launched in
the East Asia region, and have also released
four new products including mini 200ml
Organic Oat & Almond Milks, 1L Whole
Fat Lactose-Free Milk and an Organic
Coconut Milk.
How has COVID-19 affected business?
We had to step back and get creative with
our supply chain while the demand for our
products was skyrocketing. A combination
of being a staple product with a long shelf
life and the nutritional benefits Koita
stands by, we have, fortunately, seen a rapid
increase in growth.
Notably, we’ve also seen a 370% increase
in online sales across our 10 countries.
Regarding supply chain logistics, we learned
to book our container shipments in advance
and re-configured our demand forecasts early
on to make sure we had enough inventory.
What are some of your newest products
and which ones have been the most
successful?
The most successful NEW product we have
launched this year has been the Whole Fat
Lactose-free 1L. The product has tapped
into a market that is currently being heavily
underserved (90% adults in East Asia are
lactose intolerant).
Our Whole Fat Lactose-free Milk, unlike
anything else in the market currently,
is free from all hormones, pesticides,
antibiotics and artificial preservatives.
It’s also enriched with vitamins to give it
added nutrition per cup. At 3.7g of healthy
fats per 100ml, it’s pure, creamy, healthy
deliciousness. Our Coconut and cute 200ml
Almond and Oat milks are also seeing
increased demand.
Anything else you would like to add?
We’re excited to see the hotel and catering
industry bounce back from the lockdowns!
We have started highlighting more of
our HORECA business activities on our
Instagram account @koitafoods and
welcoming our customers back to business
as usual.
demand allergen-free and healthier options.
How did you diversify to cater to
different tastes?
A few years ago, we started noticing a shift
in the consumer landscape where there was
an exceptional growing consumer interest in
plant-based drinks due to dietary restrictions,
allergies and/or lifestyle changes.
After speaking to several of our
customers, we decided to launch our plant-
based (Non-Dairy) milk range. Keeping
true to our mission of helping families
eat healthier, we made our plant-based
range as clean as we could and also made
sure it had a great taste profile. We now
have three ranges. Today, our plant-based
products are the fastest moving offering.
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Tell us a bit more about your career
journey.
I guess I was a late starter in many ways,
beginning my career at the age of 22 in
my hometown of Brighton, UK. I spent
around five years there cooking at some
of the best restaurants in town and
worked my way up to the position of
head chef at Graze restaurant, Hove (now
known as ‘Market’).
I made the decision to move to London
when I was 27, working for Gordon
Ramsay, which led to me heading up
two of his kitchens, York & Albany and
London House over a period of five years.
After London, I travelled across
Scandinavia, staging in some of the best
restaurants across the region, including
Stud!o, Copenhagen (one Michelin star),
Gastrologik, Stockholm (two Michelin
stars), Maaemo, and Osle (three Michelin
SOCIaL
EATS
stars), before jumping on a plane to Dubai
to take on my role at Marina Social.
How have you landed at Marina Social
and what attracted you to the venue?
It was all kind of out of the blue – I never
really considered that one day I might live
and work in Dubai, but when I got back
from Scandinavia, I got in touch with the
Social Company, initially for a position in
the Philippines, but that was never quite
the right fit and I was offered the position
in Dubai.
It was a risk for sure, a huge gamble,
but the restaurant appealed immediately.
It’s a perfect fit for me – as it has really
enabled me to build on the food I already
loved to cook, but here I can really push
myself creatively. Jason puts a lot of
trust into what I’m doing here, so that
in itself is rewarding and it’s great to
be able to cook my own food in such an
amazing restaurant.
How have you faced the latest pandemic
challenge?
Needless to say, the hardest part was
being away from the kitchen and the team.
We put so much into what we do, to have
that taken away overnight is extremely
difficult – two days off and I’m missing the
kitchen already, so almost three months
was a challenge to say the least.
However, some time off to pause
and to reflect is never a bad thing and I
genuinely believe we’re the best we have
ever been coming out of this. Workwise,
of course, we have had to adapt and make
some changes. I’m very proud of how the
whole team has dealt with it and it’s very
rewarding to see the restaurant so busy
during these uncertain times.
WHAT'S COOKING?
AUGUST 2020
Marina Social Head Chef Will Stanyer
tells us about his role at the lively
Intercontinental Dubai Marina-based
venue and culinary journey to the emirate
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WHAT'S COOKING?
AUGUST 2020
What are you looking forward to
the most as we emerge from these
circumstances?
I think just the overall sense of ‘normality’
returning – it’s been really hard to watch
so many people suffer in such uncertain
times recently and it has required an
extraordinary effort from everyone
involved in the restaurant to see us
relaunch successfully. I’m a big believer in
the idea that you get out of this industry
what you put in, so I’m looking forward to
people being able to reap the benefits of
all their hard work
A bit of fun, what’s your favourite dish
to eat, and cook?
My favourite dish to eat probably has to be
a good curry. My Junior Sous Chef makes
an incredible butter chicken, that has to
be right up there for me. Out of work, I
love making tacos – it’s such an incredibly
simple and humble way to cook, but it’s
always an absolute flavour bomb, super
chilled, a little bit messy, but always fun.
Anything you’d like to tell diners about
the “new normal”?
I guess to show some appreciation to
them for instilling their faith and trust in
us to return to the restaurant and to show
us their support; it was very rewarding
to see so many happy diners leaving the
restaurant after all the effort that went
into making it happen.
With so many new changes in place,
we were all walking into the unknown
and a great deal of humility on behalf
of our guests as well as our staff has
been instrumental to our success; I
think the importance of this should
never be overlooked.
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Bethany Kehdy, Lebanese-American cookbook author and founder
of Taste Lebanon, will be launching her new food concept DAYMA
in Dubai, a Levantine cookhouse creating contemporary dishes and
delivering them to homes
Levantine
Treasures
MOVERS & SHAKERS
AUGUST 2020
HOTEL & CATERING NEWS ME
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Why have you chosen a delivery-only
concept?
It’s clear that for the foreseeable future there’s
an even higher risk lurking in the F&B industry,
especially if you’re launching a new concept.
While everyone is mostly out and about
now post-quarantine, many are now leaning
more towards food delivery. Considering the
uncertain climate, that delivery is growing and
as a start-up with minimal capital, it’s a suitable
way to break into the market.
What are some of your favourite dishes?
The aubergine sfiha stars, shatta prawns
sambusek, hummus with the za’atar pesto and
sun-dried tomatoes, carrot & caraway mutabal
with dates & shaved coconut, Beik’s lamp
chops, musakhan parcels, burnt his finger on
the fettuccini (horrak osbao), beet & cauliflower
maqlouba and my special lazy cake made with
tahini and sweetened with date molasses.
Some of her popular dishes include
Kalbid’s rice kibbeh, aubergine sfiha
stars, prawn sambusek, carrot mutabal,
cabbage tabbouleh, chicken musakhan,
and sour cherry kebbeh – the dishes
bridge past and present by celebrating
classics and seasoning them with
contemporary touches.
DAYMA celebrates Bethany’s success
as a renowned chef, cookbook author and
champion of Middle Eastern cuisine. Her
culinary tours throughout Lebanon have
taken her on a delicious journey, visiting
traditional homes in the countryside and
curating century-old recipes handed down
through generations. These discoveries
into the history of Levantine cuisine have
led her to revive forgotten recipes from the
region, giving rise to the menu of DAYMA.
“I’m very thrilled to be launching
DAYMA, my newest endeavor. The menu
offers all the familiar classics with fresh,
comforting twists. They’re truly dishes
you can’t find elsewhere and suitable
for office lunches, to family dinners and
gatherings. Our shared Levantine kitchen
is naturally quite vegetarian-led and so
there are plenty of delicious offerings in
that category too!” says Kehdy.
DAYMA will be available on all major
food delivery apps.
Tell us a bit more about DAYMA, and
why it’s close to your heart.
DAYMA is a cookhouse offering delicious,
wholesome and contemporary takes on
Levantine classics. DAYMA’s menu goes
beyond modern, artificial national borders
to communicate the authentic, rich and
shared culinary craft of the Levant.
It’s a delivery menu for now, but
it’s part of an evolving set of an F&B
family of concepts that are focused,
not only on presenting delicious and
modern takes on regional food, but also
showcase the diversity and potential
that the cuisine has.
What are some of the most important
dishes you’ll be bringing to the concept,
and why have you chosen them?
The idea is to bring dishes you can’t find
elsewhere.
At DAYMA, some dishes are inspired by
the past, like the shatta prawn sambusek,
others celebrate the tradition of leaning
mostly on vegetables, so we offer a
vegetarian sfiha made with aubergines and
walnuts.
In fact, over 70% of the menu is
effortlessly vegetarian because the cuisine
lends well to this. It’s what makes it so
balanced and healthy! So, rather than offer
a typical lahm beajeen, we have opted
for a veg baajeen option as it allows us
to control the taste and quality, while
offering customers fresh options.
Hummus comes with a divine za’atar
pesto you can’t find elsewhere (which also
is the base for our veg baajeen). We’re also
selective about the ingredients we use,
and sustainability is equally important
to us. So, while hammour is local, it’s
overfished and so I prefer to go with a
more sustainable local option.
MOVERS & SHAKERS
AUGUST 2020
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OPINION
AUGUST 2020
Moe Alhaj, CEO of the Dubai-based Migrate World, takes us on a journey to five Caribbean
nations where investors can expand their hospitality businesses
Back to the Island
The Caribbean is known for having its
fair share of tropical paradises, and smart
investors have been turning their attention
away from the crowded shores and
focusing instead on smaller islands such
as St. Kitts and Nevis, Dominica, St. Lucia,
Antigua and Barbuda, and Grenada.
These destinations offer all the benefits
of white-sand beaches, clear turquoise
waters, and beautiful scenery, but with
a lot more potential for expansion. Plus,
these islands all offer something that
others do not—citizenship by investment
programmes, which has been a key factor
for the flourishing hospitality industry.
While the exact details differ slightly
depending on the country, the general
premise is that qualified investors in the
travel, tourism, and hospitality space
are all potentially eligible to receive
citizenship when they invest in certain
government-approved projects. This
includes investments in projects such
as resorts, purchasing vacation rental
properties, and in some cases, opening a
business in the tourism and hospitality
space like a restaurant, water sports
rentals, and more.
That’s not all, in exchange for a
minimum investment from as low
as $150,000, you could be eligible to
receive full citizenship, which includes
the potential for visa-free travel to
destinations in North America, Europe,
and other parts of the world, not
to mention access to education and
healthcare as well as the opportunity to
live a more global lifestyle.
In addition, the Caribbean offer good
option from a business standpoint.
Citizens of these counties may face
fewer restrictions and less scrutiny for
international travel in the weeks and
months ahead—just another benefit of
investing here.
Beyond the safety factor, many of these
countries are open for business, with
governments actively seeking investors
for projects that will grow the economy,
tourism and hospitality industries
included. And demand is only going to
continue to grow. These islands hold a lot
of potential, and smart investors who act
now and get in early stand to gain a lot.
returns on investment as labour costs
are reasonable and energy is inexpensive.
The government is also helping with tax
incentives and favourable labour laws.
Islands such as St. Kitts and Nevis,
Dominica, St. Lucia, Antigua and Barbuda, and
Grenada all have all seen an increase in demand
when it comes to travel and tourism both pre-
COIVD-19 as well as in the aftermath.
Because of their relatively small
populations, many of these Caribbean
countries saw low numbers of infections.
This makes them not only appealing to
both wary travellers seeking safer, less-
crowded destinations, but also a lucrative
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